1.
Pink star Ventures [P] Ltd.
We are boutique experts in the people logistics of creating
meaningful brand experiences in the field of experiential
marketing .
Invite us to participate in the planning, execution and marketing
support for your next experiential and event marketing project.
In short, ROI/Insight defined brand experience for our clients…
About Us
www.pinkstargroup.com

2.
Assessing our client’s needs and then delivering beyond their
expectations with Create exciting Business-to-Consumer and
build valuable Business-to-Business relationships. Supporting
our responsive, effective field executional capabilities,
expertise and well on-time and on-budget approach
Vision
www.pinkstargroup.com

3.
 Event Management.
 Sports Marketing.
 OOH (Out of Home).
 Retail fixtures.
www.pinkstargroup.com
We are team of experts for:

4.
 Design/Execution.
 Streamlined partnership.
 Our Network.
 Identifying & sourcing products and raw material.
 Experienced, knowledgeable & committed team of
professionals.
 Understanding of our customers nuances.
Core Strength
www.pinkstargroup.com

5.
Design/ Creatives
 Stage
 Mall Marketing
 Canters/Bus
 Display
 Exhibition
Product Launch Brand Activation
Our Services
www.pinkstargroup.com
 Dealer Meets
 Sport Marketing
 Press Launch
 OOH
 Consumer Promos
 Mall Activity
 School & College
Promos
 Road Shows
 RWA Activity
 Flash Mobs

6.
Permanent Spaces.
Retail Formats.
Shop in Shop.
Brand Shop.
Retails in shop Fixtures.
Our Services
Space Design Exhibition
 Design
 Fabrication
 Execution
www.pinkstargroup.com

7.
Major Industries we cater to
www.pinkstargroup.com
Consumer Durable
IT/Telecom
Automobiles
Food and Beverages
Hospitality and Tourism
Cosmetics
FMCG
Printing and Graphic
Sports/ Appreals
Cement & Steel
Banking
Real Estate
 Tyres

8.
Events & DesignsEvents & Designs
www.pinkstargroup.com

9.
LG launched its new 2013 Refrigerators range this event was
held in Jalandhar .
The show content included stage, Product display zone Laser
show, Dealer meet and entertainment event.
www.pinkstargroup.com
LG Refrigerator Launch April 2013

10.
www.pinkstargroup.com
LG Refrigerator Launch April 2013

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LG Refrigerator Launch April 2013 : Product Display zone

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HUDCO had organized annual day meet & award ceremony to
facilitate and congratulate their loyal employees.
The show content included a stage, Lunch, Live song performance by
Singer Tarun Sagar, different Indian dance form performances, Skit
show by NSD Team and award distribution by Mr. Lalit Maken Union
minister of India.
www.pinkstargroup.com
HUDCO Annual meet @ IHC Delhi April -2013

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HUDCO Annual meet IHC Lodhi Road Delhi April -2013

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HUDCO Annual meet IHC Lodhi Road Delhi April -2013

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Videocon DDB Product Launch March’ 2013

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LG launched its new 2013 Refrigerator launch event was held in
Gurgaon.
The show content included stage, Product display zone Laser
show, Dealer meet and entertainment event.
www.pinkstargroup.com
LG Refrigerator Launch April 2013

17.
www.pinkstargroup.com
LG Refrigerator Launch April 2013

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LG Refrigerator Launch April 2013 Display Zone

19.
American Express launched its Platinum card & launch
event was held in Gurgaon.
The show content included a stage, Laser show and
entertainment event.
www.pinkstargroup.com
American Express Card Launch- 2012

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American Express Launch

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LG – GSM Optimus Launch – Aug’ 2012

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LG – Optimus Launch – Product display zone

23.
Aircel launched its GSM Communication service for Himanchal &
Jharkhand, This launch event was held in Shimla & Ranchi for
Himanchal Pradesh & Jharkhand respectively.
The show content included a stage and Performance by Ms. Shreya
Ghosal.
www.pinkstargroup.com
Aircel Launch : 2012

24.
Aircel Launch : 2012

25.
LG in collaboration with Indiatimes launched its consumer
durable products, The activity was a month long consumer
promotion held in Various Delhi NCR malls.
The show content included a stage, mall promotion and
product displays.
www.pinkstargroup.com
LG Indiatimes Summit

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LG Indiatimes Summit : 2012

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Power finance corporation of India organized this event in Talkatora
indoor stadium on the eve of PFC foundation day.
The show content included a stage, award distribution and
Performance by Mr. Shankar Mahadevan and Mr. Kapil Sharma.
www.pinkstargroup.com
Power Finance Corporation of India – Foundation day

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Power Finance Corporation of India – Foundation day

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Indiamart 2012

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Godrej Product Launch

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Pioneer – Product Launch

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Mall ActivationMall Activation
www.pinkstargroup.com

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LG Optimus Mobile - Mall Marketing

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Mall Marketing : LG

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Mall Marketing

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Mall Marketing - AUDI

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Mall Marketing -Volkswogen

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Mall Marketing

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Exhibition & Design
We build stands in over 15 shows a year pan India

40.
Exhibitions Stall : Voltas & Trane CII- Chandigarh-2013

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Exhibitions & Design

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Exhibitions & Design

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Exhibitions & Design

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Mobile Van ActivationMobile Van Activation
www.pinkstargroup.com

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Van Activity

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Van Activity

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Unique MarketingUnique Marketing
www.pinkstargroup.com

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iWalker – The Walking Billboard
Q: What is an iWalker? A: iWalker is a “Mobile Advertising” format
which is effective for promotions of brands and Events when they are
deployed in group at any location. Being an innovative marketing
solution it helps in attracting and engaging target audiences. Technical
Specification: - Best SMD illuminated, so does not cause climate
heating.
5 hour battery backup- comes with charger and flash lights.
Highly visible from distance.
Best quality print used for “Clear Visibility”. - Quality tested product
and ready to use
Out of the box Promotions
www.pinkstargroup.com

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I Walker – The Walking Billboard

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How does Magic mirror works? Usually magic mirror works as a
Advertising board in which you may display any creative, and that
glows all the times. But as soon as someone stands in front of this
Display..it turns into a mirror.. and that’s MAGIC.. This has a
excellent use in malls, showrooms and airports.
Magic Mirror Promotion

51.
What is a Video Jacket (VJ) ? VJ is a unique Blend of Video + Audio
Advertising. VJ is the first and only product that combines ATL & BTL
together. Television commercial is considered to be the most effective form of
advertisement carrying human emotions and adequate message. With VJ,
TVC’s can be used in malls, markets & Airports, Brands can reach their
customers outside their home and offices. It gives a combined effect of Audio +
Video Advertising on the move.
Video Jacket.. Walk with TVC :

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Objective
Create Standardized Retail Fixtures that enable easy changeover for all
Key Campaigns and enhance store visibility.
www.pinkstargroup.com
POP/ Retail Fixture

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Wall Unit - LED Clip On frame
These Metal clamps can be opened easily by the merchandiser & replace/insert
the messaging medium.
www.pinkstargroup.com
Ultra slim frame with backlit (LED) Glow box with Tube lights Non Lit Frame

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Retail Fixtures – Display Units

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Retail Fixtures

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Out of HomeOut of Home
On Road & BeyondOn Road & Beyond
www.pinkstargroup.com

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 Young hearted & curious unit exploring new possibilities.
 Portfolio of leading Indian and Global brands.
 Planning & Buying Media worth over Rs 200 million spanning over
50 markets.
 Amongst the fastest growing OOH Media agency.
 Exclusive Marketing Partners for McDonalds.
About Pinkstar OOH
www.pinkstargroup.com

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Services
OOH Services
www.pinkstargroup.com

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OOH Solutions
www.pinkstargroup.com

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We focus on understanding our TG’s
behaviour, their lifestyle and touch points. Planning Process
tools
Integrated Media Planning.

61.
Our media buys deliver best ROI in the industry
www.pinkstargroup.com

62.
Raw Data Competitive Report
We have subscribed to competitive data from various
agencies which is validated by our monitoring team and
is then comprehended by our core planning team.
Competitive Tracking
www.pinkstargroup.com

63.
McDonalds: A Case Study
Campaign Objective:
Introduction of the new range
of McSpicy Burgers in major
cities of India.
OOH Solution:
High impact sites were used to
target traffic in key arterial
routes and a classy array of
ambient media was used in
high footfall areas like Metro
Trains & Malls.
Result:
We were able to create a high
impact in the major markets,
the campaign got a great
response in terms of
awareness. It was highly
appreciated by the client as
well.
www.pinkstargroup.com

64.
Campaign Objective:
Launch the slim collection while
bringing alive the proposition in
content as well as format.
OOH Solution:
The campaign was rolled out at
high streets and key
congregation areas. The criteria
for selecting sites was locations
with high visibility areas with
clear background. Cut Outs
were used to highlight the slim
look and to give a lively feel to
the displays.
Result:
With this campaign, Blackberrys
entered not only in metros but
has made its presence loud and
clear in tier II and tier III cities
as well.
Blackberrys: A Case Study
www.pinkstargroup.com

65.
Our valued associations
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