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Ask, Share, Learn – Within the Largest Community of Corporate Finance Professionals 
Driver-based Budgeting and 
Planning: Agility, Predictability, and 
Alignment 
Richard Barrett, Financial Software 
Expert, Anaplan
WHAT YOU NEED 
FOR DRIVER-BASED 
BUDGETING 
Our Session Today 
PLANNING & 
BUDGETING 
CHALLENGES 
DRIVER-BASED 
PLANNING & 
BUDGETING
Managing Volume, Complexity & Collaboration 
In Real-Time 
Planning, Budgeting 
& Forecasting 
Sales Forecasting 
Territory & Quota Planning 
Planning Sales Capacity Planning 
Incentive & 
Compensation 
Configure, Price 
& Quote 
Demand Planning 
Strategic Financial 
Cash Flow Planning 
Profitability 
Analysis 
SKU Level Forecasting 
Financial 
Consolidation 
OPERATIONS 
FINANCE 
HR 
Integrated Business Planning 
Project Resource Planning 
Workforce Planning 
SALES 
CAPEX Planning 
Trade & 
Promotional 
Planning 
10 
locations 
worldwide 
100+ 
global & local 
partners 
100+ 
apps & 
accelerators 
1 trillion+ 
cells in our 
models 
Patented 
technology 
Hyperblock™ 
Founded in 
2007 
175+ global 
customers 
20,000+ 
engaged users 
3x revenue 
growth in 2013 
$150M 
in funding
WHAT YOU NEED 
FOR DRIVER-BASED 
BUDGETING 
Our Session Today 
PLANNING & 
BUDGETING 
CHALLENGES 
DRIVER-BASED 
PLANNING & 
BUDGETING
Challenges with Budgeting Today 
1 Takes too long & 
Cannot reforecast 
costs too much 
2 as frequently as 
3 4 desired 
[OR NEEDED TODAY] 
Not accurate 
enough 
Always out 
of date
Challenges with Budgeting Today 
1 Takes too long & 
Cannot reforecast 
costs too much 
2 as frequently as 
3 4 desired 
[OR NEEDED TODAY] 
Not accurate 
enough 
Always out 
of date 
…and during this time many organizations have moved away from spreadsheets!
BUDGET P&L 
Total Premium 
$ 
Total Cost of 
Claim $ 
Line Item 
Expenses $ 
Unifying Planning With Budgeting
BUDGET P&L 
Total Premium 
$ 
Total Cost of 
Claim $ 
Line Item 
Expenses $ 
Unifying Planning With Budgeting 
# Hits on 
website 
% Complete 
Quote 
Conversion Rate 
% 
Avg. Premium $ 
# Renewed 
Policies 
# Current 
Policies 
Mid term Lapse 
Rate % 
Renewal 
Rate % 
# Total Policies 
# Quotes 
# New 
Policies
BUDGET P&L 
Total Premium 
$ 
Total Cost of 
Claim $ 
Line Item 
Expenses $ 
Unifying Planning With Budgeting 
# Hits on 
website 
% Complete 
Quote 
Conversion Rate 
% 
Avg. Premium $ 
# Renewed 
Policies 
# Current 
Policies 
Mid term Lapse 
Rate % 
Renewal 
Rate % 
# Total Policies 
# Quotes 
# New 
Policies 
Claims 
Frequency % 
# Claims 
Avg. Cost of 
Claim $ 
Claims Agent 
Productivity 
# Claims Agents 
Needed 
Avg Cost of 
Claims Agents 
Expense Cost $ 
Other Expenses
Unifying Planning With Budgeting 
OPERATION PLANNING 
Typically done outside of Enterprise FP&A solution 
BUDGET P&L 
Total Premium 
$ 
Total Cost of 
Claim $ 
Line Item 
Expenses $ 
# Hits on 
website 
% Complete 
Quote 
Conversion Rate 
% 
Avg. Premium $ 
# Renewed 
Policies 
# Current 
Policies 
Mid term Lapse 
Rate % 
Renewal 
Rate % 
# Total Policies 
# Quotes 
# New 
Policies 
Claims 
Frequency % 
# Claims 
Avg. Cost of 
Claim $ 
Claims Agent 
Productivity 
# Claims Agents 
Needed 
Avg Cost of 
Claims Agents 
Expense Cost $ 
Other Expenses
“ 
DBP&B links 
demand to the 
resources needed 
to fulfil that 
demand and their 
unit cost to model 
key variable 
expenses 
” 
Benefits
“ 
DBP&B links 
demand to the 
resources needed 
to fulfil that 
demand and their 
unit cost to model 
key variable 
expenses 
” 
Benefits 
Quick, light-touch reforecasts - as frequently 
as you want 
Tighter alignment of capacity that falls 
straight to the P&L 
Better insight that leads to more incisive 
actions 
Less sandbagging that leads to greater 
accountability and improved accuracy 
Improved productivity as contributors no 
longer have to maintain offline spreadsheets
So What’s Holding Us Back? 
Level of expertise needed to write rules 
and maintain models 
Upfront effort involved in building a driver 
based model 
Inability of traditional budgeting solutions 
to cope with the increased data volumes
WHAT YOU NEED 
FOR DRIVER-BASED 
BUDGETING 
Our Session Today 
PLANNING & 
BUDGETING 
CHALLENGES 
DRIVER-BASED 
PLANNING & 
BUDGETING
CELL 
CUBE 
To recalculates dependent 
values following the shortest 
sequence 
TABLE 
For 
transactional data 
and to make it 
easy to modify 
hierarchies 
Contain 
lots of data in a 
very compact 
form 
Dependency 
Tracking 
What’s Needed to Deliver DBB 
OPTIMAL ARCHITECTURE 
• Optimal architecture for: 
– Data volumes 
– Processing rules in 
real time 
• 64 bit In-memory 
calculation engine 
• Multi-core parallel 
processing
What’s Needed to Deliver DBB 
OPTIMAL ARCHITECTURE 
• Optimal architecture for: 
– Data volumes 
– Processing rules in 
real time 
• 64 bit In-memory 
calculation engine 
• Multi-core parallel 
processing 
SELF MANAGEMENT 
• Simple formulas in native 
syntax 
• Drag-and-drop 
functionality 
• Easy access to view and 
audit rules
OPTIMAL ARCHITECTURE 
• Optimal architecture for: 
– Data volumes 
– Processing rules in 
real time 
• 64 bit In-memory 
calculation engine 
• Multi-core parallel 
processing 
SELF MANAGEMENT 
RAPID MODEL BUILDING & 
QUICK TIME TO VALUE 
• Simple formulas in native 
syntax 
• Drag-and-drop 
functionality 
• Easy access to view and 
audit rules 
• Intuitive modelling 
interface 
• Built in intelligence for 
time & hierarchy 
management 
• Cloud based delivery 
• Rapid implementation 
What’s Needed to Deliver DBB
Using a DBB for “What-If?” Analysis 
Copy 
current 
version 
Amend 
rules, 
hierarchies 
and time 
periods 
Run 
real-time 
iterations 
Adopt as 
latest 
If you’ve developed a DBB version 
model, the last thing you 
want are users reverting 
to spreadsheets for ad-hoc 
Send to 
peers for 
review 
with 
workflow 
scenario analysis
Want more information? Download the full recorded webinar: 
https://www.anaplan.com/webinars/driver-based-budgeting/
Sponsor

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Making driver-based planning and budgeting work

  • 1. Ask, Share, Learn – Within the Largest Community of Corporate Finance Professionals Driver-based Budgeting and Planning: Agility, Predictability, and Alignment Richard Barrett, Financial Software Expert, Anaplan
  • 2. WHAT YOU NEED FOR DRIVER-BASED BUDGETING Our Session Today PLANNING & BUDGETING CHALLENGES DRIVER-BASED PLANNING & BUDGETING
  • 3. Managing Volume, Complexity & Collaboration In Real-Time Planning, Budgeting & Forecasting Sales Forecasting Territory & Quota Planning Planning Sales Capacity Planning Incentive & Compensation Configure, Price & Quote Demand Planning Strategic Financial Cash Flow Planning Profitability Analysis SKU Level Forecasting Financial Consolidation OPERATIONS FINANCE HR Integrated Business Planning Project Resource Planning Workforce Planning SALES CAPEX Planning Trade & Promotional Planning 10 locations worldwide 100+ global & local partners 100+ apps & accelerators 1 trillion+ cells in our models Patented technology Hyperblock™ Founded in 2007 175+ global customers 20,000+ engaged users 3x revenue growth in 2013 $150M in funding
  • 4. WHAT YOU NEED FOR DRIVER-BASED BUDGETING Our Session Today PLANNING & BUDGETING CHALLENGES DRIVER-BASED PLANNING & BUDGETING
  • 5. Challenges with Budgeting Today 1 Takes too long & Cannot reforecast costs too much 2 as frequently as 3 4 desired [OR NEEDED TODAY] Not accurate enough Always out of date
  • 6. Challenges with Budgeting Today 1 Takes too long & Cannot reforecast costs too much 2 as frequently as 3 4 desired [OR NEEDED TODAY] Not accurate enough Always out of date …and during this time many organizations have moved away from spreadsheets!
  • 7. BUDGET P&L Total Premium $ Total Cost of Claim $ Line Item Expenses $ Unifying Planning With Budgeting
  • 8. BUDGET P&L Total Premium $ Total Cost of Claim $ Line Item Expenses $ Unifying Planning With Budgeting # Hits on website % Complete Quote Conversion Rate % Avg. Premium $ # Renewed Policies # Current Policies Mid term Lapse Rate % Renewal Rate % # Total Policies # Quotes # New Policies
  • 9. BUDGET P&L Total Premium $ Total Cost of Claim $ Line Item Expenses $ Unifying Planning With Budgeting # Hits on website % Complete Quote Conversion Rate % Avg. Premium $ # Renewed Policies # Current Policies Mid term Lapse Rate % Renewal Rate % # Total Policies # Quotes # New Policies Claims Frequency % # Claims Avg. Cost of Claim $ Claims Agent Productivity # Claims Agents Needed Avg Cost of Claims Agents Expense Cost $ Other Expenses
  • 10. Unifying Planning With Budgeting OPERATION PLANNING Typically done outside of Enterprise FP&A solution BUDGET P&L Total Premium $ Total Cost of Claim $ Line Item Expenses $ # Hits on website % Complete Quote Conversion Rate % Avg. Premium $ # Renewed Policies # Current Policies Mid term Lapse Rate % Renewal Rate % # Total Policies # Quotes # New Policies Claims Frequency % # Claims Avg. Cost of Claim $ Claims Agent Productivity # Claims Agents Needed Avg Cost of Claims Agents Expense Cost $ Other Expenses
  • 11. “ DBP&B links demand to the resources needed to fulfil that demand and their unit cost to model key variable expenses ” Benefits
  • 12. “ DBP&B links demand to the resources needed to fulfil that demand and their unit cost to model key variable expenses ” Benefits Quick, light-touch reforecasts - as frequently as you want Tighter alignment of capacity that falls straight to the P&L Better insight that leads to more incisive actions Less sandbagging that leads to greater accountability and improved accuracy Improved productivity as contributors no longer have to maintain offline spreadsheets
  • 13. So What’s Holding Us Back? Level of expertise needed to write rules and maintain models Upfront effort involved in building a driver based model Inability of traditional budgeting solutions to cope with the increased data volumes
  • 14. WHAT YOU NEED FOR DRIVER-BASED BUDGETING Our Session Today PLANNING & BUDGETING CHALLENGES DRIVER-BASED PLANNING & BUDGETING
  • 15. CELL CUBE To recalculates dependent values following the shortest sequence TABLE For transactional data and to make it easy to modify hierarchies Contain lots of data in a very compact form Dependency Tracking What’s Needed to Deliver DBB OPTIMAL ARCHITECTURE • Optimal architecture for: – Data volumes – Processing rules in real time • 64 bit In-memory calculation engine • Multi-core parallel processing
  • 16. What’s Needed to Deliver DBB OPTIMAL ARCHITECTURE • Optimal architecture for: – Data volumes – Processing rules in real time • 64 bit In-memory calculation engine • Multi-core parallel processing SELF MANAGEMENT • Simple formulas in native syntax • Drag-and-drop functionality • Easy access to view and audit rules
  • 17. OPTIMAL ARCHITECTURE • Optimal architecture for: – Data volumes – Processing rules in real time • 64 bit In-memory calculation engine • Multi-core parallel processing SELF MANAGEMENT RAPID MODEL BUILDING & QUICK TIME TO VALUE • Simple formulas in native syntax • Drag-and-drop functionality • Easy access to view and audit rules • Intuitive modelling interface • Built in intelligence for time & hierarchy management • Cloud based delivery • Rapid implementation What’s Needed to Deliver DBB
  • 18. Using a DBB for “What-If?” Analysis Copy current version Amend rules, hierarchies and time periods Run real-time iterations Adopt as latest If you’ve developed a DBB version model, the last thing you want are users reverting to spreadsheets for ad-hoc Send to peers for review with workflow scenario analysis
  • 19. Want more information? Download the full recorded webinar: https://www.anaplan.com/webinars/driver-based-budgeting/

Editor's Notes

  1. Objective: Set the tone for the meeting. Set the prospect’s expectations on what you want to get out of the meeting and get their buy in that they are willing to spend the next half hour/hour with you.   Talk Track: Hi [prospect’s name]. Thanks for taking my call/meeting. Confirm how much time you have. - I’ll start out with a brief overview of Anaplan. I’m then most interested in learning about your current solution and any challenges you may be experiencing. - After I learn more about your goals and requirements, I can walk you through how Anaplan can best help you accomplish your goals. I will also be demoing our dashboard. Does this sound like a good way to spend our time together? If you have different priorities for the hour I’d be happy to address them.
  2. Objective: Dive into Anaplan’s unique value proposition across the enterprise. Talk Track: Anaplan has enabled companies across the globe to solve for key challenges across their organizations from sales to finance to operations and more. We are purpose-built to manage massive volumes of data, high degrees of model & process complexity while enabling large numbers of people to collaborate on a single source of truth. Bottom Line: Anaplan is unparalleled in its ability to solve the challenges of large scale organizations.
  3. Objective: Set the tone for the meeting. Set the prospect’s expectations on what you want to get out of the meeting and get their buy in that they are willing to spend the next half hour/hour with you.   Talk Track: Hi [prospect’s name]. Thanks for taking my call/meeting. Confirm how much time you have. - I’ll start out with a brief overview of Anaplan. I’m then most interested in learning about your current solution and any challenges you may be experiencing. - After I learn more about your goals and requirements, I can walk you through how Anaplan can best help you accomplish your goals. I will also be demoing our dashboard. Does this sound like a good way to spend our time together? If you have different priorities for the hour I’d be happy to address them.
  4. Objective: Introduce the platform and its three essential components—in-memory database, built-in intelligence, spreadsheet-like immediacy, blueprints & apps, and cloud delivery. TO DIVE INTO INDIVIDUAL SECTIONS CLICK ON THE ICON Talk Track: In order to deliver the immediacy and scale needed to keep pace with today’s market environment, Anaplan has created an in-memory platform that first and foremost empowers the Business User. How? In-memory database – we built our platform on an in-memory database purpose-built to manage transactional data and multi-dimensional models. 2) Built-in intelligence – our platform comes out of the box with all the modeling and planning essentials a Business User needs: time & hierarchy management, version control, collaborative, workflow, auditability, and more! 3) Spreadsheet-like immediacy – Anaplan has a spreadsheet-like front-end that enables Business users to modify and maintain models… while delivering ability to complete immediate calculations and what-ifs. 4) Blueprints & apps – Get started quickly with pre-built templates and community best practices. 5) Cloud delivery – Anaplan is delivered via the cloud which enables ease of data integration across your systems, availability to users anytime, anywhere. Bottom-line: Anaplan is the only modeling and planning platform available the provides this level of Power, Immediacy, Connectedness and Trust to the Business User
  5. Objective: Introduce the platform and its three essential components—in-memory database, built-in intelligence, spreadsheet-like immediacy, blueprints & apps, and cloud delivery. TO DIVE INTO INDIVIDUAL SECTIONS CLICK ON THE ICON Talk Track: In order to deliver the immediacy and scale needed to keep pace with today’s market environment, Anaplan has created an in-memory platform that first and foremost empowers the Business User. How? In-memory database – we built our platform on an in-memory database purpose-built to manage transactional data and multi-dimensional models. 2) Built-in intelligence – our platform comes out of the box with all the modeling and planning essentials a Business User needs: time & hierarchy management, version control, collaborative, workflow, auditability, and more! 3) Spreadsheet-like immediacy – Anaplan has a spreadsheet-like front-end that enables Business users to modify and maintain models… while delivering ability to complete immediate calculations and what-ifs. 4) Blueprints & apps – Get started quickly with pre-built templates and community best practices. 5) Cloud delivery – Anaplan is delivered via the cloud which enables ease of data integration across your systems, availability to users anytime, anywhere. Bottom-line: Anaplan is the only modeling and planning platform available the provides this level of Power, Immediacy, Connectedness and Trust to the Business User
  6. Objective: Set the tone for the meeting. Set the prospect’s expectations on what you want to get out of the meeting and get their buy in that they are willing to spend the next half hour/hour with you.   Talk Track: Hi [prospect’s name]. Thanks for taking my call/meeting. Confirm how much time you have. - I’ll start out with a brief overview of Anaplan. I’m then most interested in learning about your current solution and any challenges you may be experiencing. - After I learn more about your goals and requirements, I can walk you through how Anaplan can best help you accomplish your goals. I will also be demoing our dashboard. Does this sound like a good way to spend our time together? If you have different priorities for the hour I’d be happy to address them.