As a Social Media Marketing specialist I can help you and your business rank higher in Google searcher's and at the same time promote your businesses effectively and efficiently within the existing budget.
2. Why Twitter?
It’s a real time marketing tool.
Easy to use.
Can reach your existing and potential customers and
business partners.
Can tweet information and news about your business.
3. About Twitter!
Twitter allows you to send out tweets (messages) with
maximum 140 characters which will be seen on your
followers walls.
Tweets can include a photo, a link or a video.
Your tweets can be retweeted (shared), favorite (like) and
replied to, as any other social media platform.
4. Get Started…
Creating a Twitter account is the
first step. Here you will have to
choose between a personal name
(for a celebrity or a business
person) or your company’s name.
It’s best to keep your Twitter
name easy to remember and type.
Uploading your profile picture
and header (cover photo) is next.
The branding of your Twitter page
must be the some as your website
and Facebook page (if there’s
one). Example of a Twitter account with branded identity and
identical domain name and Twitter account name.
5. In order to input profile
pictures and heading as well
as customize your
background you have to
access you Settings.
6. It’s very important that you complete your Twitter profile.
This means setting your location, a biography of 160
characters and a website.
If you don’t have a website, link your Twitter account with
your LinkedIn profile or Facebook account.
7. Follow people… however select who you follow, as your
wall will have a lot of noise / tweets and you may not be
able to read them all.
Follow your customers, business partners, contractors even
your competitors. However do not use aggressive following
as your Twitter account may be suspended.
8. Now you are ready to start interacting - tweeting with the
people you are following and your followers.
While tweeting use @mentions as the tweet will be seen by
your followers and the @mentions followers.
9. By using the # hashtags you can find people with the some
interest as you. This is accomplished by clicking on the #
(e.g. #LetsGetSocial4Biz or #Marketing). You will then be
taken to a page were all tweets with the specific # can be
viewed.
10. Customers that follow you or your business on Twitter are
expecting:
Advice,
Information and
Communication.
Your Tweets must have:
• 80% - advice, information, communication
• 20% - sales and offers