10. Brands of Apple ipod: Ipod shuffle Ipod Nano Ipod classic Ipod Touch
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12. SWOT ANALYSIS Strengths Weakness Style/Brand Sensors High quality First mover Easy to carry High price Limited distribution channels Unsafe for corporate use? Migrate people to Apple New social device Ipod connectivity Similar devices opportunities threats Highly developed market Pressure from competitors Not issued dividends
13. Core Competence of Apple: I would say Apple's greatest core competency is knowing how to implement elegant but functional design. The consumer benefit is getting a product that works intuitively, while making everyone else envious. Other companies have been trying to imitate, but not quite successfully. And Apple has copied that design success from computers, to music players, to cellphones, and to its stores.
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16. Conclusion: Apple and Steve Jobs sometimes become one, but there’s no clear guess about Apple’s future without Jobs. Apple Products are more advanced, easier to use and designed better than Windows.