Matt Jones (Dopplr), Tom Coates (Yahoo! Brickhouse) Web2.0Expo, San Francisco, Wednesday, 04/23/2008 Design and User Experience Track Original description in conference programme: "There’s an explosion in “personal informatics:” services that surface information about you and your network to your advantage. Matt Jones will examine how great UX design can maximize the benefits to all. Primarily reviewing design decisions from the development of Dopplr.com, Jones will also draw on many other applications, devices, and services from the cutting edge of personal informatics, to identify patterns and principles that work for power-users and newbies alike. Privacy is often, quite rightly, the first concern of users, designers, and developers—but Jones will argue that some other Ps: Pertinence, Politeness and, yes… Prettiness, are equally important for the adoption and success of such services. The multidisciplinary nature of creating great user experiences is taken to extremes in the nascent area of personal informatics and he’ll touch on information visualization, user-centered service-design, copywriting, geo-location, wayfinding, design for mobile, ubiquitous computing, video-games, “spimes,” industrial design, and even urban planning before we’re done. from http://en.oreilly.com/webexsf2008/public/schedule/detail/698