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Automotive Space business network 2017 (ita)_rev. 1

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Listino Prezzi per ogni tipo di pubblcità su Automotive Space. Contatti anche per consulenze direzionali ed operative, workshop, convegni e mystery shopping.

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Automotive Space business network 2017 (ita)_rev. 1

  1. 1. AS Business Network Valido per tutto il 2017 2017_rev. 1
  2. 2. Indice COSA È AUTOMOTIVE SPACE pag. 2 LISTINO PUBBLICITÀ Pag. 3 STATISTICHE NEWSLETTER Pag. 6 LISTINO NEWSLETTER Pag. 7 WORKSHOP FORMAZIONE E CONSULENZA Pag. 9 COME E QUANDO Pag. 10 1
  3. 3. COSA È AUTOMOTIVE SPACE Come si può utilizzare Cosa rende unico questo canale La Community 2 Automotive Space ha pubblicato il suo primo articolo il 24 gennaio 2011 e in pochi mesi si è ritagliato uno spazio autorevole nella nicchia di riferimento in Italia e all'estero. Il trend estremamente positivo è un'ottima garanzia per la progettazione di campagne pubblicitarie, il cui prezzo rimarrà bloccato per tutto il periodo concordato. La piattaforma ospita 3 diversi blog automotivespace.it, automotivespace.eu (.net e .org) e automotivespace.it/news. I lettori sono in prevalenza professionisti ed operatori del settore automotive (auto, moto, nautica, truck, componenti e mobilità sostenibile). Su Automotive Space è possibile promuovere la propria attività, che non influirà mai sulle scelte editoriali della Redazione; scelte che hanno decretato il successo del Blog. Usufruendo della newsletter, con banner o nella sua intera pagina, si possono fare campagne mirate e con feedback precisi e puntuali. C'è anche spazio per redazionali, con inserimento di link al proprio sito istituzionale. Da ultimo, l'utilizzo di un moderno pop-up, garantisce la possibilità di campagne con visibilità certa. Automotive Space contiene notizie di approfondimento professionale su tematiche legate al settore automotive, ma con linguaggio semplice e con la massima interazione “social”. Non contiene recensioni, né prove su strada. Parla alle donne e agli uomini che lavorano nelle Concessionarie, nelle Case Automobilistiche, nelle officine, nella filiera e nei centri di ricerca. Automotive Space ha l'ambizione di voler discutere, lontana da ipocrisia ed interessi di parte, sull'attualità e sul futuro di questo settore senza nessuna forma di “politically correct” che ne possa minare l'indipendenza. Questo approccio viene costantemente premiato da fedeli lettori sui Blog e dai follower sui maggiori Social Network. Al momento della redazione del presente documento Automotive Space ha 3.970 iscritti al proprio gruppo su Linkedin, 2.450 su Facebook, 4.300 su Twitter, 1000 su Instagram e diverse centinaia via RSS, su Google+, Flickr, Youtube, Vimeo, Stumble Upon, Slideshare, Pinterest, Scoop e paper.li. A ciò va aggiunta una Mailing List proprietaria di circa 15.000 indirizzi mail profilati ed in costante aumento. Dati, evoluzione e statistiche sono semestralmente aggiornati come Report nel profilo Slideshare.
  4. 4. LISTINO PUBBLICITÀ Prezzi netti validi fino al 31 Dicembre 2017* Banner Formato Dimensione Posizione Esposizione 1 mese 3 mesi 6 mesi 1 anno Banner in header (1) 446x90 € 145 € 320 € 560 € 820 Esclusivo € 420 € 1.000 Trattativa Privata Quadrato (2) 150x150 Esclusivo € 320 € 900 € 1.500 € 2.400 Banner verticale (3) 150x600 Esclusivo € 210 € 610 € 940 € 1.500 Banner in footer (4) 400x225 In ogni articolo € 100 € 245 € 418 € 610 Esclusivo € 300 € 900 Trattativa Privata Banner verticale (5) 90x450 In ogni articolo Esclusivo € 210 € 600 € 940 € 1.550 Link N. Link Prezzo anno N. Link Prezzo anno Link e testo fornito 1 € 190 2 € 240 Link e testo 1 € 245 2 € 290 Background Formato 1 Settimana 1 mese 3 mesi Sfondo cliccabile Trattativa Privata Pagina Aziendale Formato Tipologia messaggio veicolato Prezzo anno Trattativa Privata Creatività Formato Dimensione Prezzo Peso Max Banner personalizzato 446x90 Da 45€ a 55€ 60kb 3 Fissa per tutte le pagine Rotazione (max 4) Fissa per tutte le pagine Fissa per tutte le pagine Rotazione (max 4) Pagina Aziendale dedicata Pagina aziendale dedicata con Logo, link, fotogallery, video, contatti, indirizzo e descrizione dell'azienda Il banner può essere anche fornito dal cliente, se rispetta formato e caratteristiche. * Operazione effettuata ai sensi dell'articolo 27 commi 1 e 2 D.L. 6 luglio 2011 n. 98. Prestazione non soggetta a ritenuta d’acconto ai sensi del comma 5.2 del Provvedimento Agenzia delle entrate del 22.12.2011 n. 185820. Professionista di cui alla Legge 4/2013.
  5. 5. HOME PAGE 4
  6. 6. POST POST LINK 5
  7. 7. STATISTICHE NEWSLETTER 6
  8. 8. LISTINO NEWSLETTER Prezzi netti validi fino al 31 Dicembre 2017* Banner Formato Dimensione Costi impianto Banner in header (A) 620x120 € 50 € 100 Banner in footer (D) 620x120 € 50 € 90 Banner in Colonna (B) 310x120 € 40 € 80 260x120 € 40 € 80 € 100 € 150 € 145 € 200 Il numero di mail inviato viene calcolato al netto delle mail “bounced” entro i primi 15gg. Mailing List Formato Costi impianto Per ogni Open Testo + 1 banner nel testo € 50 € 0,45 € 3 7 Costo ad invio ogni 2,000 mail raggiunta 'Banner in Colonna (C) Pagina Intera solo pubblicità (con header AS) Pagina Intera solo pubblicità (senza header AS) La newsletter viene inviata tramite server proprietario e in simultanea su tutte le mail, oppure a scaglioni. E' prevista una reportistica dettagliata entro 15gg dall'invio. E' prevista una maggiorazione del 10% per avere l'esclusività commerciale annuale. Per Ogni Click La newsletter viene inviata tramite server proprietario e in simultanea su tutte le mail, oppure a scaglioni. E' prevista una reportistica dettagliata per il calcolo degli Open e dei Click entro 15gg dall'invio. Gli Open e i Click oltre i 15gg non saranno fatturati ma, su richiesta, potranno essere documentati con statistiche appropriate. E' prevista una maggiorazione del 10% per avere l'esclusività commerciale annuale * Operazione effettuata ai sensi dell'articolo 27 commi 1 e 2 D.L. 6 luglio 2011 n. 98. Prestazione non soggetta a ritenuta d’acconto ai sensi del comma 5.2 del Provvedimento Agenzia delle entrate del 22.12.2011 n. 185820. Professionista di cui alla Legge 4/2013. S C O N T O -50 % sui C osti im pianto
  9. 9. NEWSLETTER 8
  10. 10. WORKSHOP FORMAZIONE E CONSULENZA Workshop e Formazione Servizio di workshop tematici, formazione, ricerche di mercato e Mystery Shopping I possibili fruitori sono: → Case Automobilistiche → Convention ambito automotive → Aziende della filiera → Top Dealer Consulenza On-Line Servizio di consulenza smart I possibili fruitori sono: → Dealer e Top Dealer → Studi Professionali → Aziende della filiera Consulenza Operativa Servizio di consulenza strutturata I possibili fruitori sono: → Case automobilistiche → Dealer e Top Dealer → Aziende della filiera 9 Procedura: partendo dalla condivisione di specifici articoli pubblicati su AS – o su temi proposti dal Cliente – sarà sviluppato un seminario o una formazione strutturata. Procedura: attraverso gli strumenti informatici verrà fornita consulenza su temi inerenti il settore automotive (Auto, LCV, VI, Moto, Nautica, Truck e Macchine Agricole). L'attività consulenziale può riguardare aspetti amministrativi, fiscali, normativi, commerciali (Nuovo/Usato), post-vendita, di marketing e di comunicazione. Il richiedente formula la richiesta e il consulente scelto, fa un primo check gratuito e solo successivamente si darà seguito alla parte consulenziale. Procedura: Dopo un incontro online e un primo check gratuito, viene condiviso un Piano con eventuali delege ad operare anche in qualità di Temporary Manager. Per le Case Madri si possono anche strutturare attività su tutto il territorio nazionale ed internazionale. Gli ambiti di intervento sono gli stessi della Consulenza On-Line con ulteriori focus sul passaggio generazionale e la gestione reti commerciali. Per tutte le tipologie di interventi che offriamo, oltre agli autori del Blog, ci avvaliamo di una fitta rete di networking che ci permette di avere collaboratori provenienti da qualsiasi settore dell'automotive e distribuiti sull'intero territorio, in modo da ottimizzare tempi e risorse. TUTTI condividono i principi di lealtà e di corretteza a fondamento dell'Editore di Automotive Space.
  11. 11. COME E QUANDO Prezzi netti validi fino al 31 Dicembre 2016 Modalità di Pagamento BLOG Banner 30% all'ordine + 70% entro 3gg dalla messa online Post Link Entro 3gg lavorativi dalla pubblicazione del Link Modalità di Pagamento NEWSLETTER Modalità di Pagamento CREATIVITÀ Tutti i banner sono pagati per il 50% all'atto dell'ordine e il restante 50% a lavoro approvato. CONTATTI I contatti commerciali verranno gestiti esclusivamente tramite: redazione@automotivespace.it +39 380 7131810 10 La Newsletter viene inviata, alla data di redazione del presente listino, a 15.000 indirizzi mail. L'invio avviene tramite server dedicato e in simultanea; ogni invio ha una statistica dettagliata. N.B.: L'invio max è di 2 DEM mensili, per qualsiasi pacchetto. N.B.: Ogni tipo di campagna sarà sospesa, con effetto immediato, se non rispettati i termini sopra descritti. * Operazione effettuata ai sensi dell'articolo 27 commi 1 e 2 D.L. 6 luglio 2011 n. 98. Prestazione non soggetta a ritenuta d’acconto ai sensi del comma 5.2 del Provvedimento Agenzia delle entrate del 22.12.2011 n. 185820. Professionista di cui alla Legge 4/2013.

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