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BUSINESS
COMMUNICATION
DABBAWALA
GROUP MEMBERS:-
PRIYANKA NAYAK –
90
YASH REDDY – 117
BARKHA RAWAT - 62
Off: 3, Raghunath Pathak Chawl, Sambhaji Nagar, Sahar Road,
Near Fly-Over Bridge, Andheri (E), Mumbai – 69.
Email Id: rdmedgedabbawala@yahoo.co.in
Web Site : www.mumbaidabbawala.com
Cell No.: 91-9869152163 Andheri Office - 26821897,
The Wonder Of Dabbawallas Unfolded
NUTAN MUMBAI TIFFIN BOX SUPPLIERS ASSOCIATION
CONTENT:-
 Introduction
 History
 NMTBSA
 Working of
NMTBSA
 Organization
Structure
 Approach
 Human Resource
Management
 Logistic & Coding
time
 Six Sigma
 SWOT Analysis
 Corporate Social
Responsibilities
 Some more
achievements
 Conclusion
(Nutan Mumbai Tiffin Box Suppliers Association)
• History : Started in 1890
• Charitable trust : Registered in 1956
• Avg. Literacy Rate : 8th Grade Schooling
• Total area coverage : 60 Km
• Employee Strength : 5000
• Number of Tiffin's : 2,00,000 Tiffin Boxes
i.e. 4,00,000 transactions every day.
• Time taken : 3 hrs
NMTBSA
BARKHARAWAT
WORK IS WORSHIP:-
• Error Rate : 1 in 16 million transactions
• Six Sigma performance (99.999997)
• Technological Backup : Nil.
• Cost of service - Rs. 300/- to 350/- month
($ 6.00/month)
• Standard price for all (Weight, Distance,
Space)
• Rs. 70 to 80 Cr. Turnover approximately.
• “No strike” record as each one a share holder
• Earnings - Rs. 5000/- to 6000/- per month.
• Diwali Bonus: One month’s extra payment
from customers.
BARKHARAWAT
BARKHARAWAT
ATTITUDE:-
 “People study business books and then practice.
We practiced first and have now become case
studies” Raghunath Medge (President)
 “It’s a model of managerial & organizational
simplicity” C. K. Pralhad
 DABBAWALA AS MARKETING RESOURCE
 Marketing pamphlets with the “Dabba”.
 Sticker, Tag and Sample Piece of Goods with
“Dabba
BARKHARAWAT
APPROACH:-
DISCIPLINE :
• No Alcohol Drinking during business hours
• Wearing White Cap during business hours
• Carry Identity Cards
Code of conduct
 Rs 500- Drinking on duty
 Rs 100- Smoking on duty
 Rs 25- Not wearing white cap
 Rs 25- Not carrying ID card
 Rs 1000- Leave without intimation, sacked if repeated in 2-3
instances
WOMEN:
• Mrs. Bhikhubai of Borivali(East)
• Mrs. Anandibai of Andheri(East)
BARKHARAWAT
HUMAN RESOURCES
MANAGEMENT:-
o HR Practices of the organization:-
•Flat organization
•No Hire Fire Rule
•Community based recruitment
•Sharing common belief, values ethics
•Followed the strict Dress code
•Loyalty and Trust is their monopoly
•Training provided to new comers
•Owner as well as employee
•Quarterly meeting discuss issue
BARKHARAWAT
MANAGEMENT
PRINCIPLES OF NMTBSA
 Team work
 Time management
 Innovation
 Customer Relationship Management
BARKHARAWAT
LOGISTIC AND CODING
BARKHARAWAT
CODING
BARKHARAWAT
JOURNEY OF DABBAWALA
BARKHARAWAT
SIX SIGMA
PRIYANKANAYAK
MANAGEMENT LEARNING
FROM DABBAWALA
PRIYANKANAYAK
COMPANY WITH
EXCELLENCE
PRIYANKANAYAK
SWOT ANALYSIS
Strengths:
• Simplicity in organization with Innovative service
• Coordination, team spirit, & time management
• Low operation cost
• Customer satisfaction
Weaknesses:
High dependability on local trains
Funds for the association
Limited Access to Education
PRIYANKANAYAK
Opportunities
• Wide range publicity
• Operational cost is low
• Catering
Threats
• Indirect competition is being faced from caterers like
maharaja community
• Indirect threats from fast foods and hotels
• Change in timings
• Company transport
PRIYANKANAYAK
ACHIEVMENTS
YASHREDDY
Radio:
YASHREDDY
YASHREDDY
YASHREDDY
DABBAWALA PRODUCTS
Product Name: Dabba (Tiffin box)
Price: 200/- ( Indian Rupees , INR)
Product Name: Gandhi cap
Price: 50/- ( Indian Rupees , INR)
Product Name: Dabbawala Mug
Description: This is tea / coffee mug
with Dabbawala logo on it.
Price: 30/- ( Indian Rupees , INR) YASHREDDY
REASONS TO USE
DABBAWALA
Home made food is best for health and because
health is wealth.
Home made food is cheaper.
Do you not love your mother or wife and like to
eat food made by her?
Safety - The Local train of Mumbai
YASHREDDY
Even if there is no one at home to cook food for you ,
Dabbawalas can deliver you good quality home like
lunch through many restaurants.
Dabbawalas give reliable services and their performance
and accuracy match six sigma standards.
We, the Dabbawalas never go on strike.
By taking our services you are proving direct
employment to 5000+
YASHREDDY
Dabbawalas are an icon in their own sense
and famous world over for their efficiency .
They regularly organize bhajan and kirtans
and spread the essence of Marathi culture ,
good will and togetherness of India
YASHREDDY
YASHREDDY
ORDER THROUGH SMS:-
 Although the service remains essentially low-tech, with
the barefoot delivery boys as the prime movers, the
dabbawalas have started to embrace technology, and
now allow booking for delivery through SMS. A web site,
mydabbawala.com, has also been added to allow for
on-line booking, in order to keep up with the times. An
on-line poll on the web site ensures that customer
feedback is given pride of place.
YASHREDDY
CONCLUSION:-
 Thus we have the unique system of delivery of lunch boxes
in Mumbai for the Mumbaikars. It is not a full fledge commercial
organization, running business with primary aim of profit, but
rather that an organization with the aim of customer satisfaction.
 A very true & excellent example of Hospitality. The six sigma
service providers & 100% customer satisfaction level achievers
are really satisfied. To know practically their job satisfaction level
was the motto of these research. & I would like to conclude that
the six sigma service providers are really satisfied with their job.
 The research has shown 94% satisfaction level. This is really
grateful .Though they are earning very less amount from their
business, though their jobs too hectic in nature, though they
don't have any social security measures for their safety but their
glazing eyes shows they are satisfied with their job.
PRIYANKANAYAK
• Customer is God & service to customer is as same as
service to God. Their customer is satisfied so they
are satisfied. They called as Management Guru
because of their core values, which are
•Work is Worship
•Serving people is Serving God
•Annadan is Mahadan
•Time is Money
•Unity is Power
PRIYANKANAYAK
THANK YOU
!!
Business communication dabbawala

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Business communication dabbawala

  • 2. GROUP MEMBERS:- PRIYANKA NAYAK – 90 YASH REDDY – 117 BARKHA RAWAT - 62
  • 3. Off: 3, Raghunath Pathak Chawl, Sambhaji Nagar, Sahar Road, Near Fly-Over Bridge, Andheri (E), Mumbai – 69. Email Id: rdmedgedabbawala@yahoo.co.in Web Site : www.mumbaidabbawala.com Cell No.: 91-9869152163 Andheri Office - 26821897, The Wonder Of Dabbawallas Unfolded NUTAN MUMBAI TIFFIN BOX SUPPLIERS ASSOCIATION
  • 4. CONTENT:-  Introduction  History  NMTBSA  Working of NMTBSA  Organization Structure  Approach  Human Resource Management  Logistic & Coding time  Six Sigma  SWOT Analysis  Corporate Social Responsibilities  Some more achievements  Conclusion
  • 5. (Nutan Mumbai Tiffin Box Suppliers Association) • History : Started in 1890 • Charitable trust : Registered in 1956 • Avg. Literacy Rate : 8th Grade Schooling • Total area coverage : 60 Km • Employee Strength : 5000 • Number of Tiffin's : 2,00,000 Tiffin Boxes i.e. 4,00,000 transactions every day. • Time taken : 3 hrs NMTBSA BARKHARAWAT
  • 6. WORK IS WORSHIP:- • Error Rate : 1 in 16 million transactions • Six Sigma performance (99.999997) • Technological Backup : Nil. • Cost of service - Rs. 300/- to 350/- month ($ 6.00/month) • Standard price for all (Weight, Distance, Space) • Rs. 70 to 80 Cr. Turnover approximately. • “No strike” record as each one a share holder • Earnings - Rs. 5000/- to 6000/- per month. • Diwali Bonus: One month’s extra payment from customers. BARKHARAWAT
  • 8. ATTITUDE:-  “People study business books and then practice. We practiced first and have now become case studies” Raghunath Medge (President)  “It’s a model of managerial & organizational simplicity” C. K. Pralhad  DABBAWALA AS MARKETING RESOURCE  Marketing pamphlets with the “Dabba”.  Sticker, Tag and Sample Piece of Goods with “Dabba BARKHARAWAT
  • 9. APPROACH:- DISCIPLINE : • No Alcohol Drinking during business hours • Wearing White Cap during business hours • Carry Identity Cards Code of conduct  Rs 500- Drinking on duty  Rs 100- Smoking on duty  Rs 25- Not wearing white cap  Rs 25- Not carrying ID card  Rs 1000- Leave without intimation, sacked if repeated in 2-3 instances WOMEN: • Mrs. Bhikhubai of Borivali(East) • Mrs. Anandibai of Andheri(East) BARKHARAWAT
  • 10. HUMAN RESOURCES MANAGEMENT:- o HR Practices of the organization:- •Flat organization •No Hire Fire Rule •Community based recruitment •Sharing common belief, values ethics •Followed the strict Dress code •Loyalty and Trust is their monopoly •Training provided to new comers •Owner as well as employee •Quarterly meeting discuss issue BARKHARAWAT
  • 11. MANAGEMENT PRINCIPLES OF NMTBSA  Team work  Time management  Innovation  Customer Relationship Management BARKHARAWAT
  • 18. SWOT ANALYSIS Strengths: • Simplicity in organization with Innovative service • Coordination, team spirit, & time management • Low operation cost • Customer satisfaction Weaknesses: High dependability on local trains Funds for the association Limited Access to Education PRIYANKANAYAK
  • 19. Opportunities • Wide range publicity • Operational cost is low • Catering Threats • Indirect competition is being faced from caterers like maharaja community • Indirect threats from fast foods and hotels • Change in timings • Company transport PRIYANKANAYAK
  • 24. DABBAWALA PRODUCTS Product Name: Dabba (Tiffin box) Price: 200/- ( Indian Rupees , INR) Product Name: Gandhi cap Price: 50/- ( Indian Rupees , INR) Product Name: Dabbawala Mug Description: This is tea / coffee mug with Dabbawala logo on it. Price: 30/- ( Indian Rupees , INR) YASHREDDY
  • 25. REASONS TO USE DABBAWALA Home made food is best for health and because health is wealth. Home made food is cheaper. Do you not love your mother or wife and like to eat food made by her? Safety - The Local train of Mumbai YASHREDDY
  • 26. Even if there is no one at home to cook food for you , Dabbawalas can deliver you good quality home like lunch through many restaurants. Dabbawalas give reliable services and their performance and accuracy match six sigma standards. We, the Dabbawalas never go on strike. By taking our services you are proving direct employment to 5000+ YASHREDDY
  • 27. Dabbawalas are an icon in their own sense and famous world over for their efficiency . They regularly organize bhajan and kirtans and spread the essence of Marathi culture , good will and togetherness of India YASHREDDY
  • 29. ORDER THROUGH SMS:-  Although the service remains essentially low-tech, with the barefoot delivery boys as the prime movers, the dabbawalas have started to embrace technology, and now allow booking for delivery through SMS. A web site, mydabbawala.com, has also been added to allow for on-line booking, in order to keep up with the times. An on-line poll on the web site ensures that customer feedback is given pride of place. YASHREDDY
  • 30. CONCLUSION:-  Thus we have the unique system of delivery of lunch boxes in Mumbai for the Mumbaikars. It is not a full fledge commercial organization, running business with primary aim of profit, but rather that an organization with the aim of customer satisfaction.  A very true & excellent example of Hospitality. The six sigma service providers & 100% customer satisfaction level achievers are really satisfied. To know practically their job satisfaction level was the motto of these research. & I would like to conclude that the six sigma service providers are really satisfied with their job.  The research has shown 94% satisfaction level. This is really grateful .Though they are earning very less amount from their business, though their jobs too hectic in nature, though they don't have any social security measures for their safety but their glazing eyes shows they are satisfied with their job. PRIYANKANAYAK
  • 31. • Customer is God & service to customer is as same as service to God. Their customer is satisfied so they are satisfied. They called as Management Guru because of their core values, which are •Work is Worship •Serving people is Serving God •Annadan is Mahadan •Time is Money •Unity is Power PRIYANKANAYAK