12 quotes from Matt Cutts, the head of Webspam at Google that changes the link building. Know the quotes and change your way to get more visibility on Google. If anyone like to share more information apart from this, Leave it as comment.

1. 12 Quotes
From MattCutts
That Changed Link Building

2. “I wouldn't worry about
going ahead and
disavowing links even if
you don't have a message
in your Webmaster
console.”

3. “Guest blogging is
probably the sort of thing
that you should be
thinking about doing in
moderation.“

4. "You should always have
a well-rounded portfolio
of ways to get leads“

5. “ We're probably not
going to update
PageRank throughout the
rest of the year ”

6. “ If there's any site you
don't want to be
associated with, you can
just do a disavow “

7. “ Over time, we are going
to give more and more
information in those
[Webmaster Tools]
messages “

8. “ We're working on
becoming more
transparent and giving
more examples with
[Reconsideration
Request] messages as we
can.“

9. “ Sometimes people think
that Disavow is the be all
and end all, the panacea
that's going to cure all
their ills.“

10. “ If you don't provide
adequate disclosure of
paid content, we're
willing to go up to and
including removing the
publication from Google
News "

11. “ Typically, internal
website links will not
cause you any sort of
trouble.“

12. “ If there is a link selling
site and they get caught
for selling links, and they
just happen to be linking
to you, the value of that
link that the site was
providing, it just goes
away.“

13. “ It doesn't hurt you if you
use a 301. “
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linkbuilding.html

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