This presentation was presented at CloudSlam 2011. In the session, Dean Tang, CEO of ABBYY USA, a leading provider of document recognition, document capture and linguistic technologies, addresses the possibilities and scenarios made possible through OCR and cloud computing. Over the course of the presentation, Tang presents both real-world examples of how this technology may be applied and insight into where the industry is headed. He also discusses how enterprises can remove error-prone, manual data entry processes to intelligently automate the extraction of data from documents anywhere, anytime. He shares key considerations when evaluating the integration of data capture into mobile and cloud scenarios. Lastly, Tang presents how the cloud infrastructure, OCR technology and enhanced mobile devices combine to allow enterprises to capture data immediately at the end point, ultimately driving down costs, increasing efficiency and boosting customer service response capabilities.

1. Content Management and Data Capture
in the Cloud
Dean Tang
CEO
www.abbyyusa.com
Content Management and Data Capture 1
in the Cloud Computing

2. ABBYY’s Mobile and Cloud Vision:
Transforming Capture
• ABBYY provides the foundation and expertise
for deploying recognition-enabled technologies
on mobile platforms, traditional server, and
cloud-enabled platforms and infrastructures
• ABBYY transforms
environmental images
into data that can be
stored, shared or
exported to other
applications
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3. ABBYY’s Mobile and Cloud Vision:
Transforming Capture
• Ubiquitous Capture Device
• Always Connected Mobile Data Capture
Services
Content Management and Data Capture in the Cloud Computing 3

4. Transform Environmental Images
• ABBYY Transforms environmental images into data that can be
stored, shared or exported to other applications
Content Management and Data Capture in the Cloud Computing 4

5. Worldwide Capture Market Size
Source: Harvey Spencer Report
9.6% CAGR Through 2012
Content Management and Data Capture in the Cloud Computing 5

6. Worldwide SaaS Market Size
Source: IDC
25.3% CAGR Through 2014
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7. Worldwide Mobile Application Market Size
Source: Gartner
60% CAGR Through 2014
“The extension of mobile apps to every aspect of our personal and
business lives will be one of the hallmarks of the new decade with
enormous opportunities for virtually every business sector.”
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8. Top Five Smartphone Vendors (units in Millions)
Vendor 2010 Units 2010 Market 2009 Units 2009 Market Year over
Shipped Share Shipped Share year growth
Nokia 100.3 33.10% 67.7 39% 48.20%
Research In 48.8 16.10% 34.5 19.90% 41.40%
Motion
Apple 47.5 15.70% 25.1 14.50% 89.20%
Samsung 23 7.60% 5.5 3.20% 318.20%
HTC 21.5 7.10% 8.1 4.70% 165.40%
Others 61.5 20.30% 32.6 18.80% 88.70%
Total 302.6 100% 173.5 100% 74.40%
Source: IDC Worldwide Quarterly Mobile Phone Tracker, January 27, 2011.
Note: Vendor shipments are branded shipments and exclude OEM sales for all vendors.
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9. Mobile OCR:
Emerging Tablet Market
57.4% GAGR Through 2014
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10. Organization Industry
Top 40 iPAD Deployments 1
2
Korea Telecom
Long Island University
High-Tech
Higher Education
30,000
6,000
Updated March 1, 2011 3
4
KLA-Tencor
Medtronic
High-Tech
Healthcare
5,400
5,000
Eric Lai @SAP 5 SAP AG Software 3,500
6 Seton Hill College Higher Education 2,100
7 Boston Scientific Medical Devices 2,000
8 General Electric Manufacturing 2,000
9 New York Public Shcools K-12 Education 2,000
10 Finacial Times Media 1,800
11 Alaska Airlines Transportation 1,400
12 Otsuka Pharma Healthcare 1,300
13 Deutsche Vermongensberatung Financial Services 1,200
14 Burlington High School (MA) K-12 Education 1,100
15 MicroStrategy Software 1,100
16 Ottawa Hospital Healthcare 1,000
17 U.S. Geological Survey Government 1,000
18 NASA Government 1,000
19 Zimmer Technologies Healthcare 1,000
20 Abbott Laboratories Healthcare 1,000
21 Webb School K-12 Education 1,000
22 West St. Paul_Mendota K-12 Education 800
23 Chicago Public Schools K-12 Education 736
24 Lake County School District (FL) K-12 Education 716
25 Illinois Institute of Technology Higher Education 600
26 Life Technologies Healthcare 600
27 US Army Government 587
28 Manatee County School District (FL) K-12 Education 543
29 State of Victoria in Australia K-12 Education 500
30 Tennessee Board of Regents Higher Education 500
31 Victoria Hospitals (Australia) Healthcare 500
32 St. Andrew's School in Georgia K-12 Education 480
33 University of Minnesota (College of Education) Higher Education 450
34 Pinellas County School District (FL) K-12 Education 400
35 CA Dept. of Education K-12 Education 400
36 Gibbon Fairfax Winthrop High School (MN) K-12 Education 320
37 Garrett-Keyser-Butler Community School (Indiana) K-12 Education 300
38 Cumberland University Higher Education 250
39 Conceptus Healthcare 220
40 Curtin University Higher Education 200
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11. Why Cloud and Mobile are Converging
92% GAGR Through 2015
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12. Benefits of the Cloud
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13. How Does the Cloud Help?
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14. Cloud Services
A New Paradigm: Facilitates Mash-up & Stimulates Growth
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15. ABBYY Mobile Cloud Technology
ABBYY Mobile SDK ABBYY Engine ABBYY Hosted
(Embedded) (Cloud) (Web Services)
On-Phone Validation Mobile Data Capture No Installation
Off-Line Processing Integration with own Low Level of Effort
Databases (Remote API)
Manual Indexing Robust Customized Solves Device
Binarization Fragmentation
Customized Dictionaries Scalability
Auto Rotate
Light Binarization
Available Today In Progress
Content Management and Data Capture in the Cloud Computing 15

16. Where is Your Business Going?
One Door Closes… Another Opens
• Desktop and Client/Server growth are
slowing down
• Mobile and Cloud are igniting hyper
growth
• Services is the emerging business model
• Cloud is where SOA and SaaS live
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17. Cloud Services
Shipping documents e-banking
• Mobile Services
• Invoice Services
• HR Services
• Vertical Services
• Conversion Services
• Document Services
• Agreements
UPC & Bar Code Receipts
• Invoices
• Contracts
• Receipts
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18. Fujitsu ScanSnap Case Studies:
Access scanned information Anytime, Anywhere
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19. Smart Image Display Cloud Service
3-5’’ 5-8’’ 8-12’’ 12-24’’ 24’’+
Mobile MFP eBook/Tablet Laptop TV
Scanner Netbook PC
Paper Kiosk
(8.5x11)
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20. Cloud Case Study:
KnowledgeLake
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21. ECM Case Study:
Docuware
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22. ECM Case Study:
Evernote http://www.evernote.com/
about/video/#zHom6bgqg
9Y|1|1
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23. ISV Case Study:
Mitek Systems
http://www.miteksystems.com/MobilePhotoBillPay_video.asp
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24. ISV Case Study:
Intuit
http://www.youtube.com/watch?v=5cyTWBnLulo
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25. ABBYY’s Mobile and Cloud Vision:
Transforming Capture
• Forrester Research predicts that data capture
market growth will be driven by mobility, easy-to-use
interfaces, and integration with familiar applications
• The cloud provides the processing power mobile
capture requires
• You already use these tools today for text
extraction and data capture
• The mobile SDKs are ready
• It’s up to you to decide if mobile
capture and cloud can be a part of your
future revenue stream
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