SlideShare une entreprise Scribd logo
1  sur  30
Corporate Capabilities for Blue Raster
2012
Power of Story Maps, Data Visualization, and Analysis
Quick Introduction
Michael Lippmann, Founder & Principal of Blue Raster
• B.S Policy Analysis, Cornell University
• M.P.A Environmental Policy, Cornell University
Stephen Ansari, Founder & Principal of Blue Raster
• B.S Earth Science, Pennsylvania State
University
Christina Phang, GIS Analyst
• B.S. Environmental Science, William & Mary
• B.A. Economics, William & Mary
About Blue Raster
• Specialists in GIS and Web Application Development
• Core Capabilities:
- Interactive Web Mapping Applications
• ArcGIS Server, ArcGIS Online
- Rich Internet Applications
• HTML5, JavaScript, Adobe ColdFusion, Flex
• Flash, .Net, Java
• Small business formed in 2002
• Headquarters in Arlington, VA with clients worldwide
• ESRI Business Partner of the Year 2006 and 2010
• GSA IT Schedule 70 GS-35F0385P
Representative Clients
Blue Raster Supports NetHope
Members
Core Competencies
Requirements
Analysis
Business
process
reengineering
Rich Internet
Application
development
GIS Enterprise
Architecture
Interactive Web
Mapping
applications
Cartography
Visualization tools
Government and
scientific data
Increased
Transparency
Applications
Development
GIS/Mapping Open Data
MAP | Simple web app
that combines maps with photos,
videos, and text.
STORY
NETHOPE| Story Maps
NETHOPE| Story Maps
Don’t make viewers think.
Minimal interaction to “get the
point,” no layer lists or
complex interfaces
NETHOPE| Story Maps
PROMOTION PRIVATE ADVOCACY
Demo Esri Gallery
NETHOPE| Story Maps
NETHOPE| Story Maps
The information you have
…what people want to see
NETHOPE| Story Maps
story map it
verb
to actively engage your audience with your
data, analysis, and projects
NETHOPE| Story Maps
Gather your ingredients first
What are you trying to tell?
How will it engage users?
Subject matter expertise
Are your ingredients prepped?
Data/shapefile
Title
Copy
Images/Videos
Project sponsor who will publish it
Recipe for a Successful Story Map Project
Component parts
Compelling title
Description in 1 sentence
we live in 140 character world
Visual design
Human element- photos/video
Easy to consume
What are we mapping?
Blue Raster Story Map Starter Kit-
1 page of questions to accelerate the process
NETHOPE| Story Maps
NETHOPE| Story Maps
NETHOPE| Story Maps
NETHOPE| Story Maps
NETHOPE| Story Maps
Map Journal Demo
NETHOPE| Story Maps
Esri provides nine templates that let you create easy and effective story maps
NETHOPE| Story Maps
Use compelling maps and media that underscore your story
NETHOPE| Story Maps
NETHOPE| Story Maps
Contact Blue Raster
Michael Lippmann
mlippmann@blueraster.com
703-875-0914
Blue Raster LLC
2200 Wilson Blvd, Suite 210
Arlington, VA 22201
blueraster.com
Connect with Blue Raster:
@blueraster
facebook.com/blueraster

Contenu connexe

Similaire à The Power of Story Maps, Data Visualization, and Analysis: NetHope and Blue Raster Webinar

tableau material, to creat a good and wonderful presentation
tableau material, to creat a good and wonderful presentationtableau material, to creat a good and wonderful presentation
tableau material, to creat a good and wonderful presentation
IruolagbePius
 
Rahul_Bhatia_resume_new
Rahul_Bhatia_resume_newRahul_Bhatia_resume_new
Rahul_Bhatia_resume_new
Rahul Bhatia
 
From an old-school data managing company to data analytics with Python
From an old-school data managing company to data analytics with PythonFrom an old-school data managing company to data analytics with Python
From an old-school data managing company to data analytics with Python
Henrik Hain
 

Similaire à The Power of Story Maps, Data Visualization, and Analysis: NetHope and Blue Raster Webinar (20)

Intro to Neo4j and Graph Databases
Intro to Neo4j and Graph DatabasesIntro to Neo4j and Graph Databases
Intro to Neo4j and Graph Databases
 
ArcGIS StoryMaps: Agencies Are Creating Great Story Maps; Here's How You Can Too
ArcGIS StoryMaps: Agencies Are Creating Great Story Maps; Here's How You Can TooArcGIS StoryMaps: Agencies Are Creating Great Story Maps; Here's How You Can Too
ArcGIS StoryMaps: Agencies Are Creating Great Story Maps; Here's How You Can Too
 
How To Structure Your Search Team for Success
How To Structure Your Search Team for SuccessHow To Structure Your Search Team for Success
How To Structure Your Search Team for Success
 
Power BI storytelling 101
Power BI storytelling 101Power BI storytelling 101
Power BI storytelling 101
 
Knowledge Graphs Webinar- 11/7/2017
Knowledge Graphs Webinar- 11/7/2017Knowledge Graphs Webinar- 11/7/2017
Knowledge Graphs Webinar- 11/7/2017
 
Introducing Lemberg
Introducing LembergIntroducing Lemberg
Introducing Lemberg
 
Portfolio of design work by Ivan Heitmann
Portfolio of design work by Ivan HeitmannPortfolio of design work by Ivan Heitmann
Portfolio of design work by Ivan Heitmann
 
Geschäftliches Potential für System-Integratoren und Berater - Graphdatenban...
Geschäftliches Potential für System-Integratoren und Berater -  Graphdatenban...Geschäftliches Potential für System-Integratoren und Berater -  Graphdatenban...
Geschäftliches Potential für System-Integratoren und Berater - Graphdatenban...
 
Ofoq pitch deck
Ofoq pitch deckOfoq pitch deck
Ofoq pitch deck
 
Ofoq pitch deck
Ofoq pitch deckOfoq pitch deck
Ofoq pitch deck
 
Power BI as a storyteller
Power BI as a storytellerPower BI as a storyteller
Power BI as a storyteller
 
Neo4j GraphDay Seattle- Sept19- Connected data imperative
Neo4j GraphDay Seattle- Sept19- Connected data imperativeNeo4j GraphDay Seattle- Sept19- Connected data imperative
Neo4j GraphDay Seattle- Sept19- Connected data imperative
 
Developing a library based data visualization service
Developing a library based data visualization serviceDeveloping a library based data visualization service
Developing a library based data visualization service
 
tableau material, to creat a good and wonderful presentation
tableau material, to creat a good and wonderful presentationtableau material, to creat a good and wonderful presentation
tableau material, to creat a good and wonderful presentation
 
How Celtra Optimizes its Advertising Platform with Databricks
How Celtra Optimizes its Advertising Platformwith DatabricksHow Celtra Optimizes its Advertising Platformwith Databricks
How Celtra Optimizes its Advertising Platform with Databricks
 
Succeeding with GIS: Keynote at GISRUK 2019
Succeeding with GIS: Keynote at GISRUK 2019Succeeding with GIS: Keynote at GISRUK 2019
Succeeding with GIS: Keynote at GISRUK 2019
 
Rahul_Bhatia_resume_new
Rahul_Bhatia_resume_newRahul_Bhatia_resume_new
Rahul_Bhatia_resume_new
 
Shubham mehta resume
Shubham mehta resumeShubham mehta resume
Shubham mehta resume
 
BBBT Watson Data Platform Presentation
BBBT Watson Data Platform PresentationBBBT Watson Data Platform Presentation
BBBT Watson Data Platform Presentation
 
From an old-school data managing company to data analytics with Python
From an old-school data managing company to data analytics with PythonFrom an old-school data managing company to data analytics with Python
From an old-school data managing company to data analytics with Python
 

Plus de Blue Raster

Kill those bugs with the ultimate tool - Chrome DevTools
Kill those bugs with the ultimate tool - Chrome DevToolsKill those bugs with the ultimate tool - Chrome DevTools
Kill those bugs with the ultimate tool - Chrome DevTools
Blue Raster
 
Make JavaScript Lean, Mean, and Clean
Make JavaScript Lean, Mean, and CleanMake JavaScript Lean, Mean, and Clean
Make JavaScript Lean, Mean, and Clean
Blue Raster
 
Building a Custom UI Control with D3 - 2015 Esri Devoloper Summit
Building a Custom UI Control with D3 - 2015 Esri Devoloper SummitBuilding a Custom UI Control with D3 - 2015 Esri Devoloper Summit
Building a Custom UI Control with D3 - 2015 Esri Devoloper Summit
Blue Raster
 
Building a Custom UI control with D3
Building a Custom UI control with D3Building a Custom UI control with D3
Building a Custom UI control with D3
Blue Raster
 
Javascript Editing Tools Made Easy Blue Raster - Esri Developer Summit 2013 L...
Javascript Editing Tools Made Easy Blue Raster - Esri Developer Summit 2013 L...Javascript Editing Tools Made Easy Blue Raster - Esri Developer Summit 2013 L...
Javascript Editing Tools Made Easy Blue Raster - Esri Developer Summit 2013 L...
Blue Raster
 
Python Multiprocessing Spoon-fed - Blue Raster Esri Developer Summit 2013 Lig...
Python Multiprocessing Spoon-fed - Blue Raster Esri Developer Summit 2013 Lig...Python Multiprocessing Spoon-fed - Blue Raster Esri Developer Summit 2013 Lig...
Python Multiprocessing Spoon-fed - Blue Raster Esri Developer Summit 2013 Lig...
Blue Raster
 

Plus de Blue Raster (20)

ArcGIS Maps and Microsoft Integration: Power BI
ArcGIS Maps and Microsoft Integration: Power BIArcGIS Maps and Microsoft Integration: Power BI
ArcGIS Maps and Microsoft Integration: Power BI
 
Unless We Act Now: Impact of Climate Change on Children
Unless We Act Now: Impact of Climate Change on ChildrenUnless We Act Now: Impact of Climate Change on Children
Unless We Act Now: Impact of Climate Change on Children
 
ESRI Federal Small Business Specialty 2017 Partner of the Year Award
ESRI Federal Small Business Specialty 2017 Partner of the Year AwardESRI Federal Small Business Specialty 2017 Partner of the Year Award
ESRI Federal Small Business Specialty 2017 Partner of the Year Award
 
Emerging Hot Spot Analysis
Emerging Hot Spot AnalysisEmerging Hot Spot Analysis
Emerging Hot Spot Analysis
 
Fighting Climate Change by Fighting Fires - Esri FedGIS 2016 Presentation
Fighting Climate Change by Fighting Fires - Esri FedGIS 2016 PresentationFighting Climate Change by Fighting Fires - Esri FedGIS 2016 Presentation
Fighting Climate Change by Fighting Fires - Esri FedGIS 2016 Presentation
 
AppStudio for ArcGIS: The Basics - Esri FedGIS 2016
AppStudio for ArcGIS: The Basics - Esri FedGIS 2016AppStudio for ArcGIS: The Basics - Esri FedGIS 2016
AppStudio for ArcGIS: The Basics - Esri FedGIS 2016
 
Blue Raster Natureserve Synergy Workshop Presentation
Blue Raster Natureserve Synergy Workshop PresentationBlue Raster Natureserve Synergy Workshop Presentation
Blue Raster Natureserve Synergy Workshop Presentation
 
Blue Raster Presents on Emerging Hotspots of Global Tree Cover Loss
Blue Raster Presents on Emerging Hotspots of Global Tree Cover LossBlue Raster Presents on Emerging Hotspots of Global Tree Cover Loss
Blue Raster Presents on Emerging Hotspots of Global Tree Cover Loss
 
U.S. National Arboretum - Esri User Conference 2015 Presentation
U.S. National Arboretum - Esri User Conference 2015 Presentation U.S. National Arboretum - Esri User Conference 2015 Presentation
U.S. National Arboretum - Esri User Conference 2015 Presentation
 
Kill those bugs with the ultimate tool - Chrome DevTools
Kill those bugs with the ultimate tool - Chrome DevToolsKill those bugs with the ultimate tool - Chrome DevTools
Kill those bugs with the ultimate tool - Chrome DevTools
 
Make JavaScript Lean, Mean, and Clean
Make JavaScript Lean, Mean, and CleanMake JavaScript Lean, Mean, and Clean
Make JavaScript Lean, Mean, and Clean
 
Building a Custom UI Control with D3 - 2015 Esri Devoloper Summit
Building a Custom UI Control with D3 - 2015 Esri Devoloper SummitBuilding a Custom UI Control with D3 - 2015 Esri Devoloper Summit
Building a Custom UI Control with D3 - 2015 Esri Devoloper Summit
 
Building a Custom UI control with D3
Building a Custom UI control with D3Building a Custom UI control with D3
Building a Custom UI control with D3
 
Total Knockout: Start-to-Finish Development of Suitability Applications Using...
Total Knockout: Start-to-Finish Development of Suitability Applications Using...Total Knockout: Start-to-Finish Development of Suitability Applications Using...
Total Knockout: Start-to-Finish Development of Suitability Applications Using...
 
Online Mapping Patterns in 2013 and Beyond
Online Mapping Patterns in 2013 and BeyondOnline Mapping Patterns in 2013 and Beyond
Online Mapping Patterns in 2013 and Beyond
 
Harnessing Python
Harnessing PythonHarnessing Python
Harnessing Python
 
Migrating Department of Education Web Mapping App to AWS EC2
Migrating Department of Education Web Mapping App to AWS EC2Migrating Department of Education Web Mapping App to AWS EC2
Migrating Department of Education Web Mapping App to AWS EC2
 
PADDDtracker: Crowdsourcing PADDDs Using the Power of ArcGIS for Server - 201...
PADDDtracker: Crowdsourcing PADDDs Using the Power of ArcGIS for Server - 201...PADDDtracker: Crowdsourcing PADDDs Using the Power of ArcGIS for Server - 201...
PADDDtracker: Crowdsourcing PADDDs Using the Power of ArcGIS for Server - 201...
 
Javascript Editing Tools Made Easy Blue Raster - Esri Developer Summit 2013 L...
Javascript Editing Tools Made Easy Blue Raster - Esri Developer Summit 2013 L...Javascript Editing Tools Made Easy Blue Raster - Esri Developer Summit 2013 L...
Javascript Editing Tools Made Easy Blue Raster - Esri Developer Summit 2013 L...
 
Python Multiprocessing Spoon-fed - Blue Raster Esri Developer Summit 2013 Lig...
Python Multiprocessing Spoon-fed - Blue Raster Esri Developer Summit 2013 Lig...Python Multiprocessing Spoon-fed - Blue Raster Esri Developer Summit 2013 Lig...
Python Multiprocessing Spoon-fed - Blue Raster Esri Developer Summit 2013 Lig...
 

Dernier

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 

Dernier (20)

presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 

The Power of Story Maps, Data Visualization, and Analysis: NetHope and Blue Raster Webinar

Notes de l'éditeur

  1. So let's begin with an introduction to story maps. Story maps help you tell great stories. They combine interactive maps and multi-media content like photos and videos, into elegant user experiences that make it easy for you to harness the power of geography and maps to tell your stories.
  2. So let's begin with an introduction to story maps. Story maps help you tell great stories. They combine interactive maps and multi-media content like photos and videos, into elegant user experiences that make it easy for you to harness the power of geography and maps to tell your stories.
  3. So what can you as non-profits do with story maps? Lots of different things. You can promote something going on in your organization. You can showcase internal projects or work. You can also use them for outreach, and, of course, for advocacy. You can engage your community and above and foremost, you can inform and inspire your audience.
  4. Reach a large audience
  5. These allow you to take complex data and analysis and turn key it out for target audience
  6. So we'll begin by exploring the Story Maps website, storymaps.arcgis.com. Story maps are part of the ArcGIS platform (Story Maps homepage) It's your first step to everything related to story maps. In here are some best practice principles when creating a story map, as well as links to learning how to make one. So I’d like to start off by showing some examples of story maps created by fellow NetHope members with these story map application templates.
  7. The first one uses the Story Map Journal application template. This particular example is created by the Wildlife Conservation Society and is about elephant poaching. The layout for the map uses a simple, clear display. There's only a few controls, so users can easily step through the story and see maps and photos. They can also skip ahead using the carousel at the side.
  8. The second one we’d like to show is by the Nature Conservancy. It uses the Story Map Accordion application. This particular example shows you a set of maps all about California’s salmon hatcheries. This specific template has got three different layouts for presenting a series of maps. The one you're looking at here uses the tabbed accordion layout which enable's users to click through the control at the top to change the map and read text. So it enables you to present a lot of information in a very clear, nicely managed way.
  9. The final example we'd like to show you is another Story Map Journal. One of the really cool things in the Map Journal is that you can put links in your text that change the map. So this particular story map is all about bear conservation. We built this for Bear Trust International as an interactive, lesson plan for kids. So when students come to it, they can click on these links to zoom into different bear ranges on the map.
  10. So if you’re not currently using story maps but want to, there's a couple of things we recommend you do. First one is to go and explore the Story Map Gallery. It's a great place to go to get ideas and inspiration for your project.
  11. So if you’re not currently using story maps but want to, there's a couple of things we recommend you do. First one is to go and explore the Story Map Gallery. It's a great place to go to get ideas and inspiration for your project.
  12. After that, you’ll want to narrow down your message and think through your story. We’ve created a Blue Raster Story Map Starter Kit to help with this. I'd like to turn things over to Stephen who will give us a great walk through of this document. So what makes for a good story map? The best story maps are often the most simple ones. These tell a powerful story in a simple fashion. So what do you need to get started? Well, first and foremost, you need an idea—an idea about the story that you want to tell. You should be able to narrow it down into a 30sec pitch. 2. It should also speak to your audience. So think about who you want to reach. Is it for internal communications within your organization, decision makers, or a more public audience. Great story maps are the ones that connect with the target and gain their interest. 3. You’ll also want to think about a title to use, and why the story you’re telling matters.
  13. After that, you’ll want to narrow down your message and think through your story. We’ve created a Blue Raster Story Map Starter Kit to help with this. I'd like to turn things over to Stephen who will give us a great walk through of this document. So what makes for a good story map? The best story maps are often the most simple ones. These tell a powerful story in a simple fashion. So what do you need to get started? Well, first and foremost, you need an idea—an idea about the story that you want to tell. You should be able to narrow it down into a 30sec pitch. 2. It should also speak to your audience. So think about who you want to reach. Is it for internal communications within your organization, decision makers, or a more public audience. Great story maps are the ones that connect with the target and gain their interest. 3. You’ll also want to think about a title to use, and why the story you’re telling matters.
  14. After that, you’ll want to narrow down your message and think through your story. We’ve created a Blue Raster Story Map Starter Kit to help with this. I'd like to turn things over to Stephen who will give us a great walk through of this document. So what makes for a good story map? The best story maps are often the most simple ones. These tell a powerful story in a simple fashion. So what do you need to get started? Well, first and foremost, you need an idea—an idea about the story that you want to tell. You should be able to narrow it down into a 30sec pitch. 2. It should also speak to your audience. So think about who you want to reach. Is it for internal communications within your organization, decision makers, or a more public audience. Great story maps are the ones that connect with the target and gain their interest. 3. You’ll also want to think about a title to use, and why the story you’re telling matters.
  15. After that, you’ll want to narrow down your message and think through your story. We’ve created a Blue Raster Story Map Starter Kit to help with this. I'd like to turn things over to Stephen who will give us a great walk through of this document. So what makes for a good story map? The best story maps are often the most simple ones. These tell a powerful story in a simple fashion. So what do you need to get started? Well, first and foremost, you need an idea—an idea about the story that you want to tell. You should be able to narrow it down into a 30sec pitch. 2. It should also speak to your audience. So think about who you want to reach. Is it for internal communications within your organization, decision makers, or a more public audience. Great story maps are the ones that connect with the target and gain their interest. 3. You’ll also want to think about a title to use, and why the story you’re telling matters.
  16. To effectively do this, you need to include some really great maps and some really great media that underscores and supports your story. This includes Photos, videos, articles, etc. So with that, here is a filled out starter kit. Let’s jump into creating one with this content.
  17. So let’s go ahead and wrap up what we’ve discussed. If you’re new to storymaps, we encourage you to check out Esri’s map gallery site It’s the best place to get started. There are upwards of 9 different templates types, that let you tailor your UI/UX to your specific story and audience. We also talked about using cartography and media elements that speak to your overlying story and brand. And lastly we showed you our story map starter kit demo’d how to build a Map Journal.
  18. We also talked about using cartography and media elements that speak to your overlying story and brand.
  19. And lastly we showed you our story map starter kit and demo’d how to build a Map Journal. So with that, we’d be happy to answer any questions you have.
  20. So with that, we’d be happy to answer any questions you have.