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TwitterBasics & BeyondToday’s Hashtag: #SMBDallasPresented byJackie Bese & Jessica Obermayer
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND PUT BOARD MEMBERS IN HERE Why Twitter? Basic steps to start Get it into gear Leverage tools Leveraging Twitter Twitter Successes Questions & Answers
Universal tool for real-time conversations TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND WHY?? user tweet:“Dang, just wrecked  my car…”
Access and tune up your profileYour bio is important TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND BASIC STEPS TO START
Notification settings keyRespond to @mentions or RTs TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND BASIC STEPS TO START
Notification settings -smartphoneRespond to @mentions or RTs TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND BASIC STEPS TO START
RT @mention or @reply    @SMBDallas #hashtag#SMBDallas DM or “DM me” Via MT FF …. plus TY, YW, IMO, IMHO C: or CC: TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND GET INTO GEAR Vocab…
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND GET INTO GEAR Following Twitter’s rules Searching #hashtags Saving searches – and #hashtags Finding your community Streams and Lists The 80/20 Rule
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND Leverage Tools… TOOL TIME Smartphones & Twitter apps Twitter app leaders
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOL TIME
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOL TIME
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOL TIME
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOLTIME
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOLTIME
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOLTIME
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOLTIME
TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOLTIME
Be yourself. Talk about normal stuff. Talk about business stuff. Be a resource. Talk about and to others! TODAY’S PRESENTATION:TWITTER –BASICS & BEYOND TOOLS Common tools we use to manage our streams ,[object Object]
Tweetdeck.com (application)
Twitter.com
Search.Twitter.comCool tips for growing your followers ,[object Object]
Engaging in conversations
Promote via Email, Site, Receipts, Signs, etc
TweetAdder (tweetadder.com – entry point $55),[object Object]
Multiple streams
Multiple networks,[object Object]

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Social Media Dallas Dallas - Twitter Marketing

Editor's Notes

  1. Who cares? As Marketers we should… This is the ultimate in “Point of Need” conversations – this person may need a mechanic, new car, chiropracter, lawyer, driving lessons, etc.
  2. Presume you will cover these topics