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Social Media, Digital Ministry and the Church - Scioto Valley Presbytery

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Social Media, Digital Ministry and the Church - Scioto Valley Presbytery

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These are the slides I used for a four session retreat with the Presbytery of Scioto Valley in Ohio. Our time was spent looking at culture shifts, social networks, platforms for church use, and practical skills. This is the latest iteration of my on-going Social Media and Digital Ministry work with the church.

These are the slides I used for a four session retreat with the Presbytery of Scioto Valley in Ohio. Our time was spent looking at culture shifts, social networks, platforms for church use, and practical skills. This is the latest iteration of my on-going Social Media and Digital Ministry work with the church.

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Social Media, Digital Ministry and the Church - Scioto Valley Presbytery

  1. 1. #askBRC bit.ly/tellBRC from takeoff to landing
  2. 2. #askBRC bit.ly/tellBRC take notes if you can
  3. 3. #askBRC bit.ly/tellBRC road map ↬ Session 1: Introductions and Shifts: Who we are and why social media has caught on.
  4. 4. #askBRC bit.ly/tellBRC road map ↬ Session 2: Assumptions, Words, and Platforms: A look at general practices, a glossary, and an overview of many, many, many, many platforms
  5. 5. #askBRC bit.ly/tellBRC road map ↬ Session 3: Essential Platforms and Bonus Stuff: Suggest basic platforms for church use and a few more to make things more fun and dynamic.
  6. 6. #askBRC bit.ly/tellBRC road map ↬ Session 4: What next: What can you do tomorrow as individual and congregations.
  7. 7. #askBRC bit.ly/tellBRC where are you from?
  8. 8. #askBRC bit.ly/tellBRC where are you from?
  9. 9. #askBRC bit.ly/tellBRC what do you do?
  10. 10. #askBRC bit.ly/tellBRC why should we listen?
  11. 11. #askBRC bit.ly/tellBRC how do we know you’re not a robot?
  12. 12. #askBRC bit.ly/tellBRC what about you, part 1 ↬ pastors, worship leaders, educators, administrative, volunteers, others ↬ smart phone, phone-phone, tablet, phablet, iphone, android, chromebook ↬ text, facebook, twitter, instagram, pinterest, snapchat, dropbox, doodle
  13. 13. #askBRC bit.ly/tellBRC what about you, part 2 ↬ Name and Ministry Context ↬ Primary device used ↬ Top 3 social networks you use ↬ 1 thing we must cover this weekend
  14. 14. #askBRC bit.ly/tellBRC
  15. 15. #askBRC bit.ly/tellBRC God is not done with us Gladyn Burrell ran her first marathon at 86 and in 2011 she completed the Honolulu Marathon -- at age 93. Genesis 18 - God tells Abraham and Sarah, at an old age, they were going to have a child. GOD IS NOT DONE WITH US!
  16. 16. #askBRC bit.ly/tellBRC being easy on ourselves “Dad is wearing a shirt with a symbol of unknown origin,” @undainty, 2012.
  17. 17. #askBRC bit.ly/tellBRC we are not all-powerful You can break your equipment. You cannot break the internet.
  18. 18. #askBRC bit.ly/tellBRC social media ASSumptions ↬ is a medium of communication ↬ gives insights into a generational worldview, but not absolutes ↬ demands a high sense of self-worth ↬ flattens decision making processes ↬ will not save [anything you hope it saves].
  19. 19. #askBRC bit.ly/tellBRC
  20. 20. #askBRC bit.ly/tellBRC five important shifts Many cultural shifts have changed reality, but a few have been part of the Social Media upsurge.
  21. 21. #askBRC bit.ly/tellBRC bounded to centered From rigidly defined relationships and community to fluid and broad connections.
  22. 22. #askBRC bit.ly/tellBRC monolithic to niche From one assumed and obvious choice to many legitimate and disparate options.
  23. 23. #askBRC bit.ly/tellBRC encyclopedia to wikipedia From single source authority to open source discernment
  24. 24. #askBRC bit.ly/tellBRC geographic stability to transience From a life long commitment to place to an expected life of constant movement.
  25. 25. #askBRC bit.ly/tellBRC credentials to interaction Relationships are built upon and sustained by consistent, genuine, and mutual interaction.
  26. 26. #askBRC bit.ly/tellBRC optional to integrated Technology and Social Media more woven into life like never before -- “digital natives”
  27. 27. #askBRC bit.ly/tellBRC
  28. 28. #askBRC bit.ly/tellBRC pitfalls ↬ as idol, savior or quick fix ↬ as distraction ↬ as careless expression ↬ as overestimated ROI ↬ as echo chamber ↬ as trust-breaker, over-sharer ↬ as over-and-above F2F ↬ as entry to bullying and abuse
  29. 29. #askBRC bit.ly/tellBRC possibilities ↬ the Body of Christ is built up ↬ the church models a different way of living ↬ the church sees the world beyond itself ↬ creativity and creation are liberated ↬ accountability is present ↬ care and renewal are experienced
  30. 30. #askBRC bit.ly/tellBRC postures ↬ be cautious: wise, but not fearful ↬ be adventurous: find what feeds you ↬ be contextual: go where people are ↬ be curious: tinker with the betas ↬ be npr: share about others ↬ be bold: leverage technology ↬ be humble: don’t have delusions ↬ be genuine: be as you would be IRL
  31. 31. #askBRC bit.ly/tellBRC table talk Where have you used or seen social media used... ● well and why? ● poorly and why? ● not sure?
  32. 32. #askBRC bit.ly/tellBRC
  33. 33. #askBRC bit.ly/tellBRC
  34. 34. #askBRC bit.ly/tellBRC all the words smart phones, tablets, phablets social media and social networking web 1.0 v. web 2.0 open source software analytics, algorithms, clicks, views SEO = Search Engine Optimization
  35. 35. #askBRC bit.ly/tellBRC all the words Cloud Technology weB+logs = Blogs, vLogs RSS feeds = Really Simple Syndication aggregators and readers checking in QRCode = Quick Read Code
  36. 36. #askBRC bit.ly/tellBRC tagging ↬ after the “@” = a person or org ↬ affiliates person to content: photo, update, attribution ↬ use @username on twitter, pinterest and instagram @actual name on facebook ↬ only tag to connect, use comment section to notify
  37. 37. #askBRC bit.ly/tellBRC hashtags ↬ after the “#” = link ↬ connects w/o personal connection -- events: #GA221, #CSW15 interests: #scandal, #ffl, #free movements: #myasianamericanstory, #blacklivesmatter, #everydaysexism ↬ Commentary on picture, update or tweet, #baseballisdeadtome, #tbt #foodphotography #whatsfordinner
  38. 38. #askBRC bit.ly/tellBRC six social media filters
  39. 39. #askBRC bit.ly/tellBRC the go to networks facebook twitter instagram pinterest youtube google+ linkedin
  40. 40. #askBRC bit.ly/tellBRC six filters
  41. 41. #askBRC bit.ly/tellBRC connection MUSTS: Facebook, Twitter Networks: Snapchat, LinkedIn, Google+, Ello, Kik, YikYak, WhatsApp Blogging: Wordpress, Tumblr, Blogger, Drupal BONUS: Nextdoor
  42. 42. #askBRC bit.ly/tellBRC coordination MUSTS: Doodle, gCal, Dropbox Survey: Survey Monkey, TypeForm Offering: Paypal, Square, ApplePay, AndroidPay Scheduling: Calendly, YouCanBookMeet Analytics: Sumall, FB pages, Twitter, Buffer BONUS: Evernote, Boomerang
  43. 43. #askBRC bit.ly/tellBRC communication MUSTS: MadMimi , GroupMe Blogging: Wordpress, Tumblr, Drupal, Blogger eLetters: Constant Contact, MailChimp Conferencing: Skype, Zoom, GotoMeeting Other: AboutMe, PaperlessPost BONUS: Punchbowl
  44. 44. #askBRC bit.ly/tellBRC curation MUSTS: Pinterest, Buffer (Twitter, Facebook) Scheduling: Hootsuite, Crowdfire Collections: Storify, ScoopIt, Feedspot, ListLy Location/Reviews: Yelp, Swarm, Foursquare, FB BONUS: GetPocket
  45. 45. #askBRC bit.ly/tellBRC contemplation MUSTS: FB and Twitter Prayers Devotionals: D365, #Tworship, Second Life Music: last.fm, rdio, goodreads, pandora, spotify, iheartradio BONUS: Instapray
  46. 46. #askBRC bit.ly/tellBRC creativity MUSTS: Instagram Video: Youtube, Vimeo, Vine Streaming: Meerkat, Periscope, Ustream Photography: Flickr, Smugmug, Snapchat BONUS: Canva, gSlides, KeepVid
  47. 47. #askBRC bit.ly/tellBRC
  48. 48. #askBRC bit.ly/tellBRC android, apple, microsoft ● gMail ● gCal ● gKeep ● gDocs ● gDrive ● gSlides ● gHangout
  49. 49. #askBRC bit.ly/tellBRC facebook.com ● UPDATES: personality and content ● LISTS: “like” happenings of ministry ● GROUPS: private-ish group discussions and planning ● EVENTS: buzz generation, not tracking or true RSVPing
  50. 50. #askBRC bit.ly/tellBRC twitter.com ● Use lists to keep up community members ● Follow local orgs and businesses for news and local happenings, #claremont ● Use hashtags to find content for curation and to connect with the outside world
  51. 51. #askBRC bit.ly/tellBRC instagram.com ● visual sharing and updating ● see the world through the words and eyes of another ● clean and simple space for interaction, no live links ● #claremont
  52. 52. #askBRC bit.ly/tellBRC pinterest.com ● Collect images and liturgy for a season: Lent, Easters, etc. ● Discover educational ideas: workshop rotation, activities, curriculum, etc. ● Curate trusted content to share with the community.
  53. 53. #askBRC bit.ly/tellBRC buffer.com ● Efficient use of online time ● Night owls and early birds ● Effective posting patterns ● Scheduled and buffered ●
  54. 54. #askBRC bit.ly/tellBRC doodle.com ● Set dates ● Take simple polls ● Share power ● Relieve stress ● Pressure positively
  55. 55. #askBRC bit.ly/tellBRC google.com/calendar ● Coordinate personal and professional schedules ● Embed low-maintenance calendar into a website ● Integrate with all Google apps and other programs
  56. 56. #askBRC bit.ly/tellBRC dropbox.com ● Cloud based storage ● Back-up and share photos ● Group document storage ● Presentation sharing ● 2GB Free + referrals bonuses
  57. 57. #askBRC bit.ly/tellBRC madmimi.com ● Link to online version ● Track actual interaction ● Save some money ● Good alt to emailed PDFs
  58. 58. #askBRC bit.ly/tellBRC groupme.com ● Prayer Groups ● Staff Teams ● Parent Notification ● Group coordination ● SMS or Smartphone
  59. 59. #askBRC bit.ly/tellBRC
  60. 60. #askBRC bit.ly/tellBRC nextdoor.com NEXTDOOR.com connects you to your geographic neighborhood and your actual neighbors in meaningful ways.
  61. 61. #askBRC bit.ly/tellBRC keepvid.net KEEPVID.net allows you to download video clips from video-based networks: youtube, vimeo, etc.
  62. 62. #askBRC bit.ly/tellBRC getpocket.com GETPOCKET.com allows you to better remember, organize and share links as you find them throughout the day.
  63. 63. #askBRC bit.ly/tellBRC punchbowl.com PUNCHBOWL.com allows you to organize gatherings and events more efficiently and communally -- with an clean design and uncluttered feel.
  64. 64. #askBRC bit.ly/tellBRC instapray.com INSTAPRAY.com provides a theologically diverse community where you can connect for prayer via an app- only network.
  65. 65. #askBRC bit.ly/tellBRC evernote.com EVERNOTE.com uses cloud-based technologies to organize, save, and track content -- think “digital junk drawer”.
  66. 66. #askBRC bit.ly/tellBRC meerkatapp.co meerkat.com live stream anything with your phone or tablet.
  67. 67. #askBRC bit.ly/tellBRC Boomerang for gMail BOOMERANGGMAIL.com alleviates email distractions by allow messages to be sent later, tracked, and scheduled.
  68. 68. #askBRC bit.ly/tellBRC google slides
  69. 69. #askBRC bit.ly/tellBRC canva.com
  70. 70. #askBRC bit.ly/tellBRC personal tasks ↬ Carve out daily social media time ↬ Normalize usernames ↬ Create lists on current networks ↬ Use “find friends” feature ↬ Organize and prioritize apps
  71. 71. #askBRC bit.ly/tellBRC church tasks ↬ Declutter current online footprint ↬ Gather and record login info ↬ Assign individuals to networks ↬ Claim “business” listings ↬ Schedule monthly app play hour
  72. 72. #askBRC bit.ly/tellBRC and exhale . . .
  73. 73. #askBRC bit.ly/tellBRC final question and response ⬗ social network questions, thoughts, etc. ⬗ church use questions, thoughts, etc. ⬗ general tech questions, thoughts, etc. ⬗ www.slideshare.net/breyeschow ⬗ @breyeschow on most social networks

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