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Where Knowledge Meets Business




Few success stories…




         The KA advantage
SS-1
                                                     KAnalysis followed the following process in
 Live Project A –
                                                        providing a complete research based solution to
                                                        this problem –
  Client was interested in launching an
  application for processing offline and             1. Complete product was broken down into
  online payment transactions using a                    features with possible areas of application
  smart card in Asia and Middle East. They           2. Using this list of features a taxonomy was
  wanted to identify the potential                       created on mutually exclusive and completely
  technology in the domain which can                     exhaustive principle
  enhance the product capabilities and can
  be in-licensed for complete product                3. Various search strategies were adopted to
  commercialization.                                     identify patents disclosing these features
                                                     4. The identified patents were screened and
                                                         relevant ones were mapped on to the product
  Final outcome – Client was
                                                         features to identify overlaps and synergies
       happy with the findings
       and realized the open and                     5. A quantitative model was designed for providing
       protected areas in his                            rankings to the relevant patents as road blocks
       invention                                         and possible targets for in-licensing



                                   © KAnalysis 2012, All Rights Reserved. Privileged and Confidential   Slide 2
SS-1
 Live Project B - Client is an SME in green technology domain in US. They had come up
 with multiple cost effective solar energy technologies and the invention was filed for
 patenting in USPTO. The client wanted to commercialize the invention by manufacturing
 and selling. They were seeking VC funding for their project.

 KAnalysis supported the client in seeking VC funding by performing a risk analysis for the
     clients patents. The process followed for this requirement was as follows –
 1. Multiple technologies were broken down into features and areas of application
 2. Using this list of features a taxonomy was created on mutually exclusive and completely
      exhaustive principle
 3. Various search strategies were adopted to identify similar technologies
 4. The identified patents were screened and relevant ones were mapped on to the client’s
      technologies
 5. A detailed report was provided describing the potential risks and competing technologies
      identified for each of the client’s technology
 Final outcome – Client was happy with the findings and used our report as supporting document
      for seeking funding

                               © KAnalysis 2012, All Rights Reserved. Privileged and Confidential   Slide 3
SS-1
 Live Project C - Client is a leading IP Law firm in US. Their client wanted to invest in a
 portfolio of patent dealing with mobile technology and radio antennas. The client
 wanted to evaluate the entire portfolio and identify high market potential patents.
  KAnalysis supported the client by performing a Due Diligence study to identify the valuable and
  risky IP assets in the portfolio. The process followed for this requirement was as follows –
  1. All the patents in the portfolio were investigated on individual basis
  2. Every patented technology was understood and claimed sections were used to create
       technical features
  3. Various search strategies were adopted to identify patents disclosing overlapping feature
  4. The identified patents were screened and relevant ones were mapped on to each patent
       claims
  5. Validity risks for each patent was investigated and technical opinion was provided according
       to the country’s patent laws
  6. The portfolio was finally segregated into low risk to high risk patent assets

  Final outcome – Client was happy with the findings and presented the report to his end client.

                                 © KAnalysis 2012, All Rights Reserved. Privileged and Confidential   Slide 4
SS-1
 Live Project D - Client is an MNC major in IT infrastructure domain in Europe. They
 wanted to enter into Indian market and launch their various IT solutions. They had no
 idea about the Indian IT market and how to go about with having a legal entity. For this
 they wanted to identify potential partners for collaboration.


 KAnalysis provided a complete solution to client’s requirement by performing a detailed IT
 infrastructure market assessment in India.

 The study focused on the following was – IT industry overview, identifying various market
 segments, market size and growth rates, major selling products, leading players in each segment,
 existing distribution channels and dynamics, various entities across the entire distribution
 network, filtering of channel partners according to their revenues, geographical presence,
 company size etc.

 Final outcome – Client was extremely delighted with the findings and to understand a completely
      new market. The project received a very good feedback from the client.

                               © KAnalysis 2012, All Rights Reserved. Privileged and Confidential   Slide 5
SS-1
 Live Project E - Client is a patent broker in US. They had a US patent related to an
 invention about broadcasting of live event using various technologies. The client wanted
 to sell the patent to a prospective buyer. So the client wanted to investigate the
 usefulness of the patent and commercial viability.


 KAnalysis provided a complete solution to client’s requirement by performing an IP Due
 Diligence The process followed for this requirement was as follows –
 1. The patent and the technology disclosed was understood
 2. Risk assessment was performed from technology and legal perspective
 3. Competing technologies and products already in market were identified
 4. A commercialization strategy was designed with possible areas of application
 5. Market research was conducted for each area of application
 6. Various sources of revenues were identified and valuation strategy was proposed

 Final outcome – Client was glad with the holistic perspective presented in the entire study.


                                 © KAnalysis 2012, All Rights Reserved. Privileged and Confidential   Slide 6
Intellectual Property Research Requirements…
                                    Predefined Roles and Responsibilities


    R & D Department                                    Overlap                                 Business Administration

• Technology Development                  • Strategic Partnership Strategy                      • Monetization Strategy
  Strategy                                • IP Licensing Strategy                               • Valuation Strategy
• Research Path Strategy                  • Emerging Market and                                 • Product Launch and Life Cycle
• Designing around Road Blocks              Technology Complement                                 Strategy
• Acquiring Intellectual Property         • Competitive Intelligence                            • Product Portfolio
• Technological Trends                    • Overcoming Road Blocks                              • Branding Strategy
• IP Portfolio Complementarities




                                        © KAnalysis 2012, All Rights Reserved. Privileged and Confidential                Slide 7
Where Knowledge Meets Business




Few success stories…




         The KA advantage

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KAnalysis - Patent Success Stories

  • 1. Where Knowledge Meets Business Few success stories… The KA advantage
  • 2. SS-1 KAnalysis followed the following process in Live Project A – providing a complete research based solution to this problem – Client was interested in launching an application for processing offline and 1. Complete product was broken down into online payment transactions using a features with possible areas of application smart card in Asia and Middle East. They 2. Using this list of features a taxonomy was wanted to identify the potential created on mutually exclusive and completely technology in the domain which can exhaustive principle enhance the product capabilities and can be in-licensed for complete product 3. Various search strategies were adopted to commercialization. identify patents disclosing these features 4. The identified patents were screened and relevant ones were mapped on to the product Final outcome – Client was features to identify overlaps and synergies happy with the findings and realized the open and 5. A quantitative model was designed for providing protected areas in his rankings to the relevant patents as road blocks invention and possible targets for in-licensing © KAnalysis 2012, All Rights Reserved. Privileged and Confidential Slide 2
  • 3. SS-1 Live Project B - Client is an SME in green technology domain in US. They had come up with multiple cost effective solar energy technologies and the invention was filed for patenting in USPTO. The client wanted to commercialize the invention by manufacturing and selling. They were seeking VC funding for their project. KAnalysis supported the client in seeking VC funding by performing a risk analysis for the clients patents. The process followed for this requirement was as follows – 1. Multiple technologies were broken down into features and areas of application 2. Using this list of features a taxonomy was created on mutually exclusive and completely exhaustive principle 3. Various search strategies were adopted to identify similar technologies 4. The identified patents were screened and relevant ones were mapped on to the client’s technologies 5. A detailed report was provided describing the potential risks and competing technologies identified for each of the client’s technology Final outcome – Client was happy with the findings and used our report as supporting document for seeking funding © KAnalysis 2012, All Rights Reserved. Privileged and Confidential Slide 3
  • 4. SS-1 Live Project C - Client is a leading IP Law firm in US. Their client wanted to invest in a portfolio of patent dealing with mobile technology and radio antennas. The client wanted to evaluate the entire portfolio and identify high market potential patents. KAnalysis supported the client by performing a Due Diligence study to identify the valuable and risky IP assets in the portfolio. The process followed for this requirement was as follows – 1. All the patents in the portfolio were investigated on individual basis 2. Every patented technology was understood and claimed sections were used to create technical features 3. Various search strategies were adopted to identify patents disclosing overlapping feature 4. The identified patents were screened and relevant ones were mapped on to each patent claims 5. Validity risks for each patent was investigated and technical opinion was provided according to the country’s patent laws 6. The portfolio was finally segregated into low risk to high risk patent assets Final outcome – Client was happy with the findings and presented the report to his end client. © KAnalysis 2012, All Rights Reserved. Privileged and Confidential Slide 4
  • 5. SS-1 Live Project D - Client is an MNC major in IT infrastructure domain in Europe. They wanted to enter into Indian market and launch their various IT solutions. They had no idea about the Indian IT market and how to go about with having a legal entity. For this they wanted to identify potential partners for collaboration. KAnalysis provided a complete solution to client’s requirement by performing a detailed IT infrastructure market assessment in India. The study focused on the following was – IT industry overview, identifying various market segments, market size and growth rates, major selling products, leading players in each segment, existing distribution channels and dynamics, various entities across the entire distribution network, filtering of channel partners according to their revenues, geographical presence, company size etc. Final outcome – Client was extremely delighted with the findings and to understand a completely new market. The project received a very good feedback from the client. © KAnalysis 2012, All Rights Reserved. Privileged and Confidential Slide 5
  • 6. SS-1 Live Project E - Client is a patent broker in US. They had a US patent related to an invention about broadcasting of live event using various technologies. The client wanted to sell the patent to a prospective buyer. So the client wanted to investigate the usefulness of the patent and commercial viability. KAnalysis provided a complete solution to client’s requirement by performing an IP Due Diligence The process followed for this requirement was as follows – 1. The patent and the technology disclosed was understood 2. Risk assessment was performed from technology and legal perspective 3. Competing technologies and products already in market were identified 4. A commercialization strategy was designed with possible areas of application 5. Market research was conducted for each area of application 6. Various sources of revenues were identified and valuation strategy was proposed Final outcome – Client was glad with the holistic perspective presented in the entire study. © KAnalysis 2012, All Rights Reserved. Privileged and Confidential Slide 6
  • 7. Intellectual Property Research Requirements… Predefined Roles and Responsibilities R & D Department Overlap Business Administration • Technology Development • Strategic Partnership Strategy • Monetization Strategy Strategy • IP Licensing Strategy • Valuation Strategy • Research Path Strategy • Emerging Market and • Product Launch and Life Cycle • Designing around Road Blocks Technology Complement Strategy • Acquiring Intellectual Property • Competitive Intelligence • Product Portfolio • Technological Trends • Overcoming Road Blocks • Branding Strategy • IP Portfolio Complementarities © KAnalysis 2012, All Rights Reserved. Privileged and Confidential Slide 7
  • 8. Where Knowledge Meets Business Few success stories… The KA advantage