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The Next Level of Personalization
Autodesk’s unique ability
1) Integrate the learning ecosystem
with the tools
2) Track competency based on
actual use
3) Recommendation engines
An Adaptive Learning
EcosystemKnows you, your
competencies, and
your preferences.
Can serve-up what
you need, when
you need it.
Value flows to and
from…
• Autodesk
• Our channel
• Other Partners
• Other groups
• Our users
What makes an effective teacher?
What makes an effective teacher?
Where
you are
Where you
want to be
How to get there
…Technology can approximate this.
© 2013 Autodesk
The Fundamental Loop
How to create an adaptive, personalized learning experience
Tracking
Recommendation
Engine
Provisionin
g
Content &
“experience”
database(s)
(taxonomy)
Your activity with software
& learning (xAPI?)
Competency frameworks &
curation algorithms (cognitive
graph)
• Who are you
• Where are you
trying to go
First step…
(profile, context)
Goals
Exactly what’s needed
APPENDIX
Information/ Business
Architecture Breakdown
© 2013 Autodesk
“Holy Drawing Batman”
Information Architecture Sketch
INFORMATION ARCHITECTURE (lens 1)
Learning
Design Practice & Software Use
Our customers &
Community
The teams and
companies where our
customers work
Enable a
data-
driven
engine to
help our
customer
s develop
skills
People need and want things…
… our customers make those things.
They use our software to do that.
Our customers are companies that want to do
their jobs well and make money…
…they need the right people,
skills, and tools to do that.
Companies need to ensure their teams’ skills
and toolsets are current & appropriate.
SOFTWARE
LEARNING
EXPERIENC
E
People want to get and keep jobs.
To do that they need to develop and maintain
appropriate skills…
Some of which is demonstrated in our
We can track their software usage, and should
store that information in their account.
Based on that data we can do all sorts of
things…
… including provision users with the
learning experiences they need.
To provision the right stuff, we need:
A) Competency model
To provision the right stuff, we need:
B) Access to the right learning experiences
(content, courses, events, services)
To provision the right stuff, we need:
C) The right connections between things
• Taxonomy
• APIs
Autodesk doesn’t produce all of the right
learning experiences ourselves…
… there are sources all over the place.
There are often intermediaries, who add
legitimate value…
If we provide the right tools & economic opportunities,
these people can help our customers, and attract new
ones.
But sometimes you can get the information
directly…
Which is a little bit scary to some in our
channel.
But if we build the right marketplaces, tools,
connections, and incentives –this change will be
good for everyone
Our ecosystem will provide the right information, to
the right people, at the right time from…
A) People & communities
Our ecosystem will provide the right information, to
the right people, at the right time from…
B) The Software
Our ecosystem will provide the right information, to
the right people, at the right time from…
C) Any device
STUFF
THAT’S
HARD
Creation, access, and
curation of right content
Structuring data so we
can understand
competency
Building & using
the right
intelligence
engines.
UX
Building the right incentives,
connections, and business models with
partners.
STUFF
THAT’S
HARD
Creation, access, and
curation of right content
Structuring data so we
can understand
competency
Building & using
the right
intelligence
engines.
UX
Building the right incentives,
connections, and business models with
partners.
UX, IXD
COMPETENCIES WE
NEED
Data
Science
Instructional
Design &
SMEs
WHERE
TO START
Profile &
Tracking
activity
Access to, &
relationship with,
experts in
channel
Learning paths
and hubs
Taxonomy
© 2013 Autodesk
About xAPI
© 2013 Autodesk
xAPI, language to stitch together?
My current understanding…
SUBJECT OBJECTDIRECT ACTION
Mary Jones Watched Alias Cloud Rendering Tutorial
Mary Jones Registered for (online) Fusion 360 Intro at AU Vegas
Mary Jones Attended (in-person) Fusion 360 Intro at AU Vegas
PROFILE
• Industrial designer
• Works at Braun
• Uses: Alias, Solidworks
ACTIVITY  Competency
• Rendering expert
• Sculpting novice
TAXONOMY
• Topic
• Software
• Audience/ Level
• Author/source
• …etc…
© 2013 Autodesk
xAPI, language to stitch together?
My current understanding…
• Our learning platforms could write xAPI statements
• Our software could write xAPI statements
• xAPI could be used to track activity at AU events
In the same language that online learning activities would be tracked
• Could this data protocol be used to store data in UCP (LRS)
• Other platforms will write and read xAPI statements
Lynda, LinkedIn, Blackboard, etc…
Others already
doing for
design
software.

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Adam Mentor - Building an Adaptive Learning Ecosystem at Autodesk #xapicamp

  • 1. The Next Level of Personalization
  • 2. Autodesk’s unique ability 1) Integrate the learning ecosystem with the tools 2) Track competency based on actual use 3) Recommendation engines
  • 3. An Adaptive Learning EcosystemKnows you, your competencies, and your preferences. Can serve-up what you need, when you need it. Value flows to and from… • Autodesk • Our channel • Other Partners • Other groups • Our users
  • 4. What makes an effective teacher?
  • 5. What makes an effective teacher? Where you are Where you want to be How to get there …Technology can approximate this.
  • 6. © 2013 Autodesk The Fundamental Loop How to create an adaptive, personalized learning experience Tracking Recommendation Engine Provisionin g Content & “experience” database(s) (taxonomy) Your activity with software & learning (xAPI?) Competency frameworks & curation algorithms (cognitive graph) • Who are you • Where are you trying to go First step… (profile, context) Goals Exactly what’s needed
  • 8. © 2013 Autodesk “Holy Drawing Batman” Information Architecture Sketch
  • 10. Learning Design Practice & Software Use Our customers & Community The teams and companies where our customers work Enable a data- driven engine to help our customer s develop skills
  • 11. People need and want things… … our customers make those things.
  • 12. They use our software to do that.
  • 13. Our customers are companies that want to do their jobs well and make money… …they need the right people, skills, and tools to do that.
  • 14. Companies need to ensure their teams’ skills and toolsets are current & appropriate. SOFTWARE LEARNING EXPERIENC E
  • 15. People want to get and keep jobs.
  • 16. To do that they need to develop and maintain appropriate skills… Some of which is demonstrated in our
  • 17. We can track their software usage, and should store that information in their account.
  • 18. Based on that data we can do all sorts of things… … including provision users with the learning experiences they need.
  • 19. To provision the right stuff, we need: A) Competency model
  • 20. To provision the right stuff, we need: B) Access to the right learning experiences (content, courses, events, services)
  • 21. To provision the right stuff, we need: C) The right connections between things • Taxonomy • APIs
  • 22. Autodesk doesn’t produce all of the right learning experiences ourselves… … there are sources all over the place.
  • 23. There are often intermediaries, who add legitimate value… If we provide the right tools & economic opportunities, these people can help our customers, and attract new ones.
  • 24. But sometimes you can get the information directly…
  • 25. Which is a little bit scary to some in our channel.
  • 26. But if we build the right marketplaces, tools, connections, and incentives –this change will be good for everyone
  • 27. Our ecosystem will provide the right information, to the right people, at the right time from… A) People & communities
  • 28. Our ecosystem will provide the right information, to the right people, at the right time from… B) The Software
  • 29. Our ecosystem will provide the right information, to the right people, at the right time from… C) Any device
  • 30.
  • 31. STUFF THAT’S HARD Creation, access, and curation of right content Structuring data so we can understand competency Building & using the right intelligence engines. UX Building the right incentives, connections, and business models with partners.
  • 32. STUFF THAT’S HARD Creation, access, and curation of right content Structuring data so we can understand competency Building & using the right intelligence engines. UX Building the right incentives, connections, and business models with partners. UX, IXD COMPETENCIES WE NEED Data Science Instructional Design & SMEs
  • 33. WHERE TO START Profile & Tracking activity Access to, & relationship with, experts in channel Learning paths and hubs Taxonomy
  • 35. © 2013 Autodesk xAPI, language to stitch together? My current understanding… SUBJECT OBJECTDIRECT ACTION Mary Jones Watched Alias Cloud Rendering Tutorial Mary Jones Registered for (online) Fusion 360 Intro at AU Vegas Mary Jones Attended (in-person) Fusion 360 Intro at AU Vegas PROFILE • Industrial designer • Works at Braun • Uses: Alias, Solidworks ACTIVITY  Competency • Rendering expert • Sculpting novice TAXONOMY • Topic • Software • Audience/ Level • Author/source • …etc…
  • 36. © 2013 Autodesk xAPI, language to stitch together? My current understanding… • Our learning platforms could write xAPI statements • Our software could write xAPI statements • xAPI could be used to track activity at AU events In the same language that online learning activities would be tracked • Could this data protocol be used to store data in UCP (LRS) • Other platforms will write and read xAPI statements Lynda, LinkedIn, Blackboard, etc… Others already doing for design software.

Editor's Notes

  1. How learning relates to design practice and software use… for our customers – and the teams and companies where they work… how we can create better connections through this ecosystem – and enable it to be a data driven engine to help our customers develop skills.