Agent-cy Online Marketing Services & Case Studies including:
Digital Marketing Strategy Services
Online Marketing Managed Services
Online Brand Development Services
Online Brand Protection Services
Web Design Services
SEO Services
Digital Strategy Training
LinkedIn Sales Training
LinkedIn Marketing Training
Social Media Strategy Training
Social Branding Training
Social Selling Training
SEO Training
2. JASMINE SANDLER
CEO & Founder
Lead Digital & Social Strategist
Industry Awarded Influencer
VICTOR ROJAS
Campaign Manager
IKER
FERNANDEZ
Web Design
SOPHIE TRAN
Social Coordinator
CLARE JOHNSON
Project Manager
DARDAN LAQUI
Web Developer
CODY OEKLER
SEO Lead
TED BAUER
Content Writer
SOPHIE LOVE
Social Media
Coordinator
3. WHO WE ARE:
Digital Marketing Agency Servicing Mid-Market Organizations since 2006.
EXPERTISE:
Content Marketing | Digital Marketing Strategy | Online Branding |
Organic Search Marketing | Social Strategy | Social Selling | User Experience |
OUR CLIENTS:
5. JASMINE SANDLER - CEO
Global Speaker & Trainer:
250+ Keynote Speeches and Workshops Delivered
Top 40 B2B Digital Marketers in World
Digital Strategy | LinkedIn | Social Branding
Published Social Media & SEO Author :
Branding & Sales: The LinkedIn Way
How to Brand Yourself Online Like A CEO
Guidebook for Writing for the Web
The Truth About SEO for SMB Agencies
6. SERVICE AREA #1
GO TO MARKET STRATEGY
______________________
SERVICE COMPONENTS
7. SERVICE: SOCIAL MEDIA STRATEGY
• Companies need a Solid SMM Strategy to
gain audience engagement.
• Understand your targets’ Social content
consumption needs and how to engage.
• Gain a detailed, manageable Content
Strategy and Plan.
• Learn how to use Blogging to drive
consistent thought-leadership and market
position
• Understand your Social Ecosystem.
• Understand how Social Branding can impact
audience development
• Find your optimal channel, frequency,
engagement and effort mix in SMM
WWW.AGENT-CY.COM
Agent-cy’s SMM Strategy Program
enables a long-term plan for online
branding and audience growth in
Social.
8. SERVICE: SEO AUDIT & STRATEGY
• Get a detailed review of any Google
Panda and Penguin issues and gain
immediate resolutions.
• SEO Audit reviews 22 points of
interference, including:
• Code | Content |Structure
• Broken Links| 404s| Sitemap Error
• Back-linking trust ratio
• Permeations in Site Development
• Gain competitive Search insight and a
proper keyword analysis
• Understand how Blogging & Original
Content plays a role in your SEO long-
term program
WWW.AGENT-CY.COM
Agent-cy’s SEO Audit & Strategy
Service has helped many B2B
companies drive consistent Google
Page 1 Rank
9. SERVICE: CONTENT PLANNING
• Development and Delivery of a Plan
for Content that will drive thought
leadership and target engagement
• Analysis and Integration with
Company Market Position
• Review of Content Types, Plan for
Appropriate Content for Web
Conversion
• Plan for Content Expansion
• Ties into effective Social Media
Strategy
• Involves optimization of current or
planned SEO Strategy
WWW.AGENT-CY.COM
Agent-cy’s Content Planning program
drives thought-leadership, increases
viral factor of online branding and
enables Online PR opportunities
.
10. SERVICE: ONLINE PR PLANNING
WWW.AGENT-CY.COM
Agent-cy’s Online PR plan drive
thought-leadership, Online Branding,
Qualified Sales opportunities and
Online community development
.
• Step by Step Online PR Plan to meet
your Online Branding Objectives
• Delivers creative insight into how to
leverage your content assets to gain
online media attention
• Review of current SEO Program and
plan for embed into proper Online PR
program
• Plan for enabling your executive as an
Online thought-leader
• Analysis and Recommendations of
current Social Media Marketing
Program as a tie into driving Online
Brand Awareness
11. SERVICE: DIGITAL MARKETING PLAN
• Get a full diagnosis of your current
Search, Social , Online Media, Online
PR and Website programs.
• Receive immediate program
recommendations for optimization and
engagement.
• Find out how and where to engage
your audience online.
• Gain competitive web marketing
insight.
• Receive a detailed, manageable
content plan.
• Have a detailed, step-by-step action
plan for driving consistent & qualified
online lead generation.
WWW.AGENT-CY.COM
Agent-cy has delivered over 100
Comprehensive Digital Marketing
Plans to companies to assist their
brand development, audience
development and sales expansion.
13. SERVICE: SEO MANAGEMENT
WWW.AGENT-CY.COM
Agent-cy’s team are SEO veterans ,
contributing keys to the industry. Our
SEO Management program drives
rank and market postion SEO results,
for both the short and long-term
• Immediate On-Site changes to start rank
development. Include appropriate
Funnels/Goals/Analytics set up.
• Keyword Maintenance and close provisional
changes to maintain SEO market position.
• All white-hat techniques.
• Transparent activity and weekly reporting.
• Aggressive programs driven by professionals
in SEO , writing for the web and Social
Media Managers.
• Content writing by professionals: press
releases, articles, copy for directory sites.
14. SERVICE: PAID SEARCH MANAGEMENT
WWW.AGENT-CY.COM
Agent-cy’s PPC Management program
drives immediate leads, supports SEO
program, delivers campaign insight
weekly to your Marketing team
• Professional Analysis of current
campaign and real opportunities
deliver immediate insight for qualified
lead generation
• Google Certified Agency – all team
members
• Agent-cy Team brings you the best of
web banner design, copywriting,
analytical insight and SEM
management
• Use of contextual, targeted placement,
retargeting, calling, geo-location
included
15. SERVICE: SOCIAL MEDIA MANAGEMENT
WWW.AGENT-CY.COM
Agent-cy’s SMM Team saves you time,
money and drives real business
results. Agent-cy delivers ongoing
audience development.
• Includes appropriate set up and
graphics for all determined channels.
• Daily professional SMM management
in appropriate channels - drives solid
awareness and engagement.
• SMM done with SEO in mind for
optimal online marketing results.
• Agent-cy Content creators can
deliver all forms – blogging,
video/animation, imagery & Graphics.
• SMM service includes all management:
E-Mail Marketing, Blog Outreach,
Campaigning, Status Updates,
Commenting, Content & Sharing.
16. SERVICE: LINKEDIN MARKETING
WWW.AGENT-CY.COM
Agent-cy has helped many global
executives and teams use LinkedIn as
their #1 Sales and Marketing Social
Media Tool.
• Comprehensive Analysis &
Recommendations:
• LinkedIn Group
• LinkedIn Company Page
• LinkedIn Showcase Pages
• LinkedIn Ads and History
• Individual LinkedIn Executive Profiles
• Individual LinkedIn Marketing Plans &
LinkedIn Executive Profile Development
• Ideation of LinkedIn Ad Campaigns
• LinkedIn Company Page and Showcase
Page Design & Set Up
• Group LinkedIn Training – Sales Teams,
Marketing Teams, Ops
17. SERVICE: B2B FACEBOOK MARKETING
WWW.AGENT-CY.COM
Agent-cy’s FB program increases fan-
building consistently, online brand
awareness, drives share ability of
content & engages FB fans in all
events
• Comprehensive Analysis &
Recommendations
• Facebook Page Set Up
• Facebook Daily Content
• Facebook Insights
• Facebook Fan Engagement
• Facebook Marketing Plan including
Content Planning
• Ideation of Quarterly Campaigns
• Facebook Marketing Training
• Facebook Marketing Management
• Facebook Page Design and App set
Up
• Facebook LP Set Up
• Facebook Ad Design & Management
• Facebook Daily Community
Engagement
• Facebook Insights Reporting &
Review
18. SERVICE: E-MAIL MARKETING
WWW.AGENT-CY.COM
Agent-cy’s E-Mail Marketing Programs
help global organizations
increase Open Rates, Opt-Ins &
Sharing
• Comprehensive Analysis of current
program:
• Creative
• Frequency
• Engagement
• Audience
• Technology
• Content Elements
• Sharing
• Review & Plan for Driving E-Mail Opt-In
& Open Rate Increase
• Analysis & Pairing of E-Mail Program
with other Member/Subscriber
Programs
• Delivery of Full E-Mail Marketing Plan
& Specific Guidelines
19. SERVICE: WEB DESIGN
WWW.AGENT-CY.COM
Agent-cy’s Web Design Services are
Professional, intended for custom corporate
sites requiring strong Branding and ensured
user engagement.
• Professional Web Design includes
comprehensive:
• User Profiling
• User Path Diagrams
• Creative Branding Review
• Design Proficiencies in B2B, Corporate,
Institutional, Healthcare, Social Media,
Ecommerce
• Professional web design with (3)
revisions on all pages
• Development Team: Custom,
Corporate; Magento; WP; Drupal;
Joomla
• Total QOS through 5-step process
20. SERVICE: IOS & APP DEVELOPMENT
WWW.AGENT-CY.COM
Agent-cy’s Tech & Development
teams have led App strategy and
development for the most discerning
organizations.
• On sites, Responsive Design Mobile-
Friendly Design development with user
in mind
• Internal Application development
useful for driving operational
efficiencies
• Sales & Marketing Internal , IOS and
Android Apps extend communications
and improve sales processes with
remote sales personnel
• Business Apps to
Public/Member/Customer IOS and
Android friendly Apps can help to
retain customers and deliver added
value
21. SERVICE: WEBSITE CONVERSION
WWW.AGENT-CY.COM
Agent-cy’s CRO Program helps B2B
sites reduce Bounce Rates, drive more
time on page & drive total conversion.
• Page by page and full site analysis to
recommend the best user experience.
• Starts with detailed business review.
• Recommendations on web copy,
layout & design, content elements
based on U/X best practices and user
review.
• Aid in defining users by types and
needs to create optimal paths.
• Optimize user funnels towards
conversion.
• Run and manage A/B tests on all
prominent Landing Pages.
.
22. SERVICE: GRAPHIC DESIGN
WWW.AGENT-CY.COM
Agent-cy’s Graphic Design team
supports our clients Online Branding
goals.
• We have Branding professionals design
corporate look and feel. Your identity is
crucial to target perception of a
credible brand
• Professionally Designed images
support a strong Online Branding
Program:
o Info graphics Design
o Presentation Design
o Online Ad Design
o Web Banner Design
o Graphical Images for Article
support
o Computer Graphics
• Proper Graphics are Crucial to Social
Media Engagement and Community
Development
23. SERVICE: CUSTOM ILLUSTRATION
WWW.AGENT-CY.COM
Agent-cy’s In house Professional
Illustrator creates from a design &
marketing standpoint to drive target
engagement for B2B clientele.
• Custom Illustrations can be used to
drive brand position and target
engagement
• Professionally Designed images
support a strong Online Branding
Program:
• Ad Illustration
• Storyboard Design
• Custom Illustrated Web Banners
• Custom Illustrated Web Icons
• Custom Illustrated Graphics to
support Blog Posts , Online Ads
and Articles
• E-book covers
• Caricatures
• Pro Custom Illustration provides
unique opportunities for original
content strength
24. SERVICE: MOTION GRAPHICS
WWW.AGENT-CY.COM
Agent-cy’s In house Motion Graphics
Pro works from our Illustrators
Storyboard creates from a design &
marketing standpoint to drive target
engagement for B2B clientele.
• Story-telling with animation sells
• Can be used to drive an online demo
• Can be used to build anticipation
• Can be used to highlight a process
• Our Motion Graphics process is
comprehensive:
MOTION GRAPHICS
Graphics &
V.O.
Storyboard
Development
Marketing
Ideation
25. SERVICE: PRO VIDEO PRODUCTION
WWW.AGENT-CY.COM
Agent-cy’s Online Video Team has
created hundreds of corporate videos
and has capabilities in scripting, HD
work, on location and moving videos.
Pro Online Videos from Agent-cy can
take your company to the next level
online.
• Use of professional video with high-
quality cameras to bring company and
organizational environment to life
• Quality of video becoming more
important in proper Content
Marketing
• Executive Branding requires proper
online video capture and scripting
• Video supports driving:
• Investments
• Qualified Leads
• Engagement
• Sharing/Viral Activities
26. SERVICE AREA #3
ONLINE BRAND REPRESENTATION &
PROTECTION
_____________________
SERVICE COMPONENTS
27. SERVICE: ONLINE PR
WWW.AGENT-CY.COM
Agent-cy is an Online PR agency. Our
focus is utilizing effective PR strategy
and execution online to deliver
significant Online Branding for our
clients.
• Social Media Channel Development
and daily management.
• Channel Updates, Commenting.
• Targeted Blogger Outreach and
Management.
• Content Development and Distribution,
including Multi-media Press Releases,
Online Videos, Webcasts. Podcasts,
Interviews, Articles, Blogging &
Graphics.
• Targeted outreach to reporters via
Social, E-Mail, Phone and reporting.
• Get Your Online Brand discovered
faster and with real credibility for leads
and sales.
29. DIGITAL MARKETING STRATEGY TRAINING
WWW.AGENT-CY.COM
Intended for Senior-Level Marketing Teams &
Large Marketing Association Member Teams
• Uncover the key aspects to an effective
Digital Marketing Strategy
• Review How Your Market Position &
Audience Aligns with Proactive Digital
Marketing
• Gain Insight on Key Metrics for Driving
Ongoing Measured Digital Results
• See Examples of Digital Blueprints that
have propelled Online Brand Success
• See How A Nurtured Digital Ecosystem
Drives Qualified Lead Generation
• Learn the Tools, Tactics, Channels &
Resources that Matter
30. SEO TRAINING
WWW.AGENT-CY.COM
Intended for Corporate Marketing Teams & Large
Marketing Association Member Teams
• Discover the 5 Key Components of
Organic Search Rank
• Learn How to Analyze and Optimize
your corporate website
• Understand how to leverage Social
Media Marketing for Better SEO
Results
• Learn the Keys to Creating a Market
Driving Content Marketing Strategy to
Support Organic Search
• Understand the tools to measure
Search effectiveness
• Get Your Online Brand discovered
faster and with real credibility for leads
and sales.
31. WWW.AGENT-CY.COM
Intended for CEOs. CMOs, HR Teams, Senior-level
Marketing Directors and Sales Teams
• Learn How to Choose Appropriate
Social Channels
• Understand the Keys for Building a
Powerful Social Brand
• Learn to Create a Social Strategy to
Drive Branding and Social Selling
Success
• Understand How the Social Channels
Differ
• Learn to Find Your Target In Social
Media
• Gain Practical Tips for Social Target
Engagement
SOCIAL MEDIA STRATEGY TRAINING
32. WWW.AGENT-CY.COM
Intended for HR Directors,
Recruiters and Large B2B
Sales Groups
• Learn How to Use LinkedIn as a B2B
Sales Tool
• Get a Deep Review of all Functions of
LinkedIn from Organic to Paid Targeted
Marketing Opportunities
• Find the Keys for Developing Thought-
Leadership on LinkedIn
• Improve and Enhance Your LinkedIn
Profile for Target Engagement
• Learn how to Drive LinkedIn Search
Visibility
• Understand How to Network to Drive
Qualified Leads
LINKEDIN SALES & MARKETING TRAINING
34. CASE STUDY: Software Manufacturer
WWW.AGENT-CY.COM
“Jasmine and her team at Agent-cy
completely turned around Interactive
Edge. As a result of their work, we now
have a strong online brand and consistent
leads."
-Zel Bianco. zbianco@interactiveedge.com
Challenges
• Ineffective Online Marketing Program
• Marketing Team not working together
• Poor Website User Experience
• Low E-Mail Open Rates
• No Social Following
• Company Branding almost none
Solution
• Strategic plan and marketing action
• E-Mail Marketing Strategy
• SEO Strategy & On-site work
• Web Site Redesign
• LinkedIn Marketing & Training
• B2B Social Media Strategy
Results
• Landed largest CPG client during our
program
• New Site launched – all traffic up
• Open rates up to 25%
• LinkedIn Sales Opps Daily for CEO
• Google Top Rank 2 main keywords
35. CASE STUDY: I.T. CONSULTING
WWW.AGENT-CY.COM
"I have been working with Jasmine and
Agent-cy for a number of months on
marketing for IvanExpert Consulting. She
analyzed our website and suggested key
changes, she improved our SEO traffic, she
got our Senior Technology Expert a
monthly article at eWEEK.com. In sum,
Jasmine knows the ins and outs of
marketing, especially online marketing."
-Caroline Green, Partner, IvanExpert
Consulting. caroline@ivanexpert.com
Challenges
• Need to reach business clients
• Little understanding of opportunities
to
• gain market share for MAC consulting
business
• No understanding of direct nor
indirect online competition
• Confused brand identity : consultants
or technicians?
• Frustrated with inefficient online
marketing efforts
Solution
• Strategic plan and marketing action
• SEO Audit & Management
• Online PR
Results
• Growth of business clientele 25%
• Regular guest contributor placement
at eweek.com – high CTO readership
• Traffic spikes 50-85%
36. CASE STUDY: Audio Conferencing
WWW.AGENT-CY.COM
Jasmine and her team are passionate
about social media, its business value and
best practices. Jasmine takes the time to
understand your business and goals, maps
your unique landscape and delivers
outcomes that IMPACT SUCCESS. She is all
about engagement, involvement and
results. She made every meeting and
dollar count and I can’t recommend her &
Agent-cy more highly.
Cambria Vacarro, Brand Manager, Intercall
Challenges
• Need to prove to Parent (West) Online
sales of audio and video conferencing
• No clear understanding of SMB online
market
• No unified social voice
• 10 Disparate Divisions with no Social
guidelines, governance or behavior
Solution
• B2B Social Media Strategy
• Content Planning
• Unified Messaging
Results
• Key Stakeholders from Sales &
Marketing working together towards a
common SMM goal
• Intercall SMM Manager utilizing
blueprint for success
• SMB Market definitions for optimized
Sales outreach
37. CASE STUDY: Payroll Distribution
WWW.AGENT-CY.COM
Jasmine is one of the best digital
marketing professionals in the business.
Jasmine and her team consistently met
and exceeded our expectations. Jasmine is
exceptionally knowledgeable and creative.
In addition, all of her deliverables were
completed on time and within budget.
Jasmine’s efforts were strategically
aligned with both our short-term and long-
term business and strategic goals and
objectives. Moreover, Jasmine is the
consummate professional whose expertise
is only surpassed by her first-class
demeanor.."
-Mark Benson, CMO
Challenges
• Poor website User Experience
• Little knowledge of online audience
behaviors
• Need for secure process of delivering
partner documentation
• Limited Traffic
Solution
• U/X
• Conversion Optimization
• SEO Strategy & On-Site
• Web Copy Editing
• Guided Online Focus Groups
• Functional Plan
Results
• Primary and Secondary audience
delivered optimal User Experience
• Conversion Increase *5
• Marketing Team made more efficient