Leveraging new media for customer information and community partnerships
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California Public & Community Transportation Conference, 6 Nov 2008
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Leveraging new media for customer information and community partnerships
- 1. Leveraging new media for customer informa.on and community partnerships Aaron Antrim, Trillium Solutions California Public & Community Transportation Conference | 6 Nov 2008
- 2. New Media ≠ The concept that new methods of communicating
- 3. New Media is an approach to media & communication that takes advantage of digital tools to facilitate more open and adaptable information sharing. The concept that new methods of communicating
- 4. The beau)ful new bart.gov is more than a website. It’s a data publishing pla:orm. Let’s delve in »
- 8. BART REAL‐TIME XML ESTIMATED ARRIVAL DATA
- 9. iBART: Free applica)on for BART trip planning, arrivals, map, and service advisories Put image of iBART here.
- 11. BART SCHEDULES IN GTFS GTFS is the Google Transit Feed SpecificaKon Now, the most widely used standard format for transit schedule informa)on. More info at code.google.com/transit/spec/transit_feed_specifica.on.html Trillium More riders, fewer hassles
- 12. BART SCHEDULES IN GTFS “ Why are you publishing schedules this way? We want to foster innova)ve new applica)ons, reach a broader audience and encourage more people to choose BART. And frankly, we just can't jus)fy spending )me on some of the things our customers have asked for (like a QuickPlanner for Newton). Maybe you can give that a shot. www.bart.gov ”
- 13. ANOTHER EXAMPLE: DEVELOPER.TRIMET.ORG To quote from TriMet Chief Technology Officer Tim McHugh’s presenta)on at APTA TransITech (www..nyurl.com/trimet‐cto): TriMet’s developer resources How can we put an army of began with GM request developers to work for our transit to promote innova,on and public transit agency for nearly free? by providing resources to an emerging crea,ve class.
- 14. developer.trimet.org: Call interface for es)mated arrivals, schedule informa)on in GTFS
- 17. trimet.onmyiphone.net 4994 Free applicaKon for iPhone shows next arrivals “At first I was just going to scrape the TriMet site to get the informa.on. But then I came to find out that TriMet actually has a really nice API to all their tracking informa.on! Ma] King, TriMet rider and soAware developer
- 19. For more example uses of developer.trimet.org see www.tinyurl.com/trimet-cto
- 20. Route‐specific marke)ng campaign for Champaign‐Urbana Mass Transit District www.green15.org
- 25. For more, see: www.trilliumtransit.com/blog Contact: Aaron Antrim aaron@trilliumtransit.com 707.633.4464 Trillium More riders, fewer hassles
- 26. Questions? Trillium More riders, fewer hassles