CPD session delivered by the Centre for Innovation in Education at the University of Liverpool. Friday 19th Jan – Getting more out of Twitter – Tips, tools & tricks (Advanced Twitter) (10:00 – 12:00) – For Twitter users looking to enrich their practice, this session takes a deeper delve into some of the tools and services available: Tweetdeck; Analytics; Moments & Storify; Periscope; Tweetchats; Images, GIFs & Video

1. Photo by clasesdeperiodismo - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/24614969@N04 Created with Haiku Deck
Getting more out of Twitter:
Tools, tips & tricks
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2. Housekeeping
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3. Photo by flod - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/68502457@N00 Created with Haiku Deck
Today’s Session
• Presentation: Zelda Chattten,
Library
• Tweetdeck – managing tweets
• Analytics – Twitter & Socioviz
• Archiving - Moments & Storify
• Periscope – Live Broadcast
• Tweetchats - #BYOD4L
• Search & advanced search
• Anything else?
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4. #LIVUNITEL

5. https://www.liverpool.ac.uk/intranet/marketing-and-communications/pr-media-relations/social-media/
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6. Setting up an account
 Account objectives and audience
 Planning monitoring and
responding
 Resourcing
Posting
 What to consider when posting
on social media
 Responding
 Hashtags
 Sharing others’ content
 Tagging other accounts
 Varying your content: videos,
infographics, user-generated
content, account takeovers,
social media ambassadors etc
University-wide campaigns
 Planned campaigns and how to get
involved
Concerns, issues and emergency
situations
 How to escalate issues
 What to do in an emergency
situation
Measurement
 Social media analytics
 What to measure
Training, support and guidance
 Signpost other guidance
 Signpost training opportunities
 Signpost groups
Staff toolkit for managing a
corporate account
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7. Tweetdeck
• Manage multiple accounts
• Add multiple columns and
follow accounts, events, lists
and hashtags
• Filter keywords or accounts
• Schedule tweets
• Search location
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10. Photo by juan.barredo - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/12385566@N08 Created with Haiku Deck
Analytics
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11. Photo by Ian-S - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/20836928@N00 Created with Haiku Deck
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13. Tweetchat
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14. Photo by DocChewbacca - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/49462908@N00 Created with Haiku Deck
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15. TAGS EXPLORER
https://hawksey.info/tagsexplorer/?key=1H99zO62IABY-
iSgNme06N0S_PSsGU9OvPVRA6tLjgTo&gid=400689247
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16. #LIVUNITEL

17. Photo by Hindrik S - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/63991153@N00 Created with Haiku Deck
Archiving
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18. Photo by clasesdeperiodismo - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/24614969@N04 Created with Haiku Deck
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19. MomentsMoments
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20. Photo by Anthony Quintano - Creative Commons Attribution License https://www.flickr.com/photos/22882274@N04 Created with Haiku Deck
Periscope
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21. Photo by oggin - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/85755792@N00 Created with Haiku Deck
NEED SUPPORT?
Contact the eLearning Unit
Internal: 44567 (CSD helpdesk)
eunit@liverpool.ac.uk
elearningatliverpool.wordpress.com/
@elearninglpool
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