Ce diaporama a bien été signalé.
Le téléchargement de votre SlideShare est en cours. ×

Community Builder Masterclass Warmup Lesson

Community Builder Masterclass Warmup Lesson

Télécharger pour lire hors ligne

Join the next class: http://masterclass.indyhall.org This is the first lesson of the Community Builder Masterclass, attended by community builders in 8 different countries, 8 different US states, and 20 different cities around the world.

Join the next class: http://masterclass.indyhall.org This is the first lesson of the Community Builder Masterclass, attended by community builders in 8 different countries, 8 different US states, and 20 different cities around the world.

Plus De Contenu Connexe

Livres associés

Gratuit avec un essai de 30 jours de Scribd

Tout voir

Livres audio associés

Gratuit avec un essai de 30 jours de Scribd

Tout voir

Community Builder Masterclass Warmup Lesson

  1. 1. Community Builder Masterclass ~ Version 2.0 ~ Lesson 0: Warmup masterclass.indyhall.org Last Updated Sunday, October 7, 2012
  2. 2. Welcome 2 Imagine this scene:  You've spent weeks & months hunting and g a t h e r i n g f o r p e o p l e to s t a r t yo u r community, hosting events and building a mailing list. You've been putting in so much work to help the community form, only to run out of steam. You still don't have the makings of a community. Member prospects are wishy washy, people's attendance is sporadic, and you’re left to dream up ways to hopefully spur more interaction & participation.  Exhausted, you can’t help but ask yourself: You don’t want to be this guy. "Where did I go wrong?"
  3. 3. Welcome 3 Or maybe this sounds more familiar: You’ve worked hard to organize a fantastic group of people. The energy level feels like a high... but only as long as you set a pace by beating that drum. You’re starting to get worried about what happens if you skipped a beat. Can that energy stay high? Will it keep growing without you? You are doing everything you can to keep up but you’re fast-approaching your own personal capacity. How did things go from feeling so great to feeling so stressful? Wanting what’s best for the group, you wonder: "How could I do more?"
  4. 4. Welcome 4 Relax, you're not the first person to have found yourself in this place. Communities are challenging to build and grow because they are, by nature, not in your control. Communities are more like organisms than machines. Which begs the question, “How am I supposed to ‘build’ something that isn't in my control?” The honest answer is that you don’t. The truth is that your role in your community isn’t what you’ve thought it is. Unlike a house, building a community is an evolutionary, iterative process. In the place of walls, which typically don’t move much once you’ve built them, the main structure of a community is the connections and relationships between people, which are constantly changing. If you could plan for anything, it’s constant change and growth. Your problem is that you have a business or organization that depends on community. Maybe you have a website or a space to fill with a community. Maybe you have a personal or corporate mission to achieve that depends on a community.  Maybe you have a cause or a problem that needs community support.
  5. 5. Welcome 5 When you build communities on your goal, your end game becomes the community’s blueprint. You approach it as if you “In organizations, real power were building a house. Building a house from a blueprint is a and energy is generated system you're likely familiar with: you plan & you execute. There through relationships. The are only two outcomes of setting out to build a house: you patterns of relationships succeed or you fail. and the capacities to form them are more important Masterful Community Building is a different system. This new than tasks, functions, roles, system is more like planting a garden than building a house. Like and positions.” a garden, communities need to be built for constant change and -Margaret J. Wheatley growth. And while you can "mastermind" a garden until you are blue in the face, it's the plants that do the all-important execution, not you. A growing garden can produce countless outcomes, each one a slightly different shade of successful.   You plant the seeds. You make sure that the soil is fertile. You make sure that they're fed and watered. But it’s the plants that do the growing.
  6. 6. Welcome 6 Why Look for Inspiration in Nature? We’re clever creatures when it comes to problem solving, something that our brains are uniquely wired for compared to our relatives in the animal kingdom. But our cleverness is no match for nature itself, which has been hard at work for a LOT longer than we have, and has seen far more problems and solutions than we can fathom. As a result, nature’s solutions are less clever, but more effective & sustainable. Nature’s solutions tend to be responsive & designed to evolve. Sometimes, nature even lets “bad” things happen long enough to become good things. Nature doesn’t have a bruised ego or hurt feelings when its solutions need more work, because nature is a system. In this course, you’ll learn how to build a community that is a living & breathing system, like the ones found in nature. With a system at the foundation, your community can also be effective & sustainable, responsive and designed to evolve.
  7. 7. Welcome 7 Meet the Four Perspectives Perspective 1: Perspective 2: Perspective 3: Perspective 4: You, the member You, the storyteller You, the organizer You, the facilitator The four lessons in this course correspond to the four key perspectives that you're going to learn to use while becoming a Master Community Builder. The process for using the Master Community Builder perspectives is set in this specific order because each perspective builds on the results from using the perspectives before it. Your personal strengths will draw you closer the perspective you're most comfortable with. At the same time, there's going to be at least one perspective that you're inclined to avoid like the plague. Buckle your seat belts, you’ll be leaving your comfort zones very shortly! Your success will come from practicing & using all of the perspectives in the correct order.
  8. 8. Welcome 8 Each Perspective Produces a Result You, the member It helps to think of the perspectives as “lenses” that 1 Understanding the people you are already connected to you can switch between, a bit like going to the eye Looking for real Unfulfilled Needs doctor to get tested for a prescription. You, the storyteller Each lens provides a new focus level, and with each 2 Turning Unfulfilled Needs into focus level, you gain the clarity to produce a new achievable common goals Sharing Campfire Stories result. You, the organizer These results come from effectively practicing each 3 Helping people stay focused on common goals perspective. The system for combining these results Designing for & supporting a is what produces consistently successful - and spectrum of participation consistently unique - communities along with the ability to scale far beyond your own capacity. You, the facilitator 4 Removing roadblocks from the community’s growth
  9. 9. Welcome 9 One System, ∞ Outcomes, Consistent Success There’s an inherent challenge in learning something emergent and organic like community building. It seems impossible that so many different communities could be built with just one set of techniques. What’s important to remember now that what you’re learning is not a blueprint. You’re learning a system, which means that the outputs will be unique and vary based on the inputs. Every community is unique because its inputs are unique. A related reminder is, “garbage in, garbage out.” The system you’ll learn in the Community Builder Masterclass is designed to help you avoid putting garbage in, but that’s ultimately up to you to do the work. This system is built to give you the confidence of having consistent, repeatable, and scalable successes in your community building efforts.
  10. 10. Welcome 10 Good Community Building is Habit Forming Did you know that an average of 40% of the decisions you make daily aren’t actually decisions, they’re habits? Habits are “automatic decisions” that our brains are wired to make in order to make us efficient. It’s an important part of how we survive. We all know about bad habits like eating junk food and biting our fingernails. Have you ever stopped to think about your bad habits related to community building? The system you’ll learn in this course will help you create good new habits, and replace broken old habits. This book is on the Masterclass Recommend Reading List All habits, good and bad, follow this pattern: bit.ly/community-builder-reading Cue Routine Reward Even if you don’t buy this A trigger, internal or An action or The thing you get at class, buy this book. external to you series of actions the end of the routine bit.ly/power-of-habit The important thing to remember about creating and changing habits is that you put the effort into changing the routine which runs between your cue and your reward.
  11. 11. Welcome 11 There’s only one way to actually embed a routine in your brain as a habit, and that is practice. You need repeated and focused practice of the right “Change is easy. routine in between your cue and your reward. Improvement is far more difficult” Your cues and rewards are personal to you, so I can’t tell you what they - Dr. Ferdinand Porsche are - but I can help you find them. Once you are aware of the cues and rewards, you can practice the new routines that you’ll learn in this course using the workbook exercises - and then you can take that practice out into the real world and build amazing communities. But that means that this isn’t a “kick back, read the lessons, do the homework, chat with classmates” kind of class. It’s rigorous, challenging, and sometimes frustrating. But it works. “Honestly, I didn't really know what to expect coming into the class, but... it's given me a totally different view on literally everything I'm doing.” - Conrad Decker, September 2012 Alum Just knowing the process isn’t enough when you’re in the heat of community building. You need to put in the practice, and build the new habits in order to kick ass. It’s not magic. Conrad put in a ton of work. You can too.
  12. 12. Welcome 12 Kicking Ass In This Course This course structure and format may be a bit different than you’ve ever seen before, so we wanted to provide some recommendations for getting the most out of our 30 days together. 1. Take Notes Don't just read the lessons - print them out and take notes. Highlight. Mark them up! Many PDFs have a wide right margin specially to give you room to take notes.  And when you're done marking them up, snap them into a 3 ring binder for easy reference later. Get friendly with double-sided printing to save paper! It might sound like a strange thing to insist upon, but the act of physically highlighting (with a marker, not a mouse) and writing margin notes will help you study. Your brain processes your own handwriting differently than you process printed text. As someone who hates his own handwriting, trust me, I wouldn’t recommend this if it didn’t work.
  13. 13. Welcome 13 2. Do the Workbooks Along With The Class On the first day of week one you’ll receive the core course material - 4 weeks of lessons and workbooks. You may read ahead if you wish, but I strongly encourage you to do the workbook exercises during the week of the assignments. This course follows a process, and like any process if you do one of the early steps incorrectly it can send a ripple effect through your work. You might encounter a lesson or a workbook and think, “this doesn’t apply to me.” Resist this urge. Each workbook in this class builds upon the previous one, and skipping a workbook because you think you already know the answer, or not doing the workbook completely, is only going to hurt you in lessons to come. Like taking notes, I'll recommend doing the homework on printed out workbook sheets, and for all of the same reasons. You might also have breakthrough realizations that there aren't specific to the workbook questions. Note them quickly before you forget them - or even better, share them on the Google Group with the rest of the class during Show and Tell!
  14. 14. Welcome 14 3. Share With the Class - Wednesdays are “Show and Tell” This course is not a lecture. No points are awarded for attendance; the value you get out of the course is proportional to what you put into it. I want you to think of this class as a learning community that you're playing an active part in building. At ANY time, you can send an email to the Google Group with an idea or a question. But if you need a cue to share, Wednesdays are for “Show and Tell.” Every Wednesday you are encouraged to share something with the class. It could be something you’ve learned and written in your notes. It could be a link to an article or video that you think your classmates would enjoy. It doesn’t even have to be about course material, it can be anything you want to share with your classmates. Don’t stress yourself out about impressing anybody - your participation is all we need to be impressed. Show and Tell is for sharing about yourself, your work, and your life. And the education continues: After our 30 days together, you’ll be invited into an Alumni email list to continue this kind of discussion with other alumni. Also, as an alumni, you are invited to retake as many future sessions of the Masterclass as you like for no additional charge. Once registered, you’re a Coworking Masterclass student for life!
  15. 15. Welcome 15 4. Practice Looking for Signal in the Noise There’s a “hidden” lesson in the Masterclass: listening. Listening is the most powerful talent shared by successful community builder. Being a Master Community Builder means not only listening when it’s convenient, but always listening for nuggets of gold. Even - and especially - when the noise levels are high and the signal isn’t as obvious. Depending on what you’re used to, this course is designed to generate quite a bit of additional discussion. It may be tempting ignore the discussion and only focus on the lessons, workbooks, and your own coaching. This approach ensures that you will miss the most valuable parts of the class. You may need to set aside time for the mailing list, but whatever you do, do not avoid it. Only you know your email habits, so you’ll need to adjust accordingly. If you need help keeping up, please ask! We’re email pros, so we can teach you some tips to help you stay involved.
  16. 16. Sweet. Before we go any further, I want to welcome you to the Community Building Masterclass. Any questions? Drop an email on the discussion list or email masterclass@indyhall.org
  17. 17. Changelog 17 October 7, 2012 - Version 2.0 • Improved/updated all artwork • Tons of copy edits for clarity • Introduced the Results Roadmap • Introduced “The System” • Introduced Habits & Practice mini-lesson • Added Student Quote • Updated “Kicking Ass” section • Added read-ahead, but don’t work ahead recommendation • Added Show & Tell Wednesdays • Added signal-finding mini-assignment

×