Understanding the client’s requirement, the best UX/UI design company strives to create visionary user interface designs. https://www.softprodigy.com/web-graphic-design/user-experience-and-user-interface-design

1. Web Design Trends

2. Introduction
Web design is the process of creating intuitive websites with best
UI/UX. It includes different aspects like web page layout, content
production, and graphic design.
While the terms web design and web development are often used
interchangeably, web design is technically just a part of the
broader category of web development.
Most websites include a combination of HTML and CSS that
defines how each page will appear in a browser.
Also website building involves server side scripting like php, asp
and cgi.

3. Front-page Carousels
Carousels are bad for SEO. The lack of content means that it’s
difficult to get meta information into a page. This is especially
true as Google no longer crawls meta keywords (although Bing
does) and so will take keyword information from the page.
Adversely affect performance. Often carousels contain high-
resolution images that are under-optimized and as such, slow
down the load time of the front page – which as the most
important page on the site should load as quickly as possible.

4. Front-page Carousels
Pushes Content down below the fold. While above the fold
content is perhaps not as important as it once was (we all know
how to scroll these days), it’s still not recommended by Google
that you push content lower down the page. While the search
giant’s recommendations are based on ad content above the
fold, a carousel really doesn’t offer much in the way of value to
the user – it’s just pretty.
Tends to be inaccessible. Even the best frameworks out there
can’t fully solve the issues of accessibility that surround
carousels as there are so many to address.
Optimize for negative spaces in web design.

5. Parallax Scrolling
The parallax technique allows the foreground and background
content to scroll at different speeds, creating an illusion of depth.
It can be used to very good effect, but it’s debatable if it can be
described as having good UX.
Parallax has a few potential issues:
Bad for SEO. As sites that utilize parallax scrolling tend to be
made up of one page, there’s usually little in the way of content
that can be crawled by the search engines. This is especially
true as text tends to be embedded in graphics. Know the
innovative approaches that followed by UI/UX Designers here!

6. Parallax Scrolling
Can reduce performance. Due to the heavy use of graphics and
JavaScript, a page can get clogged up on load. And it’s certainly a
headache for mobile users. Load times on mobile tends to be very
poor when parallax is used, due to the heavy use of JavaScript.
Can affect users negatively. The Journal of Usability Studies
carried out research on parallax which found that whilst the
parallax site was considered to be more fun than non-parallax
sites, some users experienced “motion sickness and experienced
significant usability issues when interacting with the parallax
website.”

7. Be Careful Of Too Much JavaScript
JavaScript can be highly functional in that it can be used for
many things that other languages can’t. It can help you create
great load screens, for example, and other styling elements
such as sliders, adding functionality.
JavaScript can hurt your site and these include:
Load times. This is due to plugins and sliders that create lots of
different JavaScript files and CSS. It’s much more efficient to
ensure that they all load from one file (of each type) by
minifying.
Mobile browsing is adversely affected. This is due to load
speeds.

8. Be Careful Of Too Much JavaScript
Easily affects functionality and‘breaks’parts of a site due to a
bug. You can learn more about bugs and how to avoid and fix
them using web resources such as Plural Sight.
Security. JavaScript, like many web languages/scripts, can be
exploited if it’s improperly implemented. This is often because it
calls to other sites in order to make it work properly (think social
plugins). Malicious code injections can also be carried out,
usually in order to steal information.
SEO, JavaScript isn’t crawled by search engines and so if your
site has a lot then you may miss out on some keyword rankings.

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