Contenu connexe Similaire à Email Marketing 2010 By Chinnie Hidalgo Diaz Similaire à Email Marketing 2010 By Chinnie Hidalgo Diaz (20) Email Marketing 2010 By Chinnie Hidalgo Diaz1. Effective Email Marketing a.k.a. “Permission Email Marketing” a.k.a. “ How to Build Your Brand & Business without Being a Slimy Spammer” 5. Top 5 Reasons Email Recipients Hit the 'Spam' or 'Junk' Button 14. No (or Hard to Find, or Hassle to Implement) Unsubscribe Mechanism 16. Obscure/Misleading Envelope Fields The “From” line is what your readers use to determine whether or not to delete an email. The Subject line is what motivates readers to actually open the email . 18. Relying Purely on Images Most email programs have “IMAGE DISPLAY OFF” as the default setting. Filters think low text-to-image ratio = SPAM 19. OLD NEWSLETTER FORMAT – ONE BIG IMAGE, NO TEXT, SENT AS ATTACHMENT NEW HTML NEWSLETTER – PHOTOS & TEXT 21. Not Checking to See How Email Displays in Different Environments ORIGINAL VERSION EMAIL DISPLAY IN YAHOO