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THE SET UP
THE IDEA
THE ACCIDENT
BUILDING A TEAM
BUILDING AWARENESS
THE CUSTOMERS
THE TIMING
WHAT ARE THE SHAREABLE LESSONS?
AND… WHAT DOES THE FUTURE LOOK LIKE?
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic
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When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic

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Developing a brand concept, new business model and coherent marketing strategy can be a daunting experience that takes time, thought and precision. But when an unprecedented global pandemic strikes, throwing ideas and plans into oblivion, how do you react from a strategic business perspective?

Richard Ardis, MD at CCM Group, discusses how innovation, passion and customer insight are the real driving forces behind the success of a business strategy. Learn how Richard and his dedicated team built a fully functioning brand, strategy, product range and e-commerce platform in less than three weeks time as he (truthfully) delves into the art of brand conception and business strategy in unprecedented times.

What exactly is covered?

Building a business model during a total business and supplier shutdown.

Evolving a brand through direct consumer interaction.

Working without any digital capabilities.

Fighting the good fight, in a slightly distrustful, mercenary marketplace.

Predicting the unpredictable - what exactly does the future look like?

Publié dans : Business
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When Reactive Meets Proactive: Building a Thriving Business During a Global Pandemic

  1. 1. THE SET UP
  2. 2. THE IDEA
  3. 3. THE ACCIDENT
  4. 4. BUILDING A TEAM
  5. 5. BUILDING AWARENESS
  6. 6. THE CUSTOMERS
  7. 7. THE TIMING
  8. 8. WHAT ARE THE SHAREABLE LESSONS?
  9. 9. AND… WHAT DOES THE FUTURE LOOK LIKE?

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