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The baseline journey

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An approach to managing the complexity of multiple customers, value propositions, and journeys

Publié dans : Services

The baseline journey

  1. 1. The Baseline Journey An approach to managing the complexity of multiple customers, value propositions, and journeys
  2. 2. Different value propositions for different customers is complex and costly value proposition value proposition value proposition value proposition value proposition value proposition
  3. 3. core value proposition The value proposition nucleus builds off a core. Add just one extra thing for each customer type. CUPCAKE core value proposition CAKE ICING
  4. 4. A customer journey can also build off a core, doing one key thing for each target customer to deliver on the value proposition at the right moment. The Baseline Journey QUALITY TIME
  5. 5. Want more? Find the full post at adaptivepath.com/ideas Come be a part of the community at the Service Experience Conference this November in San Francisco. We’d love to meet you. service experience NOVEMBER 16 - 17 SAN FRANCISCO , CA

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