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Strategies to maximize your digital marketing efforts

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Track, measure and improve the effectiveness of your digital marketing campaigns with proven digital marketing strategies.

Publié dans : Marketing
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Strategies to maximize your digital marketing efforts

  1. 1. Top Considerations for maximizing your Digital Marketing effectiveness Digital Marketing is much more affordable and effective than traditional marketing methods. The important factor behind is the ease with which efforts and their results can be tracked and measured in digital marketing.
  2. 2. Digital media is a key element for your business marketing 62% of marketers say that social media has become crucially important to their marketing campaigns. 89% of marketers use email as the primary channel for lead generation. 72% of marketers think that branded content is more effective than magazine advertisements. 50% of all mobile searches are conducted for finding local results, and 61% of those searches result in a purchase. 13x Marketers who have prioritized blogging are 13x more likely to enjoy positive ROI. Lead management campaigns integrating four or more digital channels outperform single or dual channel campaigns by 300%.
  3. 3. Monitoring the effectiveness of campaigns through various metrics can help marketers to identify which marketing campaigns/strategies work best and which need to be transformed. Track and measure effectiveness of your Digital Marketing campaign Traffic Generation Overall Site Traffic Traffic Sources Mobile Traffic Click Through Rate Cost Per Click No. of Unique Visitors LEAD GENERATION REVENUE Conversion Rate Bounce Rate Page views per visit Time Spent on Website Rate of Return visitors Return on investment Net profit margin Total Sales Customer Acquisition cost $$
  4. 4. To generate better opportunities and revenue for business expansion, you need to start and embark on effective and strategic digital marketing campaigns. 8 ways to increase effectiveness of your Digital Marketing efforts
  5. 5. 8 ways to increase effectiveness of your Digital Marketing efforts Know your target audience Develop educational and informative content Learn from competitors Document your marketing strategy Regularly evaluate your strategy Include social, mobile and local (SoMoLo) in your strategy Diversify your digital marketing strategies Drive multi-channel digital marketing campaign
  6. 6. ADVAIYA SOLUTIONS PVT LTD G14-17, IT Park, MIA Extension Udaipur, India 313002 Phone : +91 (294) 305 1100 Fax : +91 (294) 305 1300 Email: connect@advaiya.com ADVAIYA SOLUTIONS, INC. 2475 152nd Ave NE Redmond, WA 98052 Phone : +1 (425) 256 3123 Fax : +1 (425) 256 3123 Top Considerations for maximizing your Digital Marketing effectiveness www.advaiya.com

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