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Embracing Social Media
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Notes de l'éditeur

  1. Lean forward, interact, learn, ask questions
  2. Lean forward, interact, learn, ask questions
  3. Lean forward, interact, learn, ask questions
  4. Bacon + Drupal 2005, 40 people in Ghent, Belgium 2010 over 3000 people in San Francisco Definition of online community strong ties vs. weak ties
  5. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
  6. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
  7. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
  8. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
  9. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
  10. http://lolcats.com/view/11559/
  11. 2010 Social Media Marketing Industry Report - http://www.socialmediaexaminer.com/
  12. ALL CAPS == YELLING
  13. ALL CAPS == YELLING
  14. ALL CAPS == YELLING
  15. Improve the experience - Acknowledge that they have this information
  16. CEO of Intel access to information transparency
  17. Do any of you read blogs? Newest first Create compelling content constantly 500 pieces of content per year
  18. Do any of you read blogs? Newest first Create compelling content constantly 500 pieces of content per year
  19. Social Network 500 Million Business page
  20. follow only those that interest you RT
  21. trending demo: #iqsummit2010
  22. High usage by restaurants & clubs & coffee shops Early days Have your employees compete to be the mayor
  23. Google doesn’t argue about green buttons vs. blue buttons - it tests them reporting & analytics
  24. Spend some of your budget on social media campaigns in house, consultants to help set up, out source