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Content Marketing and Link Building Tactics For Affiliate Websites

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Led by Venchito Tampon

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Content Marketing and Link Building Tactics For Affiliate Websites

  1. 1. FOR AFFILIATES CONTENT MARKETING AND LINK BUILDING
  2. 2. - Marketing Director & Co-Founder, SharpRocket VENCHITO TAMPON JR. - Loves declamation in grade school days - Featured at SEJ, Forbes, Huffington Post, and Moz - Afraid of heights - Loves balut - Hobbies include book reading, writing, watching Netflix
  3. 3. Questions? @venchito14
  4. 4. HOW YOU IMAGINE YOUR SEO:
  5. 5. YOUR ACTUAL SEO GUY!
  6. 6. ACKNOWLEDGE SEARCH UPDATES
  7. 7. 2019 Known Updates @venchito14 https://moz.com/google-algorithm-change
  8. 8. Search Features @venchito14
  9. 9. Featured Snippets @venchito14 https://ahrefs.com/blog/featured-snippets-study/
  10. 10. Where are the opportunities?
  11. 11. SEE GROWTH OPPORTUNITIES IN SEARCH
  12. 12. Search Traffic Opportunity @venchito14 https://sparktoro.com/blog/how-much-of-googles-search-traffic-is-left-for-anyone-but-themselves/
  13. 13. Niches Most Reliant On Google @venchito14 https://growthbadger.com/traffic-study/
  14. 14. Traffic Sources By Niche @venchito14 https://growthbadger.com/traffic-study/
  15. 15. Show Me The HOW!
  16. 16. ASPIRE USER SATISFACTION IN CONTENT
  17. 17. What defines high quality pages: 1. A satisfying amount of high quality main content 2. The page and website are expert, authoritative, and trustworthy for the topic of the page 3. The website has a good reputation for the topic of the page. Paul Haahr Software Engineer Google
  18. 18. Topic Clustering https://blog.hubspot.com/news-trends/topic-clusters-seo @venchito14
  19. 19. Topic Clustering https://www.anumhussain.com/presentations/topics-over-keywords @venchito14
  20. 20. Topic Clustering @venchito14
  21. 21. P ICK VALUABLE TOPICS
  22. 22. Content Gap Analysis @venchito14
  23. 23. Featured Snippet Keywords @venchito14
  24. 24. Emerging Keywords @venchito14
  25. 25. Questions @venchito14
  26. 26. APPEAL LINKABLE CONTENT TO AUDIENCES
  27. 27. BUILD LINKS FOR BRANDING NOT JUST FOR RANKINGS.
  28. 28. Content Creators @venchito14
  29. 29. Educators @venchito14
  30. 30. Editors & Publishers @venchito14
  31. 31. Influencers @venchito14
  32. 32. Indirect Competitors @venchito14 Sells violins & classical instruments Forum website for violin enthusiasts
  33. 33. Future Brand Advocates @venchito14
  34. 34. CRAFT OUTREACH EMAILS EFFECTIVELY
  35. 35. A.I.D.A. Email Approach Attention Interest Desire Action @venchito14
  36. 36. A.I.D.A. @venchito14
  37. 37. AIM FOR CONTEXTUALIZATION, NOT JUST PERSONALIZATION
  38. 38. Follow-up Strategy Recurrence Reiteration of value Reach out with new angles Revisit of subject lines @venchito14
  39. 39. Outreach Tools @venchito14
  40. 40. PPEAL LINKABLE CONTENT TO AUDIENCESA C RAFT OUTREACH EMAILS EFFECTIVELY ICK VALUABLE TOPICS CKNOWLEDGE SEARCH UPDATES EE GROWTH OPPORTUNITIES IN SEARCH SPIRE USER SATISFACTION IN CONTENT S A A P
  41. 41. venchitotampon @venchito14 EMAIL: venchito@sharprocket.com.ph @venchito14 www.sharprocket.com.ph www.venchitotampon.com

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