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SOCIAL MEDIA FOR
PROJECT SUCCESS
Anfernee Chansamooth, Kaboom Hub
I am NOT your regular
presenter…
 I’m NOT your regular speaker!
Is it OK if we
have some
Pop Quiz!
How much time does the typical project manager
spend communicating both formally and
informally?
a) 40-60%
b) 50...
"Project managers
spend the majority
of their time
communicating…"
- PMBOK 4th Edition, page 243
The Knowledge Shift...
Sole Knowledge
Expert
Before: Knowledge as
After: Sharing of knowledge is
Corporations
Read
Personal
Sites
Britannica
Publishing
Advertising
Content
Mgmt
HTML
Communities
Read & Write
Personal Blo...
Enterprise 2.0 Tools
Recap…
 Web 2.0
 Applications that facilitate information sharing or have a
user centric focus i.e. User-generated conte...
Stand Up &
Share…
What’s one thing that
you’ve found valuable
or useful in the last 20
minutes?
E-MAIL SUCKS!!!
Got Fail?
3 Reasons Why Orgs Fail at
Social
Hey Talk to Me
Buddy!
20
21
The Challenges
Challenge Possible Solution
“Getting people to use them so
regularly it becomes second-nature,
just the ins...
Write it down…
What’s one challenge
that you’re currently
facing with social
media in your
company?
Case Study: Pact Group
The
Challenge
The Solution The Result
Over 70 sites
throughout
Australia & New
Zealand =
communicat...
Case Study: Earth Hour
The
Challenge
The Solution The Result
Facilitating global
implementation of Earth
Hour in 152 count...
How Can It Work For You?
Have a clear vision –
what’s your WHY?
Have a game plan
Don’t forget to BE
SOCIAL!
Write it down…
What’s one action
that you can take
tomorrow towards
being more successful
with social media in
your projec...
Case Study: Flash Mob
The
Challenge
The Solution The Result
6 weeks from idea to
execution
Create choreography
Coordinate ...
Flashmob – Facebook Private
Group
Thank You + Questions?
Connect with me at:
anf@kaboomhub.com
www.kaboomhub.com
Fb.com/kaboomAU
Anfernee Chansamooth
@kaboo...
Social Meida For Project Success - PMI Australia Conference 2013 Presentation
Social Meida For Project Success - PMI Australia Conference 2013 Presentation
Social Meida For Project Success - PMI Australia Conference 2013 Presentation
Social Meida For Project Success - PMI Australia Conference 2013 Presentation
Social Meida For Project Success - PMI Australia Conference 2013 Presentation
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With social media continuing to gain traction in the world of business it is an easy bet to say it’s here to stay for a while. The ability of a project manager to successfully deliver a project is directly proportional to their ability to effectively communicate with stakeholders. Social media presents an opportunity for improving that communication.
Social media has already become integrated with Project Management and is more widely adopted by project managers than some may think. This presentation highlights WHY project managers need to take social tools seriously and HOW they can successfully leverage these applications in their organisations. http://www.kaboomhub.com

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Social Meida For Project Success - PMI Australia Conference 2013 Presentation

  1. 1. SOCIAL MEDIA FOR PROJECT SUCCESS Anfernee Chansamooth, Kaboom Hub
  2. 2. I am NOT your regular presenter…  I’m NOT your regular speaker!
  3. 3. Is it OK if we have some
  4. 4. Pop Quiz! How much time does the typical project manager spend communicating both formally and informally? a) 40-60% b) 50-70% c) 60-80% d) 75-90% Answer: 75-90%!!!
  5. 5. "Project managers spend the majority of their time communicating…" - PMBOK 4th Edition, page 243
  6. 6. The Knowledge Shift... Sole Knowledge Expert Before: Knowledge as
  7. 7. After: Sharing of knowledge is
  8. 8. Corporations Read Personal Sites Britannica Publishing Advertising Content Mgmt HTML Communities Read & Write Personal Blogs Wikipedia Participation Viral Marketing Wikis XML
  9. 9. Enterprise 2.0 Tools
  10. 10. Recap…  Web 2.0  Applications that facilitate information sharing or have a user centric focus i.e. User-generated content.  Social Media / Social Software  The use of web-based and mobile technologies to turn communication into an interactive dialogue  Social Networking  Building and reflecting of social networks or relations amongst people  Enterprise 2.0  The use of social software within the company, between the company and their partners or customers Source: Yianni Achele, Jacobs Information Management
  11. 11. Stand Up & Share… What’s one thing that you’ve found valuable or useful in the last 20 minutes?
  12. 12. E-MAIL SUCKS!!!
  13. 13. Got Fail?
  14. 14. 3 Reasons Why Orgs Fail at Social Hey Talk to Me Buddy!
  15. 15. 20
  16. 16. 21
  17. 17. The Challenges Challenge Possible Solution “Getting people to use them so regularly it becomes second-nature, just the instinctive way we communicate. “ Create a set of rituals and emphasize (repeatedly) the importance of these tools. Integrate into standard business process (just like email) Security/privacy concerns Find the appropriate tool that fits your company privacy & security policies Users wasting time on these tools being social Set clear guidelines on acceptable use Not as personalised as we would like it to be Find the appropriate tool that fits your requirements and/or allows customisation
  18. 18. Write it down… What’s one challenge that you’re currently facing with social media in your company?
  19. 19. Case Study: Pact Group The Challenge The Solution The Result Over 70 sites throughout Australia & New Zealand = communication breakdown! • Faster file sharing • Collaborative problem solving • Knowledge sharing = Improved productivity! Source: http://technorati.com/social-media/article/australian-companies-using-social-business-to/
  20. 20. Case Study: Earth Hour The Challenge The Solution The Result Facilitating global implementation of Earth Hour in 152 countries 8 staff, answering questions for 500+ volunteers Capture event when power is off for 60 mins! For more than 50% of participants English is not primary language • Tool available in 23 languages • Self-populating database • Knowledge & file sharing • Mobile access during 60-min downtime = Significant time savings Powerful
  21. 21. How Can It Work For You? Have a clear vision – what’s your WHY? Have a game plan Don’t forget to BE SOCIAL!
  22. 22. Write it down… What’s one action that you can take tomorrow towards being more successful with social media in your projects?
  23. 23. Case Study: Flash Mob The Challenge The Solution The Result 6 weeks from idea to execution Create choreography Coordinate regular weekly training and rehearsals Acquire volunteers and resources No $$ Portable sound system • 35 dancers • Original choreo • Music remixed specifically for the event • Makeshift sound system you wouldn’t believe = Incredible experience that brought joy to many people and changed lives
  24. 24. Flashmob – Facebook Private Group
  25. 25. Thank You + Questions? Connect with me at: anf@kaboomhub.com www.kaboomhub.com Fb.com/kaboomAU Anfernee Chansamooth @kaboomAU
  • thaotran100

    Jan. 13, 2016

With social media continuing to gain traction in the world of business it is an easy bet to say it’s here to stay for a while. The ability of a project manager to successfully deliver a project is directly proportional to their ability to effectively communicate with stakeholders. Social media presents an opportunity for improving that communication. Social media has already become integrated with Project Management and is more widely adopted by project managers than some may think. This presentation highlights WHY project managers need to take social tools seriously and HOW they can successfully leverage these applications in their organisations. http://www.kaboomhub.com

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