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Pitch like a king 
Our presentation tips 
for business ideas. 
by @boardofinno 
boardofinnovation.com 
IMG: World Travel &...
Template to start from: 
1. Problem Statement 
2. Your solution (product) 
3. How to capture value ($) 
4. Credibility 
5....
Used in our innovation bootcamps: 
Bookmark this list 
PDF download
1. Problem 
What pain in the market do you solve?
Start with the problem you plan to solve. 
Example: MissApp, apps for women by women 
full clip: youtube 
play 
video
Start with the problem you plan to solve. 
Problems she identified in the first 30 sec: 
- “Man don’t understand women” 
-...
2. Solution 
Show your product or service.
Show what your product or service can do! 
Example: Catchbox, throwable microphone 
full clip: youtube Video jumps to 1m20...
Show what your product or service can do! 
Avoid abstract buzz-lingo, just demo your service. 
- Try to make it tangible (...
3. How to capture value 
How will you make money?
Explain how you plan to monetise your product: 
Example: Foursquare, original slide deck
Explain how you plan to monetise your product: 
Example: Foursquare, original slide deck
Explain how you plan to monetise your product: 
Example: Foursquare, original slide deck
Explain how you plan to monetise your product: 
Example: AirBnb, original slide deck
4. Add credibility 
Why should they believe you?
Most important: share numbers 
Example: Doordash, next-gen food delivery 
full clip: youtube Video jumps to 1m30s 
play 
v...
Add credibility by using numbers 
Doordash uses several techniques 
- Compare own results with competitors (3500 deliverie...
Add credibility by using numbers 
Example: Envolve, website chat service 
full clip: youtube Video jumps to 1m10s 
play 
v...
Add credibility by using numbers 
Envolve 
- 29% growth, month-over-month 
- “4 million unique users” 
- “Our revenue is g...
Add credibility by using numbers 
Example: MOZ, SEO service.
Add credibility by using numbers 
Example: MOZ, SEO service.
5. Call to action 
What are the next steps?
What is your long term plan? 
mint.com had a clear! 
long term strategy,! 
! 
with 4 options to exit.
What is your long term plan? 
They managed to sell! 
to Intuit (goal 3)
General tips
Make a personal connection 
Example: Scan, barcode & QR scanning app 
full clip: youtube 
play 
video
Do you have a WOW moment? 
Example: Scan, barcode & QR scanning app 
full clip: youtube 
play 
video
Use metaphors to explain a complex story 
Example: Twoodoo, next-gen collaboration service 
full clip: youtube Video jumps...
Now your numbers by heart! 
Example: zapper.co.uk (resell books & media, ft. Dragons Den) 
full clip: youtube Video jumps ...
Practice, Practice, Practice! 
Example: CupAd (ads on coffee cups) 
full clip: youtube full clip 
play 
video
What other examples 
should we add? 
Tips to 
@nickdemey or @boardofinno
Prochain SlideShare
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Video selection of the best startups pitches

The best presentation & pitching techniques explained by a selection of youtube & other videos.

A great source of inspiration!

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Video selection of the best startups pitches

  1. Pitch like a king Our presentation tips for business ideas. by @boardofinno boardofinnovation.com IMG: World Travel & Tourism Council via Flickr
  2. Template to start from: 1. Problem Statement 2. Your solution (product) 3. How to capture value ($) 4. Credibility 5. Call to action The 5 key topics you should cover, preferably in this sequence.
  3. Used in our innovation bootcamps: Bookmark this list PDF download
  4. 1. Problem What pain in the market do you solve?
  5. Start with the problem you plan to solve. Example: MissApp, apps for women by women full clip: youtube play video
  6. Start with the problem you plan to solve. Problems she identified in the first 30 sec: - “Man don’t understand women” - “Not a lot of apps exist for women.” - “the app that exist are not good enough (developed by men?)”
  7. 2. Solution Show your product or service.
  8. Show what your product or service can do! Example: Catchbox, throwable microphone full clip: youtube Video jumps to 1m20s play video
  9. Show what your product or service can do! Avoid abstract buzz-lingo, just demo your service. - Try to make it tangible (bring props?) - A live demo will pull your audience in the story (will it work?) - Although Catchbox demo failed at first, they were able to convince their audience about their solution. ! important: - Have a back-up plan: e.g. “When live doesn’t work, switch to a pre-recorded demo”
  10. 3. How to capture value How will you make money?
  11. Explain how you plan to monetise your product: Example: Foursquare, original slide deck
  12. Explain how you plan to monetise your product: Example: Foursquare, original slide deck
  13. Explain how you plan to monetise your product: Example: Foursquare, original slide deck
  14. Explain how you plan to monetise your product: Example: AirBnb, original slide deck
  15. 4. Add credibility Why should they believe you?
  16. Most important: share numbers Example: Doordash, next-gen food delivery full clip: youtube Video jumps to 1m30s play video
  17. Add credibility by using numbers Doordash uses several techniques - Compare own results with competitors (3500 deliveries so far!) - Share user uptake, market growth - First revenue figures and sales - …
  18. Add credibility by using numbers Example: Envolve, website chat service full clip: youtube Video jumps to 1m10s play video
  19. Add credibility by using numbers Envolve - 29% growth, month-over-month - “4 million unique users” - “Our revenue is growing just as fast as our chat messages.” ! Additionally, Envolve drops references from big clients - Universal, Mitsubishi, Empire Avenue,…
  20. Add credibility by using numbers Example: MOZ, SEO service.
  21. Add credibility by using numbers Example: MOZ, SEO service.
  22. 5. Call to action What are the next steps?
  23. What is your long term plan? mint.com had a clear! long term strategy,! ! with 4 options to exit.
  24. What is your long term plan? They managed to sell! to Intuit (goal 3)
  25. General tips
  26. Make a personal connection Example: Scan, barcode & QR scanning app full clip: youtube play video
  27. Do you have a WOW moment? Example: Scan, barcode & QR scanning app full clip: youtube play video
  28. Use metaphors to explain a complex story Example: Twoodoo, next-gen collaboration service full clip: youtube Video jumps to 2m30s play video
  29. Now your numbers by heart! Example: zapper.co.uk (resell books & media, ft. Dragons Den) full clip: youtube Video jumps to 1m50s play video
  30. Practice, Practice, Practice! Example: CupAd (ads on coffee cups) full clip: youtube full clip play video
  31. What other examples should we add? Tips to @nickdemey or @boardofinno

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