Lead Lifecycle Management Solutions by Mcounts for our Real Estate Clients.

1. Real Estate
Lead Lifecycle Management Solutions by Mcounts

2. Few Real Estate Clients

3. One Stop Shop
We are your full-stack Digital
marketing & Automation
partner, including email,
Programmatic display
ads, social ads, mobile ads,
ORM, Drip Marketing etc.
Full Funnel Sensitivity
Product and the tools we
provide will help you in moving
prospects through the funnel
faster and at a higher
conversion rate.
Data Impact
Our unique approach to
identity management will
maximize the reach of your
lead nurturing and remarketing
programs across channels
including email, social media,
display, mobile advertising
Why Mcounts
Digital campaigns require
Real Time optimization.
Campaign success therefore
also depends on the team
optimizing the campaign. We
are proud to say we have
Industry experts managing
your campaigns at Mcounts.
Team Play
Our Tools & Products
Programmatic Display | Demand Side Platform | Campaign Management Platform (Analytics & Reporting) | Publisher Management Platform |
E­Commerce | Consumer Data & Incentivization Platform | Lightweight CRM & Integration | Email Marketing Engine | Drip Marketing Platform

4. Lead Funnel
Engage prospects
Convert prospects to leads
Nurture leads to
Customers
Marketing Channels
Email, Mobile, Display,
Search, Social etc.
Website, Landing Pages,
Onsite Visits
Contact Form, Chats,
Telecalling etc.
Marketing Automation
Lead nurturing with Content
Driven Drip Marketing, Analytics
integration, Customer
Relationship Management

5. Services for Real Estate
Affiliate Email Marketing
Mobile Marketing
Search Engine Marketing
Programmatic Display Advertising
Social Media Marketing
Affiliate SMS Marketing
Online Reputation Management (and SEO)
Content Marketing Optimization
Performance Media Marketing Automation
Drip Marketing
Landing Pages Design, A/B Testing
Campaign Management Platform
Lead Management System (L-CRM)
CRM Integration
Prediction/Scoring
Marketing Analytics
Social Marketing Automation
The use of a marketing automation platform is to streamline
sales and marketing division by replacing high-touch,
repetitive manual processes with automated solutions
Use of Media channels to reach prospective audience
and convert them into leads

6. Reach your Target Audience
NRI
IT Professionals
Working Professionals
Family Business
/ Entrepreneurs
Frequent Flyers
Working Women Investors
/ High Net Worth Individuals
Location
Gender
Age
Education
Employment
Income Level
Choose Audience Targeting based on Demographic, Psychographic &
Geographic Data Filters
Indicative Filters

7. Sample Campaigns

8. Sample Landing Pages

9. Services Overview

10. Email Marketing Services
We create result-oriented e-mail campaigns to drive traffic and sales. We manage campaigns from
start to finish: email strategy, template design, copywriting, landing page design, HTML coding,
conversion optimization, publisher management and analytics.
Targeted Affiliate Email Campaigns
Publisher Network Management.
> 50 Email Publishers
Campaign Management Platform
Cloud based - Email Infrastructure and Real
Estate CRM, LMS and Lead to Source Tracking
Drip Marketing Campaigns
Tracking & Analytics (Marketing automation)
Process Innovation With Technology
A/B Test Subject Lines, Check for SPAM
Scores
A/B Test Landing Page – Call to Action
A/B Test Email Creatives & Communciation
Track Form Abandonment
Track Scroll Depths on Landing Page
Track user Heatmaps on Landing Pages

11. Mobile Marketing Services
Our result-oriented mobile marketing 360 degree solution makes it easy for marketing managers to
deliver and measure mobile marketing campaigns. As a Mobile & SMS marketing agency, we
manage mobile text and voice SMS, IVR, App marketing and missed call campaigns.
Rich Targeting Profiles
Hyperlocal Activation
Engagement Automation
Transactional SMS
Promotional SMS
IVR
Missed Call integration
Short Code/Long Code
Voice SMS Services

12. Programmatic Display / Mobile / Video Ads
We deliver brand communication across channels like social media, mobile specific media and
traditional web media, whether in standard IAB formats or custom native formats. Our strength lies
in exploiting specific targeting capabilities provided by individual channels and optimizing
campaigns holistically. Key Benefits
Intuitive Cross-Channel Targeting: Reach your audiences across display,
social, video and mobile content
CPC, CPA, CPM, ROI Maximization: Goal driven optimization that
evolves in parallel with your programmatic campaigns
High Ad Viewability: Organize targeting based on various visibility-
driven indicators and parameters.
Intelligent Campaign Optimization: Campaign Algorithms that are
constantly learning and improving based on historical and real-time
performance data
Best in class Demand Side Platform to drive your programmatic
campaigns,
Access to best Real Time Bidding Bidding Algorithm in the World: 100
>10
0
>7
Access over 100 billion
impressions/day worldwide
Leading display and mobile
exchanges
0$ minimum guarantee
Targeting Options

13. Programmatic Display / Mobile / Video Ads
Power of RTB: Access to one of the
best bidding algorithms in the world
with the click of a mouse.
Real-Time Review: Watch your ad
campaigns performing live and
optimize them with near real-time
statistics.
Full Control: You decide how to
deploy your media budget –not a
third party. Get complete control.
Granular Insights: Experience
seamless reporting and get
granular insight of your campaign
performance.
Detailed User Interface: A holistic
view of spend and performance
across exchanges.
Flexible Pricing Models:
Self-serve, Managed Services
and Performance Oriented
models.
Key Features

14. Content Marketing Services
Starting with strategy, we address all content requirements including implementation of Online Reputation
Management key of which include, driving traffic through SEO and other inbound marketing activities . We create
snazzy landing pages, informative blogs, articles, campaign creative, infographics, videos, social Media monitoring,
Forum Management, guest blogging and more.
In-House Digital Magazines
Concept to Consumption
Customized Curated Content:
Blogs, Infographics, Videos, Whitepapers, Case
Studies, Walkthroughs, Social Content
Digital PR
Travel & Destination Magazine
Real Estate Magazine
Lifestyle Magazine
Religion and Spiritual
Magazine
Our Publications

15. Search Engine and Social
Media Marketing Services
We help design a Social Media Strategy for our clients and also help manage various channels to
improve engagement and drive results through Social Media Strategy and Marketing. Key piece of
our ORM strategy too.
Our SEM efforts encompass all paid search practices to take advantage of search engine to
increase website visibility and reach the target audience. We use well researched and relevant
keywords related to your business to create effective campaigns, delivering desired results.
Evolved Targeting &
Optimization
Extensive Keyword
Research
Lead Ad Integration
Custom Audience
Creation
Complementary
Content Strategy
Online Reputation
Management

16. Agency with a creative heart
and a technological backbone
@mcountsIndiasales@mcounts.com
+91-9986114420
+91-7799656664
www.mcounts.co
Email | Mobile | Search | Social | Programmatic | Marketing Automation | CRM | Content |
Mcounts Consumer Solutions Pvt Ltd,
#22, 16th Main, BoB Colony, J P Nagar 7th Phase,
Bangalore - 560078
Mcounts Consumer Solutions Pvt Ltd,
Pavan Kuteer, Camelot Layout, Kondapur,
Hyderabad - 500084