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Content That
Works
Brian Patterson
Partner, Go Fish Digital
content
marketing
egobait
40 Money Tips from Financial Pros

http://bit.ly/40ftips
Quick Win

Over…
10k Unique Visitors in 2 Weeks

800 Social Interactions
35 Links
+

HARO

Blogger Outreach
/r/AskReddit / self posts

___________________
Easy, Shareable Content
controversy
http://bit.ly/15seohot
ThisWasFirst.com
Score!

Over…
75k Pageviews
1,000 Social Interactions
300 Links
copy what
works

so
What is the most linked-to content
on industry or competitor sites?

SocialCrawlytics.com
What is the most socially shared content
on industry or competitor sites?
Thousands of
New Visitors
3,200+ Social
Shares
64 Links

http://bit.ly/9tipswb
content

marketing
Outreach Tools
Outreach Platforms
Obvious Social Networks
Not-So-Obvious Social Networks

Paid Advertising/Seeding
Reporter Outreach
Forums & Communities
Thank You
@brianSpatterson
Go Fish Digital

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Content That Works - Content Marketing (Ideation and Promotion)

Editor's Notes

  1. Obvious: Facebook, LlinkedIn, Twitter, PinterestNot-so-obvious: Google +, StumbleUpon, Metafilter, Reddit, Slashdot, BizSugar