1. Presentation by
AKHIL P U

2. EMERGING KERALA
A bouquet of opportunities for the world to
take note of, Emerging Kerala 2012, is the
opportunity to explore, invest and establish
business interests in Kerala. With a pro-active
administration and investment-friendly
policies, this is the gateway to make a mark
on the industrial playground of Kerala.

4. Vision of Emerging Kerala 2012
To make Kerala a premier global hub of
economic activity, through fostering
entrepreneurship and industry, which
leverage its inherent strengths, resulting in
equitable socio-economic growth.

5. Mission of Emerging Kerala 2012
To present and showcase Kerala and Create
awareness amongst all stakeholders - Enterprises,
Government, Institutions, Leaders & Influencers,
Investors and General Public - through continuous
engagement and connect initiatives, while
simultaneously creating the right environment, to
facilitate the transformation of Kerala into a
business hub and preferred investment destination.

6. Objectives
1. To highlight the inherent strengths of Kerala and
to position Kerala as a Hub of economic activity
and Global Connect in south India
2. To project ‘God’s Own Country’ as ‘Investor-
friendly Destination’
3. To showcase the potential and opportunities in
various sectors keeping in view the need for
sustainable development

7. INFRASTRUCTURE
Kerala, the State in India that occupies the number two position
in Investment Climax Index is on a march to be the number one.
It has the first and only International Container Transshipment
Terminal….three international airports with the fourth one taking
wings….India’s only spot where both submarine cables SEA-ME-
WE3 and SAFE land... the only full-fledged Marina in
India….highest density of science and technology personnel in
India.
Kerala pioneered the concept of dedicated infrastructure with
the setting up of Techno park – the first of its kind in the country.
It is also home to the second LNG regassification terminal.

8. Contd…
Kerala pioneered the concept of dedicated infrastructure
with the setting up of Techno park – the first of its kind in the
country. It is also home to the second LNG regassification
terminal.
When it comes to centres of excellence, apart from the
Indian Institute of Management and the National Institute of
Technology, Kerala also has institutes such as the Indian
Institute of Space and Technology and Indian Institute of
Science Education and Research.

9. GEOGRAPHY
Kerala enjoys the advantage of being on the transnational trade corridor,
connecting the Gulf to Singapore, Europe and to the Far East.
With the Arabian Sea to the west, the Western Ghats towering 500-2700
m in the east and networked by forty-four rivers, Kerala enjoys diverse
geographical features. From tall mountains and deep valleys to endless
backwaters and an extensive coastline, Kerala has it all.
Bestowed with a pleasant and equable climate throughout the year,
Kerala is a tropical land with the coast running down its entire length and
the Western Ghats forming a protective barrier against the dry winds
from upto north. The monsoons (June-September & October-November)
and summer (February-May) are the seasons markedly experienced here,
while winter is only a slight drop in temperature from the normal range
of 28-32°C.

10. MEGA PROJECTS
Supplementary Gas Infrastructure Project
Kochi Metro Rail Project
Vizhinjam International Deepwater Multipurpose Seaport
Monorail Project in Thiruvananthapuram

11. SUPPLEMENTARY GAS
INFRASTRUCTURE
PROJECT
A Joint Venture Company, Kerala Gail Gas Limited (KGGL) has
been formed between KSIDC and M/s. Gail Gas Limited.
KGGL will take up activities like City Gas Distribution in
Kerala, CNG Stations for KSRTC Buses, establishment of Gas
Training Institute, laying of Spur Lines from GAIL's main
pipeline, setting up of small Gas based small power
generating plants etc. The total investment for the project is
estimated at Rs.2,000 Crores ($400 million).

12. KOCHI METRO RAIL PROJECT
The Project envisages construction of a world-class Light Mass
Rapid Transit System in Kochi to enhance the quality of life for the
Greater Kochi metro area by improving regional connections and
reducing overcrowding, traffic congestion, transit time, air and
noise pollution. The Project, having a total route length of 25 Km
would be having 21 stations, from Aluva to Petta. The
construction methodology proposed is elevated viaduct carried
over pre-stressed concrete ‘U’ shaped girders. A Special Purpose
Vehicle (SPV) by the name ‘Kochi Metro Rail Limited’ has been
formed for the implementation of the project. The estimated
project cost is Rs. 4500 Crores ($900 million).

13. VIZHINJAM INTERNATIONAL
DEEPWATER MULTI
PURPOSE SEAPORT
This Multipurpose Seaport is an ambitious project of Government of Kerala,
being developed at Vizhinjam in Thiruvananthapuram. The project is proposed
to follow Landlord Port Model, where dredging, reclamation and basic
infrastructure like construction of break-water and quay will be done by
Vizhinjam International Seaport Ltd (a company fully owned by Govt of Kerala).
Port Operation will be on PPP model. Terminal superstructure will be built by
private operator who will also operate and maintain it for 30 years. The port
development along with the external infrastructure work is envisaged to be
carried out in phases with the cumulative cost estimated at around Rs. 7000
Crores ($1.4 billion). The port is envisaged to provide in total 2000m of quay
length in three phases and is designed to cater primarily for containers
transshipment, besides providing for other type of cargo such as Multi-Purpose,
Break Bulk.

14. MONORAIL PROJECT IN
THIRUVANANTHAPURAM
This is a prestigious single-rail mass transit project of Government of Kerala
having a route length of 28.4 Km, connecting the towns of Kazhakuttom and
Balaramapuram in Thiruvananthapuram district. Monorail is a rail-based
transportation system based on a single rail, which acts as its sole support and
guideway. The rail will be straightened on a track upon the median that divides
the main road. Concerns like land acquisition will be minimum, as only
junctions are needed to be widened to incorporate the passage. The running
train is to comprise of four cars capable of carrying more than 200 persons at a
time. The trains would breeze past through the elevated rails at a safe speed
of 40Kmph. The total project cost is estimated at Rs. 3408 Crores ($682
million). The detailed Traffic study on the project is being done by National
Transportation Planning & Research Centre (NATPAC).

15. OTHER PROJECTS:
Petroleum Chemicals & Petrochemical Investment Region (PCPIR)
Kochi-Palakkad National Investment and Manufacturing Zone (NIMZ)
Indian Institute of Information Technology (IIIT) Kottayam
High Speed Rail Corridor (HSRC)
Sea Plane Services in Kerala
Electronic Hub
Titanium Sponge Project
Oceanarium Project at Kochi
Life Sciences Park
Gas Based Power Project at Cheemeni

16. SECTORS
Favourable socio-cultural and physical environment, blessed with natural
resources and a leading travel destination in India, Kerala is today a
destination with diverse investment opportunities.
It is not a windfall of investments that we are currently looking forward
to; but for investments that can energize some of the thrust sectors in
the industrial domain of Kerala.
Twenty-six sectors have been identified for showcasing in Emerging
Kerala 2012. The various departments under Government of Kerala will
be announcing appropriate policies and projects in these sectors, under
the guidance of respective Ministers.

17. Different sectors:-
The following Project profiles have been prepared by
various Departments, PSUs & other agencies for
showcasing in 'Emerging Kerala 2012':
1.Tourism
2.Healthcare services
3.Manufacturing including Engineering & Automotive
4.Projects under MSME Sector
5.IT / ITES / IT Infrastructure
6.Science & Technology
7.Trade & Retailing
8.Food & Agro Processing and Value-addition

18. 9. Ports, Shipbuilding
10.Textiles & Garments
11.Electronics
12.Knowledge / Education sector
13.Green Energy
14.Bio-Technology, Nano Technology, Pharmaceuticals
15.Urban Infrastructure Development
16.Infotainment
17.Logistics
18.Petrochemicals
19.Gas based Industries
20.Airport Infrastructure, Aeroplane & Helicopter services
21.Centres of Excellence
22.Infrastructure development (Road, Rail, Power, Water
Supply, Sewage)

19. Emerging Kerala 2012
….who will participate
Participants– 2500
Leaders from India and abroad – Business and corporate
leaders, Ministers, policy makers, renowned scholars, etc
Business & Trade delegations from across the globe
Diplomatic Missions from various countries
Eminent personalities from all walks of life

20. Confirmations so far –
Prominent faces from Union Cabinet
Hon. Prime Minister of India – Inaugurated on 12th Sept 2012
Shri.Sharad Pawar – Min(Agriculture & Food Proc.)
Shri. Ghulam Nabi Azad – Min (Health & Family Welfare)
Shri. Kamal Nath – Min (Urban Development)
Shri. Anand Sharma – Min (Commerce & Inds, Textiles)
Kumari Selja - Min (Housing, Urban Poverty Allevn. &
Culture)
Shri. G.K. Vasan – Min (Shipping)
Shri. N.N. Meena – MoS (Finance)
And Union Ministers from Kerala

21. Notable Indian participation
Prominent Corporates/ CEOs include:
• Mr. S. Gopalakrishnan, Executive.Co-Chairman, Infosys
• Shri. S.D Shibulal, CEO, Infosys
• Shri.Adi Godrej,Chairman, Godrej Group
• Shri. R.K Krishna Kumar, Chairman, Tata Coffee
• Shri. Uday Kotak, MD, Kotak Mahindra
• Shri.G.V.Sanjay Reddy, Vice Chairman, GVK Industries
• Shri. Dilip Chenoy, MD & CEO, NSDC
• Shri.Omkar .S.Kanwar, CMD, Apollo Tyres
• Mr. Prasad Chandran , CMD, BASF India
• Mr.Vikram Madhok, VC,PATA India Chapter

22. Notable Indian participation
Prominent Corporates/ CEOs include:
• Dr. M.Majeed, Chairman and MD, Sami Labs
• Mr. Abhijith Rajan, CMD, Gammon India
• Mr. B. K. Patodia ,CMD, GTN Group
• Mr. Rajiv Agarwal , CEO & Managing Director ,Essar Ports Limited
• Mr. Shailesh Pathak, President Srei Infrastructure Finance Ltd.
• Mr. Ajith GulabchandCMD, HCC
• Mr. Aditya Ghosh ,President, IndiGo Airlines
• Mr. Rakesh Jhunjhunwala, Chairman, Aptech
• Mr. Rana Kapoor, MD&CEO. Yes Bank Ltd

23. Notable Indian participation
From Government we will have for Emerging Kerala 2012
• Shri. M.S. Ahluwalia, Dy. Chairman, Planning Commission
• Dr. Subir Gokarn, Dy. Governor, RBI
• Shri. Sam Pitroda, Chairman, NIC
• Shri. Sudhir Vasudeva, CMD, ONGC
• Shri. Ashish Khanna, Head-Energy Division, World Bank
• Shri. R.K. Singh, CMD, BPCL
• Dr. A. Sivathanu Pillai, CEO&MD, BrahMos
• Shri.Chandrasekhara Verma, Chairman, SAIL
• Mr.R.N.Nayak, CMD, Power Grid Corporation of India
• Mr.A.K.Balyan, MD& CEO, Petronet LNG
• Mr.H.P.Kumar, CMD, National Small Industries Corporation Ltd
• Mr.B.P.Rao, CMD, BHEL

24. Some of the Prominent Foreign
delegations/ Diplomats & Corporates
• Representation from over 50 Nations from across the world
•Ambassadors of League of Arab States – 21 Nations
•Ambassadors from GRULAC Nations - 16 nations ;
Group Co- ordinator- Ambassador of Peru
•Ambassadors - Embassies of UAE, Poland, and Turkey
•High Commissioners - Australia, Brunei and Mauritius

25. Prominent Foreign delegations
Trade delegations - China, Canada, UK, USA, Australia, Japan,
Malaysia
• Canada - 45 member delegation
• China - 23 member delegation
• UK - 45 member delegation
• USA - 15 member delegation
• Australia – 3 member delegation
• Japan - 12 member delegation
• Malaysia - 4 member delegation
• Singapore – 4 member delegation
• Qatar - 4 member delegation
• Germany -5 member delegation

26. Some Prominent Dignitaries /Diplomats
• H.E. Mr.He Duanqi – Vice Governor, Yunnan Province - Leading
the delegation from Yunnan Province
• H.E. Dato' Seri S. Samy Vellu – Special Envoy to India and South
Asia (Infrastrucutre) , Ministerial Rank, Prime Minister's
Department , Government of Malaysia – Leading the delegation
from Malaysia
• H.E Ms. Nancy Powell – US Ambassador to India
• H.E.Sir.James Bevan – High Commissioner of UK to India
• H.E.Mr. Peter Varghese AO – Australian High Commissioner to
India

27. Few Prominent Foreign Corporates
•Mr. Abdullatif Al Mulla – Group CEO, Tecom Investments
•Mr. Jamal Majid Bin Thaniah – Group CEO, DP World
•Dr. Francoise Cluzeau – Sr. Advisor, NICE International,
U.K
•Mr. Shah Hakim Zain – Group CEO, SCOMI Group, Malaysia
•Dr. Jebamalai Vinanchiarachi – Sr. Economist & Former
Principal Advisor to Director General, UNIDO
•Mr.Ta Shengua – Board Chairman, Yunnan Yuntianhua
Group
•Mr. Wang Minghui – Board Chairman, Yunnan Baiyao Group

28. Prominent Foreign Corporates (part of Trade
Delegations)
•Mr. Mike Shaw – Managing Director, Balfour Beatty, UK
•Mr. Padraic Kelly – Managing Director, Happold Consulting ,UK
•Mr. Essa Hilal Al-Kuwari – President of Kahramaa, Qatar General
Electricity & Water Corporation
•Mr. Wael Sawan – EVP & Qatar Country Chairman, Qatar Shell
GTL Limited
•Mr. Dennis Gross – President, The Parallel Group, NY- USA
•Mr. Dai Zhengwan – Vice General Manager, Zhaotong
Honglian Industry Co,Ltd, Yunnan
•Mr. Benoit Cattin Martel – President & MD, Bombardier
Transportation India

29. Sectors for Bi-lateral Co-operation
Country Areas for Bi-lateral Co-operation
China Tourism, Electronic Hardware, Agro based
industries, Biotechnology, ,Pharmaceuticals,
Energy
Canada Knowledge & Education , Food processing,,
Textiles, Manufacturing
UK Healthcare, Logistics, Knowledge, IT,
Infrastructure, Engineering
USA Biotechnology, Nanotechnology,
Pharmaceuticals, Telecommunications
Australia Knowledge, IT, Tourism, Agribusiness,
Infrastructure, Renewable Energy , Waste
& Water Management , Sports
Management, Healthcare

30. Sectors for Bi-lateral Co-operation
Country Areas for Bi-lateral Co-operation
Japan Energy - Gas Infrastructure
projects; Infrastructure- High
Speed Rail Corridor project
Electronics
Singapore Engineering , Waste Management,
Knowledge/Education
Malaysia Knowledge , Engineering, Tourism,
Infrastructure
Qatar Infrastructure, Energy, Water
Technology, Gas & Energy

31. Sectors for Bi-lateral Co-operation
Country Areas for Bi-lateral Co-operation
UAE Infrastructure, IT, Tourism
GRULAC countries Tourism, Energy, Gas based
Infrastructure, Power, Agriculture

32. Conclusion
Let us hope for an equitable enterprising and
egalitarian Kerala through model of sustainable
development.
As Management students,we should utilise our ideas
and concepts maximum in the future through our
efforts for the successful development of our nation
without any bias.