The Business of APIs: Your 100-Day API Business Plan
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Sure, APIs are a technology. But APIs are part of a value chain, and every value chain is becoming infused with APIs that drive business results. What does it take to create a business strategy that makes the most of APIs? There are clear patterns for success that will enable you to get ahead of change—rather than react to competitors and disruptors. We cover: - why APIs are becoming an indispensable part of the value chain - how APIs open new opportunities for business growth - three things you should do in the next 100 days
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The Business of APIs: Your 100-Day API Business Plan
- 1. ©2016 Apigee Corp. All Rights Reserved. The Business of APIs Your 100 day API business plan Bryan Kirschner
- 2. ©2016 Apigee Corp. All Rights Reserved. Slideshare slideshare.com/apigee Apigee Community https://community.apigee.com YouTube youtube.com/apigee
- 3. ©2016 Apigee Corp. All Rights Reserved. Today’s Speakers: 3©2008-16 Apigee Corp. All rights reserved. Bryan Kirschner Apigee
- 7. 7 What’s the big idea? Every company will be in the mobile app business Great mobile apps are built with APIs APIs are a flywheel that propel you into the API business
- 9. 95% intended to build apps internal external mixed Only 16% mostly/all external Among large enterprises…
- 10. 99% 100% 96% 99% 92% 97% Apps Smartphones All Millenials Ages 18-24 Favorability toward…
- 11. More app use would make this better… 51% 55% 59% Managing my home 56% 63% 65% Managing my health 54% 61% 63% Services 68% 72% 76% Transactions 50% 60% 68% Doing my job* *Ages 64 and under
- 12. More app use would make this better… 51% 55% 59% Managing my home 56% 63% 65% Managing my health 54% 61% 63% Services 68% 72% 76% Transactions 50% 60% 68% Doing my job* *Ages 64 and under
- 13. Supply Demand
- 19. Leverage Optionality Network effects Open innovation Mobile-centric Cloud first Agile Speed Contextual Predictive Real time Quality
- 20. Leverage Optionality Network effects Open innovation Mobile-centric Cloud first Agile Speed Contextual Predictive Real time Quality
- 21. 21 You use theirs They use yours
- 22. The Center for Global Enterprise https://thecge.net
- 25. 25 What’s the 100 day plan? Get into the modern app business Build your dashboard for the flywheel
- 26. 26 What’s the 100 day plan? Identify “we use theirs” opportunity Identify “they use ours” opportunity
- 27. 27 What’s the 100 day plan? Write the CEO letter Stress test vs 10 companies (1/2 peer & 1/2 most admired)
- 28. ©2016 Apigee Corp. All Rights Reserved. community.apigee.com
Editor's Notes
- Sure, APIs are a technology. But APIs are part of a value chain, and every value chain is becoming infused with APIs that drive business results. What does it take to create a business strategy that makes the most of APIs? There are clear patterns for success that will enable you to get ahead of change—rather than react to competitors and disruptors. Join this 30-minute webcast to learn: why APIs are becoming an indispensable part of the value chain how APIs open new opportunities for business growth three things you should do in the next 100 days