2. If you work in marketing, chances are you’ve heard this before:
Marketing has changed more in the past 10 years than in the
previous 100 years combined. While that type of claim is
difficult to quantify, it certainly seems true, doesn’t it?
Marketing, thanks to the digital age, has undergone a massive
transformation. Many of the skills that were relevant and
even coveted in 2000 will be completely obsolete in 2020.
Future success will be incumbent on marketers continuing
to update their skillset to keep up with evolving tools and tactics.
If you’re a marketer aware that you need to refine and enhance
your skillset, this presentation covers four potential areas
you can focus on for training. Read on to see what they are!
11. Ready to start enhancing your marketing skills?
The ANA Marketing Training & Development Center
has plenty of resources to get ANA members started.
Not an ANA member? It might be time to change that.
Learn more here.