1. Cross Cultural
Mind ?
1

2. Chapter 3: Can I develop
an understanding of
other cultures?
Chapter 2: Which
Chapter 1: What’s culture?
culture is the right
one?
Chapter 4: Resumé
2

3. Let’s get started…
3

4. Personality
(individual specific//born with)
Culture
(group specific /learned)
Human Being
(Universal/Inherited/Biological)
4

5. It’s not
about Knowledge of Cultures
but
Knowledge for Cultures
But
No Why
t
Ho
w
Trompenaar & Woolliams 5

6. Software of the mind
(Hofstede)
Culture is a lifelong
programming of
thinking, feeling and
acting patterns
modèle
6

7. Mind programming starts
within the:
- familly
- neighborhood
- school
- youth groups
- workplace
- living community
7

8. Culture varies
from one
Country
Region
Religion
Generation
Company
Profession
to another 8

9. The Cultural Iceberg
10 % easy to see
What I do
Behaviour
Perceptions
What I think
Attitudes & Normes
What I feel
Values

10. Values
-differs between cultures
-moral principles
-subjective
-materialized by norms
10

11. Norms
-- Clarifies what we can
- and cannot do
-- translated values
-
-- rule of conduct
11

12. When a culture is
succesful values
become norms.
12

13. Which culture
is the
right
one

14. My country is the center of the
World!
A powerful feeling.
China
Zhongguo
UK
Middle Kingdom
Scandinavie
Midgaard

15. World view perspective

16. Which map
is the
right one?

17. This one
Euro-
centered
•

18. This one
Pacific Ocean
Centered
•

19. Or this one ?
• American
Centered
Worldview
•

20. Different
perspectives

21. Different
perspectives
Differences scares

22. Different
perspectives

23. Our perspective
Makes the
difference

24. Over to
Chapter 24

25. Can I develop an
understanding of other
cultures ?
25

26. You need to:
de-program
re-learn
a new culture
26

27. Other approches
3R’s
- Character driven
- culture
-
CQ 27

28. Recognizing
cultural differences
Understanding
is the key to
succes
28

29. Respect
Accepting Complimentarity
We don't see the
world as it is but
the way we are
29

30. Respect
Accepting Complimentarity
Cultural
differences are in
us
30

31. Respect
Accepting Complimentarity
Cultural
differences are in
us
31

32. Reconciling
Integrate differences
Share understanding of
the other's position
A new way of thinking
32

33. Charactere driven culture
Personality influences our
capacity to understand others
33

34. Charactere driven culture
is based on:
- empathy & flexibility
- experience & attitude
- motivation, positive &
openness
- tolerance & self-knowledge
34

35. IQ – EQ
CQ – Cultural Intelligence
The ability to be effective in
adapting a new cultural
environment
35

36. 36

37. Culture is about
having the same problems but
different minds 37

38. .....which gives us
different solutions
38

40. Understand yourself is to
understand others 40

41. Culture &
communication
hand in hand
41

42. Well then.........
......Do you have a cross - cultural
mind ? 42

43. Have a nice day !
43