CHAPTER 5 Perception By Aastha Tyagi

Perception: is a process by which an individual selects, organizes and interprets stimuli into a meaningful and coherent picture of the environment.

SUBPROCESS OF PERCEPTION EXTERNAL ENVIRONMENT Physical environment Office Values Mgt styles CONFRONTATION REGISTRATION Sensory and neural INTERPRETATION Motivation, learning FEEDBACK Kinesthetic BEHAVIOR Overt Covert CONSEQUENCE Reinforcement/ punishment

Factors Influencing Perception: 1.) Perceiver 2.) Target 3.) Situation

IMPRESSION MANAGEMENT Impression motivation Impression construction