Storyboard for Multimedia Presentation

2. iPad Brigit McAroy Diffusion & Integration of Technology EDUC 7101 Walden University

3. History of the iPad “The iPad is a line of tablet computers designed, developed and marketed by Apple Inc. primary as a platform for audio–visual media including books, periodicals, movies, music, games, and web content. The iPad was announced January 27, 2010 by Steve Jobs”. http://www.youtube.com/watch?v=Lr3owvzWBUM&feature=player_embedded

4. THE NEED FOR THE IPAD IN ELEMENTARY SCHOOLS Easy access to educational applications Portability Power (Long Battery Life) Faster Graphics eBook Multi-touch screens High resolution backlit Interactive lessons Capability to design educational presentation Linguistics programs

5. RESEARCH ON THE IPAD Developer- Steve Jobs Findings- The iPad only runs applications approved by Apple and distributed by Apple App Store. Controlled by a multitouch screen and virtual key board. Uses a wireless local area network to access internet. Built-in rechargeable Lithium-ion Battery Lead Thinkers: Steve Jobs

6. DEVELOPMENT OF THE IPAD Problems Encountered Jailbreaking Lack of Adobe Flash Intended Audience Administrators Teachers Students

7. COMMERCIALIZATION OF THE IPAD Production/Manufacturing Apple does not disclose the makers of iPad components Designed by Apple Inc. Assembled by Foxconn Marketing/Distribution Pre orders-March 12. 2010 Went on sale in the United States-April 3, 2010 Lunched in other countries-May 28, 2010, July 23, 2010, and September 17, 2010.

8. TIMELINE AND COMMUNICATION CHANNELS FOR THE INNOVATION-DECISION PROCESS Prior Conditions Previous Practices: iPod iPhone Laptops ThinkPads/Computer Tablets Desktops Needs/Problems: Weight and Portability Longer battery life Screen size Educational applications Processor Speed Innovativeness: iPad2 Adobe Flash Extensive memory More Applications Thinner and lighter Dual-core speed Front/Rear Camera Norms of the Social System

9. STAGE 1-KNOWLEDGE Socioeconomic Characteristics: Educated societies High income people-Middle/Upper Class Personality Variables: Anyone Communication Behavior: Podcasts Emails Social networks

10. STAGE 2-PERSUASION Relative Advantage: User-friendly keyboard, lightweight, affordable, battery life, most portable Compatibility: Elementary students Complexity: Smaller keyboard, Trialability: Technology learning groups received iPads for ideas on how to implement in the classroom. Observability: Weekly meetings to share ideas about what we have learned

11. STAGE 3-DECISION Adoption Rejection

12. STAGE 4-IMPLEMENTATION The technology learning groups will decide on whether or not the iPad can be used as an effective educational tool.

13. STAGE 5-CONFIRMATION The technology learning groups will decide on whether to purchase iPads for the computer lab or sets for the classroom.

14. S-CURVE

15. S-CURVE Timeline 1/27/2010-iPad announced by Steve Jobs 3/12/2010-iPad pre-order (U.S. customers) 4/3/2010-WiFi version of iPad 4/30/2010-Wifi+3G version of iPad 5/28 & 7/23 2010-iPad launched in other countries 9/17/2010-iPad launched in China 10/18/2010-iPad sold over 15 million 3/2/2011-Unveiled the iPad 2 3/25/2011-iPad 2 released internationally

16. S-CURVE EXPLANATION The iPad is still in the marketing process with the launch of the iPad 2. iPad 2 is continuing the updated versions of previous data.

17. INNOVATORS & EARLY ADOPTERS Elementary Teachers Technology Technicians Media Specialists Curriculum Designers Educational Support Personnel

18. STRATEGIES FOR ADOPTION OF THE IPAD Collaboration Advance Learning Individual’s Perception Educational Applications Introduction to adapt to new technology

21. Give them time to study the iPad.

23. DECENTRALIZED APPROACH A decentralized approach would work best for the adoption of the iPad for several reasons: Client-controlled Brings educators together. Most appropriate for certain conditions in elementary education. (Educational Applications) Can be combined with elements of centralized systems to form a hybrid diffusion system. Geared closely to the local needs of teachers and students. Serves as an informal evaluation tool for teachers.

24. KEY CHANGE AGENTS Teachers Students Administrators Technology Technichian Media Specialist Board Mambers Parents

26. STRATEGY I SUGGEST TO THE BOARD TO ACHIEVE CRITICAL MASS The strategy that my school is using to reach critical mass is the incentives strategy. The principal gave out iPads to a selected group of people to explore and encourage others on how to effectively implement the iPad into elementary education. I suggest that the Board donates five iPads to six first grade classes at my school. My colleagues and I will create a learning environment that will meet the needs of all our students by setting up a iPad workstation for math, reading, language arts, science and social studies.