This ppt is a part of MBA managament (logistics mgt.) programme

1. Packaging
• A good export packing helps in avoiding excess
costs on freight and delivery of the goods.
• The main purpose of marking of the export
package is identification of cargo and that of
labeling is to tell the customer the quality and
quantity of products.
• Packaging, marking and labeling are required
to avoid different types of hazards in
international shipment of goods.

2. labelling
• The foreign buyers insist on the attachment of
particular types of labels, price tags, etc.,
Colors, Shapes and sizes while putting the label
on a product, take care to make it of the shape,
size and color preferred by the buyer. They
influence significantly the design of the labels.

3. packing
• Natural packing: Under rule 185 of the central
excise rules, 1944, the exporters are required
to indicate the manufacturer’s name/place of
manufacture, etc., on the excisable goods
intended to be exported.
• Green logo: According to the new packaging
law in Germany, retailers in that country have
agreed that they will only buy products
bearing the green logo

4. Packaging vis-à-vis packaging
• Packing or bulk packaging as some prefer to call
it, as distinguished from(consumer) packing,
refers to the protective covering used for
transportation and shipment of good;
• Packaging is concerned with the containers in
which the products reach the ultimate consumer.
• Both packing and packaging is closely related.
• Packing is of prime significance as no product
package can be exported with out some sort of
outer packing. Most of the exportable products
require an outer container of some kind.

5. Shipping Hazards
• An ideal packing ensures safe arrival of goods
at destination.
• It must be strong enough to protect its
contents against the physical hazards of
transportation.
• It should stand against hazards like dampness,
rough handling, stacking, improper
storage,spillage, dirt, ingress, moisture, insect
infestation, contamination by foreign material,
tampering and pilferage.

6. • The contents need to be preserved by
ensuring freedom from bacterial attack,
enzymatic reaction, oxidation, etc.,
• If the good are not properly packed and there
is danger of their being damaged or damaging
other products, they may not be either
accepted for shipment or the bill of lading is
endorsed as ‘ packing is unsatisfactory.’
• Extreme care has to be taken in the matter of
packing material, size and design of the
special requirements, national as well as
international, for packing export products.

7. Types of packs
• The exporter should consult the organizations
for deciding upon the type of packing like
Export Inspection Council(EIC), Bureau of
Indian standards and the Indian Institute of
Packaging(IIP), in case not specified by the
overseas customer.
Export packaging and packing
Packaging fulfills a vital role in helping to get the
export products to the market in the best
condition and presenting the goods to overseas
buyer in an attractive way.

8. ‘Packaging of products is a silent salesman.’
Packaging;
• improves presentation of the product
• Protects the product during distribution
• Makes handling and retail display of the
product easier
Quality should not be compromised merely to
cut down the costs.

9. Types of packaging and packing
Packaging:
An exporter can use the following containers for
packaging of the product,
• Polythene bags
• Box made of hard paper or cardboard
• Box made of fiber board/acrylic sheets
• Tin-box

10. Packing
• The following types of boxes can be used for
packing of the package meant for exports:
• Wooden boxes (fragile goods to be packed)
• Fiber or corrugated board boxes( they have
good deal of strength and fair resistance to
moisture, compression, etc.,
• Steel drums are used for sending liquids in
bulk. A drum should normally not exceed
more than 250kg. Hand drums should be used
only if the buyer agreed to their use.

11. Pack note and packing list
• Pack note is a detailed listing of the packages
placed in the box. It gives complete description of
the items in the box.
• Packing list is a statement of various boxes with
description of the goods packed in each box.
• It is the box wise statement of the shipment as
against pack note which is the item wise
description of the shipments.
• Pack note is used by the exporter for his in-house
management and packing list is one of the pre-
shipment export documents.

12. Marking
• The main purpose of marking on export consignments is identification of
cargo. Proper markings including handling instructions on boxes for export
help in their quick and safe transportation.
Markings are of two kinds.
Leading marks: this includes the following information.
• Shipper(Exporter’s) Mark
• Importer’s Mark as mentioned in Letter of credit
• Destination
• Order No.
• Destination and Port of Entry
Subsidiary Marks include the following information:
• Country of origin
• Port of shipment and place of dispatch
• Gross/net weight- Tare weight
• Handling instructions including symbols