3. NAMASTE INDIA FOODS PVT. LTD. is an Indian
Dairy Company that is committed to supply pure milk &
milk products.
It is situated at Shivrajpur,31 km far away from Kanpur
Nagar.
Company has established a developed Agriculture &
Cattle Farm where Agriculture & Cattle Farming is done
by the scientific method.
4. The unit is fully automated with international
standards.
And is planning to collect, process and pasteurize 4
Lakh litre milk per day.
It has collection centres in hundred villages and will
be extending to 1000 villages by upcoming three years
5. Members
Mr. Murli Dhar - Chairman & MD
Mr. Bimal Kumar - Managing Director
Mr. Manoj Kumar - Director
Mr. Rahul Gyanchandani - Director
Mr. Rohit Gyanchandani - Director
6. Products
The product portfolio includes Pasteurized Milk, Pure
Ghee, Cheese, Curd, Flavoured Milk and other dairy
products.’’
10. Procurement
Procurement phase includes the act of obtaining milk
from the villages.
Namaste India dairies have certain societies for this
purpose.
Namaste India act as a balancing tool for milk between
villages and cities.
11. Processing
It includes Pasteurization of milk.
Grading and checking of milk.
Two types of grading –
State milk grading (SMG)
National milk grading (NMG)
12. Marketing
It comprises of –
Distribution
Packaging
Warehousing
Handling customer complaints through quality control
department.
13. Quality control
Quality control is an essential and most important
department for any manufacturer.
Quality control is depend upon only practical (Survey
Analysis and Right Procedure).
In NAMASTE INDIA at reception point of milk from
different societies (Producers Villagers) Milk is
collected and basic test are carried out quickly after
cleaning it is send for further processing.
Finally after pasteurization three type of milk obtain
that is Full cream milk , Toned Milk , Active Milk.
Milk
14. Testing Proess
Milk procedure out through some stages----------------
1. ORGANO LEPTIC TEST :
- Seeing
- Smell
- Testing
2. CLOT ON BOILING TEST:- After testing checking is
done between good and pour milk.
- Formalin test
- Soda test
- Urea test
- Sugar test
- Caustic test
15. 3. S.P.C. (Standard plate count) TEST - In this type
of testing not more than 25000 Bacteria’s should be
present in one ml of milk.
4. CLR (Correct Lacto Meter Reading) Test - In this
type of testing is done to find out quantity of water in
milk.
5. M.B.R.T. (Methyl Blue Reduction Test) - M.B.R.T.
test is done for milk pasteurization. heating
temperature should be 72-80 degree centigrade.
Chilled temperature should be 5 degree below.
23. Opportunites
Namaste India ATM’s to establish in urban area
Allocation of distributors to expand distribution
channels
Should focus on rural areas
Extend their reach in other states
24. AMUL MILK
Founded in 1946
India's largest food product marketing
organisation with annual Sales Turnover -
(2011-12)Rs. 11668 Crores (US $2.5 Billion)
BRITANNIA
Britannia Industries Ltd (Britannia) was
established in 1892 in Kolkata
With annual Sales Turnover -(2011-12)Rs.
11254 Crores (US $2.5 Billion
LOCAL MILKMAN
