Webinar Sept. 21 Bloomerang_FINAL.pdf

Bloomerang
BloomerangBloomerang
‹#›
Hi, I‘m,
Lauren
Elyse
TudorCAP®
Momentum Catalyst
for Social Impact
Fundraising Visionary
CAP®-Designated
Operations Strategist
Engagement Guru
Founder/President of
Kaleidoscope Investment Group
www.architectyourambition.com
Today’s
Blueprint
01. Navigating Modern Fundraising
02. Orchestrating Change-Leaders
03. Inclusivity by Design
04. Storytelling vs. Analytics: A Love Story
05. An ARCHITECT's Toolkit
for Engagement + Impact
www.architectyourambition.com
We’re more than
advisors - we're your
partners in innovation,
daring to dream as
big as you do.
At the corner of Innovation and Authenticity.
Your Ambition,
Our Blueprint.
www.architectyourambition.com
‹#›
01. Navigating the Fundraising Landscape
www.architectyourambition.com
75%
Mission-Aligned Giving:
75% of donors are more likely to
donate to an organization when
they see that their contributions
directly align with the organization’s
mission and demonstrated impact.
[Source: Charity Navigator]
32% 29%
Online Giving Trends:
In 2021, online giving increased by
32% compared to the previous year,
revealing a significant shift toward
digital platforms for fundraising.
Budget Utilization:
65% of nonprofits indicate that they
measure ROI for their fundraising
campaigns, yet only 29% of those
organizations feel confident that they
are effectively allocating their budget
toward successful initiatives.
[Source: Nonprofit Source] [Source: Nonprofit Tech for Good]
www.architectyourambition.com
‹#›
01. Quick Pause for Questions?
www.architectyourambition.com
Story
Time
What do these insights
look like in practice?
CASE STUDY | MEET ELANA
“Empowering underserved
youth through the arts to
become change-makers in
their communities.”
www.architectyourambition.com
‹#›
02. Orchestrating Change-Leaders
www.architectyourambition.com
‹#›
Follow Your North Star
According to a Gallup study, companies with highly engaged
teams show 21% greater profitability than those who don't.
Embedding the F.O.C.U.S. strategy in your leadership
development can create a shared sense of purpose, leading to
increased engagement and ultimately profitability.
[Source: Gallup]
Open Communication Channels:
In a study by Smarp, companies with effective communication
practices are 50% more likely to have lower levels of employee
turnover. Open communication orchestrated by leaders fosters a
culture of trust and commitment, benefiting not just the
employees but the business bottom line.
[Source: Smarp]
F
O
C
U
S
www.architectyourambition.com
‹#›
Curate Talent for Collaboration:
McKinsey's research shows that gender-diverse companies are
21% more likely to outperform their less diverse counterparts.
Orchestrating a team with varied skills and backgrounds can
bring innovative fundraising solutions that resonate with a
diverse donor base.
[Source: McKinsey]
Understanding Metrics for Growth
According to a survey by Adobe, companies that invest in
analytics are 49% more likely to have a higher market share.
Leaders who focus on metrics are better at making informed
decisions, which is good for sustainable business growth.
[Source: Adobe]
F
O
C
U
S
www.architectyourambition.com
‹#›
Sustained Learning = Sustained Earning:
A LinkedIn study found that 94% of employees would stay longer at
a company that invested in career development. Fostering a
culture of continuous learning can result in higher employee
retention and, in turn, consistent fundraising outcomes.
[Source: LinkedIn]
F
O
C
U
S
www.architectyourambition.com
Story
Time
What do these insights
look like in practice?
Case Study | Check In On
Elana
www.architectyourambition.com
‹#›
03. Inclusivity by Design
www.architectyourambition.com
Inclusion is Crafting Connections that Stick
54%
Long-Term
Commitment
Through Impact:
This approach is supported
by a study from the Indiana
University Lilly Family School
of Philanthropy, which found
that 54% of high-net-worth
donors are more likely to
commit for the long term
when they can see the
impact of their gift.
[Source: The 2018 U.S. Trust
Study of High Net Worth
Philanthropy," U.S. Trust,
Bank of America Private
Wealth Management]
47%
Multi-faceted
Engagement
Yields Retention:
This strategy has proven
fruitful, increasing their donor
retention rate significantly.
This is corroborated by data
from the Charitable Giving
Report, which states that
organizations that engage
donors in multiple ways—not
just financially—see a 47%
higher retention rate.
[Source: 2020
Charitable Giving
Report," Blackbaud
Institute]
‹#›
04. Storytelling vs. Analytics: A Love Story
www.architectyourambition.com
Challenge + Choice = Outcome is THE Formula to a GREAT Story!
Crafting the Future of Donor Engagement
Analytics Inform
the Story Arc
According to Stanford Social
Innovation Review, weaving data
into your story can amp up your
donations by 23%. Don't just tell
your story; validate it.
Engagement is
the Supporting
Character
Predicitive
Personalization
The Next Frontier in Fundraising:
Predictive Personalization," a study
from MIT, indicates that
personalized storytelling informed
by analytics can increase donation
rates by up to 32%.
A report from Nielsen, "The
Emotional Power of Storytelling in
Fundraising," states that storytelling
coupled with emotional
engagement analytics can enhance
donor retention by 37%.
‹#›
05. An ARCHITECT's Blueprint
on Engagement and Impact
www.architectyourambition.com
Lacking Board
Lacking Board
Synergy?
Synergy?
Brand Identity need...
a little work?
Is your board's enthusiasm stalling when it's time for
action? ARCHITECT helps you operationalize those well-
intended plans into mission-driven results.
Turn "We should..." into "We did!" by getting everyone
moving in the right direction.
Is your brand message lost in translation? Let ARCHITECT
help you articulate your nonprofit's story with precision
and impact.
We turn your "We're getting there..." into "We've
arrived!" by crafting a cohesive brand identity that
resonates with your mission and audience.
www.architectyourambition.com/brand-management
www.architectyourambition.com/boards
Scan
Scan
this
this
code
code
Scan
Scan
this
this
code
code
or visit this
or visit this link
link
or visit this
or visit this link
link
Interested in
pursuing your
CAP® designation?
Scan this code to learn more
from The American College
of Financial Services:
www.architectyourambition.com
Thank You For Your Time!
FOUNDER | FUNDRAISER | STRATEGIST
Have a vision you want to bring to life?
FOUNDER | FUNDRAISER | STRATEGIST
By fusing innovation with authenticity,
we craft strategies that transform.
Follow, like and connect with
@ARCHITECTCOLLECTIVE
on any platform available near you.
www.architectyourambition.com
www.architectyourambition.com
© 2020-2024 | ARCHITECT Brand + Design Collective, LLC | All Rights Reserved
1 sur 22

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Webinar Sept. 21 Bloomerang_FINAL.pdf

  • 2. Hi, I‘m, Lauren Elyse TudorCAP® Momentum Catalyst for Social Impact Fundraising Visionary CAP®-Designated Operations Strategist Engagement Guru Founder/President of Kaleidoscope Investment Group www.architectyourambition.com
  • 3. Today’s Blueprint 01. Navigating Modern Fundraising 02. Orchestrating Change-Leaders 03. Inclusivity by Design 04. Storytelling vs. Analytics: A Love Story 05. An ARCHITECT's Toolkit for Engagement + Impact www.architectyourambition.com
  • 4. We’re more than advisors - we're your partners in innovation, daring to dream as big as you do. At the corner of Innovation and Authenticity. Your Ambition, Our Blueprint. www.architectyourambition.com
  • 5. ‹#› 01. Navigating the Fundraising Landscape www.architectyourambition.com
  • 6. 75% Mission-Aligned Giving: 75% of donors are more likely to donate to an organization when they see that their contributions directly align with the organization’s mission and demonstrated impact. [Source: Charity Navigator] 32% 29% Online Giving Trends: In 2021, online giving increased by 32% compared to the previous year, revealing a significant shift toward digital platforms for fundraising. Budget Utilization: 65% of nonprofits indicate that they measure ROI for their fundraising campaigns, yet only 29% of those organizations feel confident that they are effectively allocating their budget toward successful initiatives. [Source: Nonprofit Source] [Source: Nonprofit Tech for Good] www.architectyourambition.com
  • 7. ‹#› 01. Quick Pause for Questions? www.architectyourambition.com
  • 8. Story Time What do these insights look like in practice? CASE STUDY | MEET ELANA “Empowering underserved youth through the arts to become change-makers in their communities.” www.architectyourambition.com
  • 10. ‹#› Follow Your North Star According to a Gallup study, companies with highly engaged teams show 21% greater profitability than those who don't. Embedding the F.O.C.U.S. strategy in your leadership development can create a shared sense of purpose, leading to increased engagement and ultimately profitability. [Source: Gallup] Open Communication Channels: In a study by Smarp, companies with effective communication practices are 50% more likely to have lower levels of employee turnover. Open communication orchestrated by leaders fosters a culture of trust and commitment, benefiting not just the employees but the business bottom line. [Source: Smarp] F O C U S www.architectyourambition.com
  • 11. ‹#› Curate Talent for Collaboration: McKinsey's research shows that gender-diverse companies are 21% more likely to outperform their less diverse counterparts. Orchestrating a team with varied skills and backgrounds can bring innovative fundraising solutions that resonate with a diverse donor base. [Source: McKinsey] Understanding Metrics for Growth According to a survey by Adobe, companies that invest in analytics are 49% more likely to have a higher market share. Leaders who focus on metrics are better at making informed decisions, which is good for sustainable business growth. [Source: Adobe] F O C U S www.architectyourambition.com
  • 12. ‹#› Sustained Learning = Sustained Earning: A LinkedIn study found that 94% of employees would stay longer at a company that invested in career development. Fostering a culture of continuous learning can result in higher employee retention and, in turn, consistent fundraising outcomes. [Source: LinkedIn] F O C U S www.architectyourambition.com
  • 13. Story Time What do these insights look like in practice? Case Study | Check In On Elana www.architectyourambition.com
  • 14. ‹#› 03. Inclusivity by Design www.architectyourambition.com
  • 15. Inclusion is Crafting Connections that Stick 54% Long-Term Commitment Through Impact: This approach is supported by a study from the Indiana University Lilly Family School of Philanthropy, which found that 54% of high-net-worth donors are more likely to commit for the long term when they can see the impact of their gift. [Source: The 2018 U.S. Trust Study of High Net Worth Philanthropy," U.S. Trust, Bank of America Private Wealth Management] 47% Multi-faceted Engagement Yields Retention: This strategy has proven fruitful, increasing their donor retention rate significantly. This is corroborated by data from the Charitable Giving Report, which states that organizations that engage donors in multiple ways—not just financially—see a 47% higher retention rate. [Source: 2020 Charitable Giving Report," Blackbaud Institute]
  • 16. ‹#› 04. Storytelling vs. Analytics: A Love Story www.architectyourambition.com
  • 17. Challenge + Choice = Outcome is THE Formula to a GREAT Story! Crafting the Future of Donor Engagement Analytics Inform the Story Arc According to Stanford Social Innovation Review, weaving data into your story can amp up your donations by 23%. Don't just tell your story; validate it. Engagement is the Supporting Character Predicitive Personalization The Next Frontier in Fundraising: Predictive Personalization," a study from MIT, indicates that personalized storytelling informed by analytics can increase donation rates by up to 32%. A report from Nielsen, "The Emotional Power of Storytelling in Fundraising," states that storytelling coupled with emotional engagement analytics can enhance donor retention by 37%.
  • 18. ‹#› 05. An ARCHITECT's Blueprint on Engagement and Impact www.architectyourambition.com
  • 19. Lacking Board Lacking Board Synergy? Synergy? Brand Identity need... a little work? Is your board's enthusiasm stalling when it's time for action? ARCHITECT helps you operationalize those well- intended plans into mission-driven results. Turn "We should..." into "We did!" by getting everyone moving in the right direction. Is your brand message lost in translation? Let ARCHITECT help you articulate your nonprofit's story with precision and impact. We turn your "We're getting there..." into "We've arrived!" by crafting a cohesive brand identity that resonates with your mission and audience. www.architectyourambition.com/brand-management www.architectyourambition.com/boards Scan Scan this this code code Scan Scan this this code code or visit this or visit this link link or visit this or visit this link link
  • 20. Interested in pursuing your CAP® designation? Scan this code to learn more from The American College of Financial Services: www.architectyourambition.com
  • 21. Thank You For Your Time! FOUNDER | FUNDRAISER | STRATEGIST Have a vision you want to bring to life? FOUNDER | FUNDRAISER | STRATEGIST By fusing innovation with authenticity, we craft strategies that transform. Follow, like and connect with @ARCHITECTCOLLECTIVE on any platform available near you. www.architectyourambition.com
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