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The New Dynamics of Selling

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The New Dynamics of Selling

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The game has changed. The market we once knew so well is steadily becoming unrecognizable. A newer and more informed type of client has emerged and we recognize that our current way of selling just won’t cut it anymore. To make matters worse, we realize that, despite the enormous change in the market, sales training in the Philippines hasn’t changed much at all. It hasn’t risen to address this new market.

Well, it’s time we changed the dynamics of selling!

“The New Dynamics of Selling” addresses several critical issues (like planning, assertive communication, branding, influence and relationship-building) that most generic sales trainings have taken for granted, while, at the same time, takes into account the changes in today’s market. It will teach participants the importance of being client-centric in today’s dynamic market.

This break-through course is also about getting the client to want to buy from you because you’re you. It answers the age-old question: "Why buy from me?" It is a powerful method that makes the client feel empowered in their decision yet compelled to buy from you. It may not be magic; but, it certainly feels that way.

COURSE OBJECTIVES:

At the end of the seminar, the participants will be able to:
1. Identify their personality traits and learning styles and utilize this knowledge to better themselves at their jobs
2. Explain how emotions work and effectively manage their emotions as well as the emotions of those around them
3. Utilize their understanding of personalities, learning styles and emotions to become customer-centric
4. Recognize their reasons for doing their jobs and connect their personal goals with the company’s goals
5. Set SMART goals and make accurate sales forecasts
6. Translate their plans into effective prospecting activities
7. Select and categorize their key accounts and create strategies for each of them
8. Utilize the concepts of proactive thinking to prepare for meeting the client
9. Create their own personal brand and utilize this to attract more clients
10. Employ the concepts of effective assertive communication to create win-win scenarios; especially in negotiations
11. Explain the process of asking proper questions and apply this knowledge when dealing with the client

The game has changed. The market we once knew so well is steadily becoming unrecognizable. A newer and more informed type of client has emerged and we recognize that our current way of selling just won’t cut it anymore. To make matters worse, we realize that, despite the enormous change in the market, sales training in the Philippines hasn’t changed much at all. It hasn’t risen to address this new market.

Well, it’s time we changed the dynamics of selling!

“The New Dynamics of Selling” addresses several critical issues (like planning, assertive communication, branding, influence and relationship-building) that most generic sales trainings have taken for granted, while, at the same time, takes into account the changes in today’s market. It will teach participants the importance of being client-centric in today’s dynamic market.

This break-through course is also about getting the client to want to buy from you because you’re you. It answers the age-old question: "Why buy from me?" It is a powerful method that makes the client feel empowered in their decision yet compelled to buy from you. It may not be magic; but, it certainly feels that way.

COURSE OBJECTIVES:

At the end of the seminar, the participants will be able to:
1. Identify their personality traits and learning styles and utilize this knowledge to better themselves at their jobs
2. Explain how emotions work and effectively manage their emotions as well as the emotions of those around them
3. Utilize their understanding of personalities, learning styles and emotions to become customer-centric
4. Recognize their reasons for doing their jobs and connect their personal goals with the company’s goals
5. Set SMART goals and make accurate sales forecasts
6. Translate their plans into effective prospecting activities
7. Select and categorize their key accounts and create strategies for each of them
8. Utilize the concepts of proactive thinking to prepare for meeting the client
9. Create their own personal brand and utilize this to attract more clients
10. Employ the concepts of effective assertive communication to create win-win scenarios; especially in negotiations
11. Explain the process of asking proper questions and apply this knowledge when dealing with the client

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The New Dynamics of Selling

  1. 1. the new dynamics of selling copyright © 2014 by: boom san agustin
  2. 2. here are our course objectives…
  3. 3. identify your personality traits and learning styles effectively manage your emotions as well as the emotions of those around you practice customer-centric concepts when dealing with clients' needs recognize your reasons for doing your job connect your personal goals with the company’s goals set SMART goals and make accurate sales forecasts translate your plans into effective prospecting activities
  4. 4. select and categorize your key accounts and create strategies for each of them utilize the concepts of proactive thinking to prepare for meeting the client create your personal brand to attract more clients employ assertive communication to create win-win scenarios ask proper questions to deal with your clients effectively
  5. 5. let’s start with an icebreaker…
  6. 6. activity getting unbound info@ourknowledge.asia
  7. 7. understanding yourself and others
  8. 8. in this module we’ll discuss: MBTI Personality Types Individual Learning Styles The Triune Brain Thinking Process Activity: EQ Test Understanding and Managing Emotions info@ourknowledge.asia
  9. 9. being customer-centric
  10. 10. in this module we’ll discuss: Customer-Centric versus Product-Centric The Customer Centric Mindset Sales Forecasting info@ourknowledge.asia
  11. 11. making a sales plan
  12. 12. in this module we’ll discuss: Activity: Write Your Own Eulogy Your Reason for Selling Your Personal Mission, Vision and Values SMART Goals Assignment: Set Your SMART Goals for Sales Turning Plans into Prospecting Activities info@ourknowledge.asia
  13. 13. preparing to meet your client
  14. 14. in this module we’ll discuss: Proactive Thinking Activity: Solving Traffic The 5 Ps of Proactive Thinking Proactive versus Reactive Behavior info@ourknowledge.asia
  15. 15. creating a personal brand
  16. 16. in this module we’ll discuss: Creating an Effective Personal Brand Activity: Brand Yourself Elements of Personal Branding The Power of Influential Branding info@ourknowledge.asia
  17. 17. communicating effectively
  18. 18. info@ourknowledge.asia in this module we’ll discuss: Activity: Getting It Right The Active Communication Cycle Assertive versus Aggressive Communication Open and Close Ended Questions Sales Related Questions Activity: I Don’t Want to Go to School Anymore The NEADS Analysis The WIP Analysis
  19. 19. espousing a win-win mindset
  20. 20. in this module we’ll discuss: Activity: Breaking the Trend The Win-Win Mentality Win-Win Negotiations Activity: Negotiate This info@ourknowledge.asia
  21. 21. managing your key accounts
  22. 22. in this module we’ll discuss: Understanding Key Account Management Activity: Assemble the Avengers Selecting and Categorizing Key Accounts Activity: Select Your Key Accounts Activity: The Case of the Zombified Actors Key Account Strategies
  23. 23. moving forward
  24. 24. in this module we’ll discuss: Activity: Speedball Special A Time to GROW
  25. 25. that was just a teaser for our course on the new dynamics of selling
  26. 26. to find out more about this workshop contact us here…
  27. 27. +63-917-593-1494 info@ourknowledge.asia +63-2-213-8944
  28. 28. or connect with us on…
  29. 29. www.OurKnowledge.Asia www.Linkedin.com/Company/Our-Knowledge-Consulting-Asia- www.Facebook.com/OurKnowledgeAsia www.twitter.com/OurKnowledgePH

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