1. GLOBAL INTEGRATION:
SOCIAL MEDIA IN MINISTRY
REV. AMINA S. McINTYRE
AUGUST 3, 2012
11:45 AM
DANCING PREACHERS INTERNATIONAL CONFERENCE
ATLANTA HILTON HOTEL
#DancingPreachers
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SD Freelance, LLC
2. What is Social Media?
Social Media is “a category of online media
where people are talking, participating,
sharing, networking, and bookmarking
online.”
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3. 4 Types
• Social News
• Social sharing
• Social networking
• Social Bookmarking
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4. Social News
Read news stories and vote on them
Digg, Sphinn
Any major newspaper or magazine online
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5. Social Sharing
Create, upload and share videos
Flickr, Pinterest, Youtube, Animoto, Paper.li
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6. Social Networking
Find and connect with people
Facebook, Twitter, LinkedIn, Myspace, Ning
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7. Social Bookmarking
Find and bookmark sites of interest and
information of interest.
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8. How does this work for Ministry
Get the word out (IDC on Ning; Dancing
Preachers)
Updates us on recent trends
(sermoncentral.com)
Resources
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10. Facebook
Creating and maintaining a like page
- Have Ustreamed webcasts
- Share a Smilebox
- Message fans and friends (without going over
your friend limit)
- Share articles, links, etc.
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#ChangingGuard
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11. Linked In
If ministry is your job, market it!
LinkedIn groups
Discussion pages
Create discussions
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12. Twitter
- Quick event updates
- Post links (shortened)
- Post quick thoughts and references
- Have short conversations with people – during
service.
- Post quote from sermons, dance songs and
engage others
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#ChangingGuard
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13. Twitter
Mention other people: @aminasmcintyre
The hashtag:
Make them distinctive but easy to remember
#DancingPreachers #ChangingGuard
Customize
- Use powerpoint to make a new background.
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#ChangingGuard
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14. Ustream
- Live broadcasting of your work.
- Have dates.
- Have a channel so it can be archived
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16. Blogging
Wordpress – has a built in tracker on it
Blogger – Allows more freedom – unlimited
pictures and videos
Tumblr – Easiest to use.
*****
Webpages – add a page to it
#DancingPreachers
#ChangingGuard
SD Freelance, LLC
17. Blogging
Subject – Why are you blogging?
- Event Blogging
- Beginning, middle and end
- Weekly and Daily blogs
- News only
- Services/Rehearsals
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18. Pinterest
Online bulletin board
- Use for posting pictures of your experience
- Flyers for your programs
- Put them all together
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19. Join.me
Online screensharing
- Free bible studies or dance technique.
- Has a conference call feature
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20. Youtube
- Post videos of your choreography
- Create a channel for your videos
- Have people subscribe to it.
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21. Social Media Strategies
It’s so much!
How do you keep it all together?
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22. Social Media Managers
Sites devoted to helping you keep it all together:
Hootsuite
TweetDeck
Seemic
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23. Social Media Timeline
- Be intentional
- Be consistent
- Have someone (or a team) working fully on it
- Social Media takes time
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24. WEDNESD THURSDA
ALL WEEK MONDAY TUESDAY AY Y FRIDAY
Daily IDC
FB/Twitte Ning Conferenc
Week of - r/blog Highlights Ustream/ e Youtube
January 30, Updates (Develop Webinars Informatio Updates
2012 (Content) LAUNCH!!!!! ment) (Video) n (ALL) (Video)
Logo
(DPTV and
IDC
together)
(Develop
ment)
Daily IDC
FB/Twitte Ning Conferenc
Week of - r/blog Regional Highlights Ustream/ e Youtube
February 6, Updates Updates - (Develop Webinars Informatio Updates
2012 (Content) (Community) ment) (Video) n (ALL) (Video)
New
Website Video
(Develop Magazine
#DancingPreachers ment) (Video)
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25. Contact Me
Amina S. McIntyre
S D Freelance, LLC
www.sdfreelance.squarespace.com
404-931-3307
aminasmcintyre@gmail.com
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SD Freelance, LLC
26. Resources
Jones, Ron “Social Media Marketing 101, Part 1”
http://searchenginewatch.com/article/2064413
/Social-Media-Marketing-101-Part-1
Ward, Susan “Social Media Definition”
http://sbinfocanada.about.com/od/socialmedia
/g/socialmedia.htm
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SD Freelance, LLC