Here's what we've done and what we can do for you as your learning events partner, promoter and organizer. As the #1 learning events organizer in the Philippines and the only one that has won awards internationally, we can help boost your brand's top of mind awareness to your target customer through sponsorship partnerships. Microsoft, Nokia, the Inquirer and many more have achieved their goals with us. Call us now: Ella Publico, our Projects Director, at +6328132732/03 or email ella@saltandlight.ph or ardy@saltandlight.ph

1. Salt & Light VenturesSalt & Light Ventures
We Help Bring Out the B.E.S.T in You!

2. Salt & Light Ventures, Inc.
Salt & Light Ventures, Inc. was founded in May 2001
by the husband and wife team of Ardy Roberto and
Tingting Roberto. The name of the company is it’s
mission—to help leaders be salt of the earth and a
light to the business world through its BEST
Programs ™.
Books – publishing, indent & importation, sales &
distribution, editorial consultancy through its
subsidiary, LifeCycle Press Books.
Events – Conceptualization and management of
conferences, exhibits, launches, etc.
Seminars – Organizing of public & in-house
seminars on management, marketing, sales,
publishing.
Training – Sourcing of world-class speakers,
trainers and consultants for your corporate training
programs.

3. Our name is our mission:
“Help bring out the BEST
in you…
to be salt of the earth and
light of the world”

4. “Help bring out the BEST in
you through:
Books, Events, Seminars, Training programs

5. BOOKS

6. LifeCycle Press Books
2002 BookFair
Philippine Book Fair 2002. Public Intro
Launching of How To Make Local
Governance Work

7. “Dr. Ned’s hands-on,
practical approach
brings benefits quickly!”
– Peter Weldon, AC
Nielsen, Hong Kong

8. “This book makes
excellent points about
how to segment the
market.” – Philip Kotler

9. “A must-read for the
serious marketers.” –
Jose Roces, President,
PMA

11. “A must-read for all who
wish to know what good
local governance is all
about.” – Sen. Nene
Pimentel

12. “…a terrific page turner for
businessmen who have been
touched to consider the
scriptures’ claim to absolute
authority over our personnel,
ethical and business lives.” -
Dennis K. Legaspi, Asia Director,
Global Marketplace Initiatives

13. “A must-read for
wanna be
entrepreneurs.” – Prof
Andy Ferreria, Dean,
ME Program, AIM
Winner –
Chairman’s Award
Direct Selling
Association of the
Philippines

15. Servant Leadership
By Ken Blanchard
Gift of
Leadership
by
John
Maxwell

18. Available this second semester of 2009 :
MarketingRx mentor in your mailbox. Corporate
subscriptions at P12,077 per year; good for 3
licenses/students.

20. Learning Events,
Seminars,
Training Programs

21. Salt & Light History--Past Events:
Direct Marketing Forum
DMF speakers’meeting. SLV books speakers
and conceptualizes event content and
programs.
The 1st
Phil. DMForum attracted
more than 220 delegates and guests
last October 2001. Event venue:
Asian Institute of Management.

22. DMAsia, Singapore
Exclusive Event Marketing Agency
SLV helped market and sell premium seats
to the DMAsia event in Singapore last July
2002.

23. Every year, hundreds of delegates
flock to The Direct Marketing Forum,
to listen to the year’s hottest
international direct marketing guru.
Above is is Ogilvy & Mather
Singapore’s Kent Wertime.
The Direct Marketing/Customer
Relationship Management (DM/CRM)
Forum

24. Database Marketing
The Direct Marketing/Customer Relationship Management Forum
Database
marketing
did well
for the DM
Forum.
Target: 400
practioners

25. In 2005, the DM/CRM Forum featured no
less than the world’s direct marketing guru
– Drayton Bird.
The Direct Marketing/Customer
Relationship Management (DM/CRM)
Forum
“Drayton Bird knows more
about Direct Marketing than
anyone else in the world.” –
David Ogilvy, advertising
legend
Drayton Bird

26. TheTom Peters Seminar
Presenting Sponsor: IBM
The Management Event of the Decade! Feb 11, 2003
Tom Peters is the
world’s most famous management guru and best-selling author of
In Search of Excellence.

27. TheTom Peters Seminar
Presenting Sponsor: IBM
Feb 11, 2003
EVENT DAY
MANAGEMENT:
Registration of delegates
Speaker’s Prep
Banquet Prep
Banner a in Yehey! For the Tom Peters seminar.

28. Event Day Management
Banquet Prep,Technical Req, Conference Set-Up
Tom Peters Seminar - Feb 11, 2003
Event
set-up

29. Event Day Management
Banquet Prep,Technical Req, Conference Set-Up
Tom Peters Seminar - Feb 11, 2003
Event set-up
and banquet:
Making sure
VIP guests are
comfortable
too.
L-R: Joaquin
Quintos III, CEO,
IBM Phils., Joey
Cuisia, Chairman,
Philam Group,
Alex Castillo,
CEO, Del Monte
Phils

30. TheTom Peters Seminar
Presenting Sponsor: IBM
The Management Event of the Decade! Feb 11, 2003

31. Event Day Innovations
Interaction with Delegates
Tom Peters Seminar - Feb 11, 2003
Taking advantage of SMS
technology through
strategic partnerships with
Tincan Mobile Marketing
Group.

33. Achievers & Leaders Seminar (ALS)
The 3rd
Achievers & Leaders Seminar held last Feb 10, 2005 had such an
overwhelming reception that two more Achievers & Leaders Seminar had to be
scheduled within 2 months. The 4th
Achievers & Leaders Seminar last March 16 was
also a sold-out event.

34. 34

35. Francis J. Kong
Winner – Gold Quill
2006
Award given by the
IABC
Francis was Founder and former
General Manager of Company B,
and former Vice-President for
Philippines Operations of Replay
Jeans Italy

36. “Best organized event…”
– Franklin Graham
Producing, Organizing and Promoting Life Changing Events (c) Ardy Roberto 2008
36
Was appointed by Franklin
Graham committee to be
the chairman of the
Franklin Graham
Leadership Breakfast with
GMA in 2006

37. 37

38. The day after this ALS seminar @ Salt & Light
Paolo <psitaca@micro> Fri, Sep 8, 2006 at 10:21 AM To: ardy@inspire.ph
Hello Ardy!
I wanted to write you this letter after my experience
yesterday. It was life-changing to say the least. Like a child
running home after school, I drove home excited last night. I
couldn’t wait to tell my wife, Gladys, how the seminar went.
She listened as I shared some nuggets of wisdom I learned. I
even took out my notes and read some quotes. Anyway, I
wanted to share with you more thoughts. Feel free to share
it with your team.
I was in prayer last night and this morning and received an
inspiration from the Lord. I wanted to share it with you and
the different men and women who are working for this
ministry you are in.

39. • Paolo Sitaca <@microsoft.com> Fri, Sep 8, 2006 at 10:21 AM To: ardy@saltandlight.ph
Yesterday, more than anything, I saw a bunch of generous people
at work; a people who are investing themselves, their faith, their
values, their time, talents and treasures to help build a better
nation. I realized too that I’ve been living in fear---fear of success
to be exact. But because you were salt and light, and all the great
men and women who spoke let their light so shine too, the
seminar gave me the encouragement and license to let my light
shine as well. …
Thank you for reminding me (again) that I, too, am salt and
light. Thank you, speakers, for sharing your lives. May the
good Lord bless Salt & Light! May He continue to use all of
you to set free the greatness in every Filipino! You are
changing the country one soul at a time. To Him be the
glory forever! - Paolo

46. This is the billboard design of John Maxwell Live in Manila. The
back-to-back event in Araneta (Building Teams Seminar, Sep 15)
and PICC (Building Leaders Seminar, Sep 16) attracted a record
attendance of about 18,000 leaders of all levels from across the
Philippines and Asia.
John Maxwell Live in
Manila

47. Philippine Daily Inquirer,
May 2004
PDI & SLVI partner to
produce the mega
learning event of the
decade

48. John Maxwell Building Teams Seminar
Araneta Coliseum, Sep 15, 2004
14,000+ attendance breaks attendance records for learning events!

49. John Maxwell Building Leaders Seminar
PICC, Sep 16, 2004
4,000+ leaders in attendance

50. Anvil Award of Excellence for Institutional & Corporate
Programs, Institutional Advertising Category
Tingting Roberto holds the
trophy after accepting the
award for John Maxwell
Live in Manila. Others in
photo are Public Relations
Society of the Philippines
(PRSP) president Winston
Marbella, Francis Kong,
40th
Anvil Awards
chairman Vic del Fierro,
Ardy Roberto, and
Department of Trade and
Industry Secretary Juan
Santos. The awarding
ceremonies were held last
Feb 16, 2005 at the
Mandarin Hotel.

55. Train your people how to
manage their finances and you’ll
get a focused worker not
distracted by money problems

58. TRAINING
The birth of a spin-off: Ardy Roberto/Salt & Light
Ventures are co-founders and part owners of
Inspire Leadership Consultancy

60. June 23-09
Send delegates to the live main event or
Host your own “Simulcast” – like SMC, Lopez Group,
Jollibee, PLDT/SMART etc did in 2008

62. Asian Center for Trainers & Speakers
(ACTS)
Roselle Ambubuyog
•Consultant to a US-based company
•Summa Cum Laude, BS Mathematics,
Ateneo de Manila University
•Heroes for Today Awardee of Readers
Digest Asia
•Visually impaired since age six
Nestle client:
Javi Medina – 2009 WIN Full
Force KO Committee

63. Asian Center for Trainers & Speakers
(ACTS)
Josette Biyo, Ph.D.
First Asian to win the
Intel International
Teaching Competition
First Filipino to have a
planet named after her.
Chot Reyes
CEO, Coachcom, Inc;
Champion coach, Coke
Tigers basketball team
Coach, Philippine Basketball
Team to the 2008 Olympics

64. Asian Center for Trainers & Speakers (ACTS)
Francis J. Kongis currently:
• President and CEO of FunWorks Inc.
• Philippine Franchisee for Mad
Science, the world’s number 1
Science educational-entertainment
program for kids.
• President of Business Matters
Values Foundation.
• President of Success Options
Publishing Company
• Values Programs consultant to
numerous companies
• Host, “Business Matters” radio
program over DZFE FM
Francis Kong is the Lead Speaker of
iNSPIRE!, a division of Salt & Light
Ventures that meets the demand for in-
house seminars on values formation and
authentic leadership

65. Asian Center for Trainers & Speakers
(ACTS)
TOYM awardee
•award-winning producer of
• Rizal and Muro-Ami
•Top executive of PLDT
who's making waves by leading
and turning around PLDT's
retail business to record profits.
Butch Jimenez

66. Jay Bernardo
AIM Professor of
Entrepreneurship
Founder – Lets GO!
Foundation

67. Eric Villarama
Master Trainer –
Creative Thinking
Guerrilla Marketing
DISC

68. Ardy Roberto

69. TRAINING
• In-House Seminars/Workshops
• Exclusive Licensee

70. Videocasts

71. MANAGEMENT
GURU CLASSICS
VIDEOCAST
Best-selling talks from
the world's best thought-
leaders at a fraction of
the cost

72. MANAGEMENT GURU
CLASSICS VIDEOCAST
Best-selling talks from the
world's best thought-leaders at
a fraction of the cost

74. MANAGEMENT GURU CLASSICS
VIDEOCAST
Best-selling talks from the world's best
thought-leaders at a fraction of the cost

76. May 2009 Maximum Impact Simulcast featuring
Tony Blair – former Prime Minister of the United Kingdom
Liz Murray – author, from Homeless to Harvard
Jack Nicklaus – golfing legend and industry leader
John Maxwell – leadership guru

77. The Servant Leader Workshop
Based on the best-selling book by Ken Blanchard
For the benefit of:
Produced and Organized by:

78. “Washing of feet” exercise
A scene from the Servant Leader
Workshop designed by Ken Blanchard

82. with Dr. Agnes Sarthou, facilitator of Stress
Management and Organizational
Development workshops

84. Because miscomms are costly –
learn how to avoid them
Now is your chance to learn the effective solution to
decrease miscommunications in your organization!
9am-5pm * March 31, 2009 and April 15, 2009 * Dusit Thani
Manila
Building team unity and understanding with the
DISC communication and personality framework

85. Author, Brain Smart Leader,
Mind Mapping (+98 books)
Editor, MENSA Journal
Founder, Brain Trust Charity
and World Memory
Championships
Mental Literacy campaign
Proponent – Intellectual
Capital

89. The 25ft Boeing Mind Map
by Dr Mike Stanley
Saved Boeing $11,000,000

90. Planning

91. Meetings

92. Meetings

97. Where does creativity reside?

98. The Brain’s
Operation
Introduction
Manual (Creativity Tools)

100. Creative Thinking for Leaders and Managers
A 2-day transformational Mind Mapping workshop
9am-5pm, April 29-30, 2009
Dusit Thani Manila
Mind mapping works because it cuts training costs, just ask Dr.
Mike Stanley who saved $10M in 9 months…

101. World’s largest Mind Map
displayed at SIM – Nov 2007

102. STRATEGIC THINKING & VISIONING WORKSHOP
Through Mind Mapping
Dusit Thani Manila
9am-5pm, May 19-20, 2009
Discover how to confidently set
the vision, plans, goals in
motion for your organization
with the help of Mind Maps!

103. Power Speaking Skills
through Mind Mapping
with Raju Mandhyan
Dusit Hotel
9am-5pm, April 23-24, 2009

104. New offerings for your support staff from the new training arm of Salt & Light
Ventures!
Developing the 7 Qualities of
Outstanding Executive Assistants
and Administrators
Reward, recognize and develop the
admin assistants,
administrators
and secretaries
in your company with this life-enriching workshop.
May 21, 2009 * 9:00AM - 5:00PM
Ballroom, Dusit Thani Manila

105. THE 1ST GUERRILLA MARKETING WORKSHOP
Easy and Inexpensive Strategies
for Making Big Profits from Your Business
April 27 - 28, 2009 * 9am - 5pm * Dusit Thani Manila
Facilitated by Eric Villarama,
the 1st and only Guerrilla Marketing Master Trainer in the Philippines,
personally trained by the father of Guerrilla Marketing, Jay Levinson

106. Rave Reviews and Testimonials for Joel Christopher:
Unbeknownst to him, I checked him out with some of the people that
he's worked with and every single one of them had nothing but praise
for his integrity, for his honesty, and for keeping his word. That's
why I chose him as my business partner.
~ Ted Nicholas, godfather of Direct Marketing

108. Thank you and God bless!
Contact:
Ardy Roberto
Ella Publico
Eric Villarama
at Salt & Light Ventures, Inc
813-2732/03
Saltandlight.ph
Saltandlightventures.com

109. Raving Customers
“Congratulations! This is the largest gathering of direct
marketers that I’ve seen in Asia!”
– Kent Wertime, CEO, O&M Interactive
“This really is the best organized conference
I’ve ever attended….” - Robert de Quelen, CEO, Eon
“I learned a lot! Makes me want to attend next year
already!” - Paulo A.B. Gavino, Fleet Card Sales Manager, Shell
“Great seminar! Hope to get invited again next time.” - Mara
Ceguera, CRM Mgr, Rustan’s
“…The DMForum made me love my job more! Thank you for
all the wonderful speakers. I hope to be part of your future
seminars.” - Michelle Modesto, DM Specialist, Bankard

110. Partial List of Customers
American Express, Abbott, Asian
Terminals, Ayala Land Basic
Advertising, BPI Card Corp, Bizu
Patisserie Citibank, Cebuana
Lhullier, CMC, Del Monte, Dentsu,
Direct Link, Directories Phils,
Equitable PCI bank, e-Meralco
Ventures, e-Yellow Pages, Federal
Express, First Direct, Globe
Telecom, GSK, Gallardo & Assoc.,
Global Unicall, Honda Cars, HSBC,
Herbcare Corp., IAyala, Intranet
Business Systems, Inquirer
Publications, IBM, Johnson &
Johnson, Jollibee Foods, Jardine
Agchem, Kimberly Clark, Kalinisan
Steam Laundry, Leo Burnet,
Landtrade Properties, Mead
Johnson, Marsman Drysdale,
McCann Erickson, MSI, New
Zealand Milk, National Book Store
Oracle Phils., Optel Phils, Options
Information Co., Procter & Gamble,
Philip Morris, Petron, Pfizer, Quest
Consulting Group, Qinteraction
Phils., Reader’s Digest, Relív,
Rustan’s, Rapp Collins, Sara Lee,
Smart, Summit Publishing, Shell,
Sunlife, The Creative Response, The
Leather Collection, Unilab, Unilever,
Union Bank, UniOil, Vitalo Packaging
Int’l, Vision Creative Corp, Wyeth
Suaco, WGA Supercommerce,
Waters Phils, Yehey! Phils., Yupangco
Group
* customers, delegates and
sponsors of our events

111. “This really is the best organized conference
I’ve ever attended….”
- Robert de Quelen, CEO, Eon, Inc.
To participate in our conferences pls call
+632 813-2732 or 813-2703
© Salt & Light Ventures, Inc.
Main Office: 6/F Liberty Bldg., 835 A. Arnaiz Ave., (Beside AIM Conference Center),
Legaspi Village, Makati City, MM, Philippines 1209
fax: 813-2745
Email:ardy@saltandlight.ph
www.saltandlight.asia or our blog: www.SaltAndLightVentures.com

112. Salt & Light Ventures
Mission & Services Provided:
Salt & Light Ventures, Inc. was founded in May 2001 by the husband and wife team of
Ardy Roberto and Tingting Roberto. The company’s mission is to be true to its name:
to be Salt and Light in the business world and help bring out the best in people. To do
this, Salt & Light Ventures was envisioned to supply and deliver these BEST Programs
™.
Books – publishing, indent & importation, sales & distribution, editorial consultancy
through its subsidiary, LifeCycle Press Books.
Events – Conceptualization and management of conferences, exhibits, launches, etc.
Seminars – Organizing of public & in-house seminars on management, marketing,
sales, publishing.
Training – Sourcing of world-class speakers, trainers and consultants for your
corporate training programs.

113. Salt & Light Ventures
Management Team:
Ardy Roberto – Chief Encouragement Officer (CEO) & Chairman
Tingting Roberto – Vice Chair and Chief Adviser
Ella Publico – Project Director & OIC
Mae Young & Carol Roa – Project Partners & Consultants
Eric Villarama – Chief Brand Design Consultant
Gerry Belardo – Finance Officer
Board Director and Adviser – Dr Ned Roberto
Board of Advisers – Alex Castillo, Mayan Quebral, Dr Aggie
Sarthou, Jay Bernardo
Auditors – Noceja & Associates

114. Founders
Salt & Light Ventures, Inc. was founded in May
2001 by the husband and wife team of Ardy
Roberto and Tingting Roberto.
The founders, Ardy & Tingting Roberto, are successful
entrepreneurs and have been involved in the publishing,
events and training industry for the past fourteen years.
Ardy was part of the original editorial staff of METRO
magazine back in 1991 and went on to become special
projects manager, handling book-selling operations of World
Executive’s Digest (WED). With WED, Ardy traveled to most
of the major book fairs in the world, including the Frankfurt
Book Fair. He is also a graduate of the Stanford University
Professional Publishing Course. Tingting Roberto was the
advertising manager of Voda magazine and was one of the
advertising directors of METRO magazine and various other
publishing projects. She has also been co-managing many
seminars and learning events with Ardy.