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40 WordPress Tips- Security, Engagement, SEO & Performance -    http://gdig.de/sydney1                                    ...
About meSEO Trainings, Seminars & Strategy ConsultingWordPress Security, Consulting & Development                         ...
http://gdig.de/sydney1
Who is running WordPress?!
See… that‘s the issue!You’re the “hackers” most-loved target!
Section #1: Security
#1 Setup WordPress properly                    Use unique keys and salts to add                    random elements for enc...
#2 Protect your wp-config.php <files wp-config.php> order deny,allow deny from all             This needs to go into your ...
#3 Remove the default „admin“                Setup new user as admin; logout.               Login w/ new admin; delete old...
#4 Lock-out multiple failed logins                              Limit Login Attempts               http://wordpress.org/ex...
#5 Never EVER do this!                          These sites are                         more than worse…
A quick peak into some theme files…                     LOL! „family friendly“                       links – my a*s…      ...
A quick peak into some theme files…                 functions.php: This theme                 won‘t be working without    ...
#6 Always use TAC to do a pre-check!                      Theme Authenticity                        Checker (TAC)         ...
It gets worse: base64 encoded footer                 Are you really sure you want                  to see that footer.php ...
Right… NICE FOOTER!                      16
If you are REALLY curious…   http://ottodestruct.com/decoder.php   http://www.tareeinternet.com/scripts/byterun.php   h...
PLEASE… stay awayfrom “free” WordPress themes – they’re not     free, really!
#7 Update your blogs regularly! WP Updates Notifier to get emails  on out-dated components  (core, themes & plug-ins) for...
#8 Keep your installation clean     Remove all inactive plug-ins as well as themes!                                  20
#9 Scan your Theme daily                                   WP AntiVirus                  http://wordpress.org/extend/plugi...
#10 Harden your Security Settings                              Secure WordPress                  Most important: Remove ve...
#11 Protect wp-admin         Recommended: Try the “Lockdown       WP Admin” plug-in to protect PHP files       in wp-admin...
#12 Fix File & Folder Permissions                                 WP-Security Scan    Very important: chmod your   wp-conf...
#13 Move the “wp-content” folderdefine(WP_CONTENT_DIR, $_SERVER[DOCUMENT_ROOT]./blog/my-wp-content);                      ...
#14 SSL Logins & Administrationdefine(FORCE_SSL_LOGIN, true);                                Set FORCE_SSL_LOGIN to “true”...
Section #2: WordPress SEO
#15 WordPress SEO by Yoast                      Make sure to uncheck this!                            Enables setting     ...
#15 WordPress SEO by Yoast                            You surely don‘t need paged                             archives, ca...
#15 WordPress SEO by Yoast                    Set proper a page title &                    description, also choose       ...
#15 WordPress SEO by Yoast                                   Use help section to get                                 detai...
In addition: Post-level settings                       You can overwrite defaults                        on a per-post lev...
#15 WordPress SEO by Yoast                  Usually you just need one                   (unless having a HUGE             ...
#15 WordPress SEO by Yoast                 Especially w/ single-authored                 blogs, those are a 1:1 copy of   ...
#15 WordPress SEO by Yoast                      For larger sites, check to auto-                         generate XML site...
#15 WordPress SEO by Yoast                     Make absolutely sure                      you‘re using these!
BTW: Clean those URL-Slugs                                    WP Permalauts            Especially important for           ...
#15 WordPress SEO by Yoast
Trust me… things change!Check out SEO data transporter    to switch SEO plug-ins!
Migration made easy: Painless switching!                              SEO Data Transporter              http://wordpress.o...
Section #3: More SEO…
Credits: http://bit.ly/T8wMwO  Make absolutely sure you onlyuse plug-ins from trusted authors!
#16 Fix your Pagination   Better crawl-ability, better                  WP-PageNavi indexation – what else u want? WordPre...
#17 Improve internal Cross-Linking                                     Yet Another Related                                ...
#18 Auto-optimize Image Attributes                          SEO Friendly Images                           Forces post titl...
#19 Redirect old Contents                                       Redirection                  http://wordpress.org/extend/p...
#20 Have Rich-Snippets if possible                                 Schema Creator                http://wordpress.org/exte...
#21 Mask your Affiliate Links                      Eclipse Link Cloaker                                http://eclipsecloak...
Don’t forget to tweak your robots.txt                            We don‘t want some WPUser-Agent: *                specifi...
Section #4: Engagement
#22 Responsive WP-Slider in Seconds                      Soliloquy Slider                             http://soliloquywp.c...
#23 Create an „UberMenu“                           UberMenu                           http://gdig.de/ubermenu
#24 Create beautiful Popups                              Ninja Popups                                 http://gdig.de/npopup
#25 Fix your Internal Search                              Relevanssi Search                   http://wordpress.org/extend/...
#26 Selling goods within WordPress?                   Easy Digital Downloads                         https://easydigitaldo...
#27 Make it multi-lingual                            WPML                               http://wpml.org/
#28 Make it work on Mobile Devices                                      WPtouch                  http://wordpress.org/exte...
Section #5: Maintenance                          58
#29 Do a Theme Test Drive                        Live-Testing a new theme                           without anyone else   ...
#30 Debug your WordPress                  P3 (Plugin Perf. Profiler)                http://wordpress.org/extend/plugins/p3...
#30 Debug your WordPress                  P3 (Plugin Perf. Profiler)                http://wordpress.org/extend/plugins/p3...
#30 Debug your WordPress                  P3 (Plugin Perf. Profiler)                http://wordpress.org/extend/plugins/p3...
#31 Debug your WordPress                                    Debug Objects               http://wordpress.org/extend/plugin...
#32 Enable Akismet                Just enable, get an API key                and turn „auto-delete“ on!
#33 Backup Database & Files                                       BackWPup                  http://wordpress.org/extend/pl...
#34 Watch out for Errors                            Knowledge is power                            Use a 404 logger      ...
#35 Maintain Categories & Tags                                    Term Mgmt. Tools Mass merge & change parents            ...
Section #6: Performance
Scoring domains byperformance; give it a try!        https://developers.google.com/pagespeed/
#36 Compress those Images       13.2% savings                   WP Smush.it      for one image!                   http://w...
Tip: Make images even smaller!                                                     Use tinyPNG to optimize                ...
#37 Setup a Caching Plug-in                                     W3 Total Cache                http://wordpress.org/extend/...
#38 Combine multiple CSS files Combine CSS files into one to  reduce the number of HTTP requests Minify the big file by ...
#39 Do CSS-Sprites                     http://spriteme.org/
Tip: Move static contents to a CDN     Latency is crucial – especially if you’re serving a global    audience, offloading ...
#40 Off-load JS-Libs                            WP Use Google Libraries          Simply enable the plug-in &        serve ...
How to make your site lightning-fast…                      http://www.slideshare.net/bastiangrimm
OMCap 2011 - Online Marketing Konferenz Berlin                      And that’s it! …13.10.2011                            ...
Thanks! Questions?  mail@grimm-digital.com  twitter.com/basgr  linkedin.com/in/bastiangrimm  facebook.com/grimm.digital  h...
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Thanks! Questions? mail@grimm-digital.com twitter.com/basgr linkedin.com/in/bastiangrimm 40 WordPress Tips: Security, Engagement, SEO & Performance - SMX Sydney 2013

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Thanks! Questions? mail@grimm-digital.com twitter.com/basgr linkedin.com/in/bastiangrimm facebook.com/grimm.digital http://gdig.de/sydney1 Bastian Grimm, Managing Partner - Grimm Digital

Publié dans : Technologie
  • Great!
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  • Hi Bastian, gute Infos in der Präsi. Die Präsi hätte sich wunderbar geeignet als Aufsatz zu meinem Vortrag auf der Campixx http://de.slideshare.net/markusmarkert/sicheres-rootserver-hosting ;)
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