9. Neil Gaiman "Then I started to notice that two things that
seemed much more significant. One of which
was that places where I was being pirated --
particularly Russia (where people were
translating my stuff into Russian and
spreading it out into the world) I was selling
more and more books. People were
discovering me through being pirated. And
then they were going out and buying the real
books, and when a new book would come out
in Russia it would sell more and more copies."
"That's really all this is. It's people lending
books. And you can't look on that as a lost
sale.... What you're actually doing is
advertising. You're reaching more people.
You're raising awareness. And understanding
that gave me a whole new idea of the shape
of copyright and what the web was doing.
Because the biggest thing the web was doing
is allowing people to hear things, allowing
people to read things, allowing people to see
things they might never have otherwise seen.
And I think, basically, that's an incredibly good
thing."
http://zine.openrightsgroup.org/features/2011/video:-an-
interview-with-neil-gaiman
10. Jonathan Coulton
“I give away
music because I
want to make
music,
and I can't make
music unless I
make money,
and I won't make
any money
unless I get
heard,
and I won't get
heard unless I
give away
music.”
http://lifehacker.com/5952149/im-jonathan-coult
on-and-this-is-how-i-work
11. Giambologna
Lettera di Giambologna ad Antonio Serguidi, da Firenze, giugno
1585, in Gaye 1839 – 1840, III, p. 469.
Il Ratto del secolo. Da Bandinelli a Giambologna. Di Claudio
Pizzorusso.