2. CoffeeCup Ventures
Let’s talk over Coffee
CoffeeCup Ventures are experts in
• Concept & Creative
• Digital Marketing
• iOs & Android Apps and
• Event Management
Other clients include individuals, doctors,
real estate builders and just about any
client who needs exposure and
attraction digitally and physically.
Marketing Initiatives in the form of ATL &
BTL activities were executed across cities
in India namely Pune, Hyderabad,
Chennai, Kochi, Kolkata and Bangalore.
CoffeeCup Ventures is part of An Open
Mind Event Consultancy (P) Ltd and
Tykhe Trade Services (P) Ltd as Group
Companies to service clients across the
3. Company TimelineN
Became focussed on
Brand and Digital
CoffeeCup Ventures now
found itself in demand with
FMCG’s across Kolkata, Pune,
Hyderabad, Chennai and
Formed as a Design sub
division of an Event
CoffeeCup Ventures was formed part
of a support division of An Open Mind
Event Consultancy (P) Ltd. It formed
the Design, Print and Digital Support.
Established as a Design, Brand, Marketing and
Execution ﬁrm .
Today CoffeeCup Ventures is an established Marketing Firm
with concentration on Design, Digital, Print and Event Initiatives
in the Corporate Sector
4. Our Vision
To consistently assist every single client in bringing the
best of their Product or Service and enhancing Brand
Value across the board.
Using the Social Media platform to target prospective
client seamlessly across this vast spectrum.
We are conﬁgured to the optimal output from the best
talent possible in the arena.
Our work has encompassed the biggest conglomerates to
the smallest one. You needn’t hesitate. We deliver based
on your needs
We focus on the client
industry. After that we
make a short list of
on the target market and
what may be required for
Now that we have our
home-work ready, we
meet you to get a feel of
what you need and your
thoughts. We then start
to work on a balance to
suggest the best
We create a
to be able to ﬁt within
time-scales and budgets
for the intervention. This
gives you a clear picture
of the roadmap.
We are now ready for the
execution phase with
constant interactions on
the implementation and
creative options give to
Our Process #1
7. BRAND & DESIGN #1
Brand and Design define you
The very essence of design and brand recall depend on your every presence on print, web, audio visual
and just everywhere people look at you.
We assist you right from designing your logo and print stationary to it being published on all medium with
specifics for placements, font types, sizes and pantone. Detailed standardization is our forte.
We produce all stationery with textures, feel and maintain the same flavor across medium. People need
not look too hard to know your brand. This extends to your ads, brochure, newsletter and any physical or
The designers have a flair for creating designs on paper and transferring them using technology. They
are able to adapt these design to be transferred to print or digital platforms.
✓ Technical capabilities on Adobe Photoshop, Illustrator, InDesign, Corel Draw and Maya
✓ Great sense of design, color and spatial relationships to create new age visuals
8. CONTENT #2
Create content with us that’s compelling ! Why ?
Simply because, in the complex web of things it’s keywords, audiences, algorithms and a host of
inputs that attract your business or service to the right audience and in turn make them come to you.
Today, many products and services are churning material that is irrelevant and not appropriate. What
more ? There’s enough and more of it on the internet. By engaging the customer with written material,
we focus on getting inbound leads and interest quicker. We don't go about creating the regular ‘7 tips
to this and that’ or the ’10 best ways to this and that’
We are simple and specific. We create articles that are genuine, short enough to grab the interest and
get that inbound enquiry for you or get you the brand recall. We study what you have as a product or
service, look at the time frames you have, suggest medium of communication and make the best,
based on our experience.
This was just about content. We spin that out to various Social Medium whether it’s FaceBook,
LinkedIn, WhatsApp, Blogs, Google Ad’s and a host of things that are relevant.
Just leave it to us to make your content reach the audience that matters whether online or print.
9. DIGITAL MARKETING #3
Marketing across the Internet. Live or perish here
Today the crux of all marketing initiatives have an extra medium that is extensively used. Even the
website today is akin to dead without being connected to social media platforms, blogs, content,
videos and just about any opportunity that can be showcased on the phones, computes and tablets.
Today’s rapidly expanding thirst for online presence is converting to a virtual society where everything
is looked for online. The handheld device has become the fastest tool to connect. More searches and
online presence is recorded on smartphones.
It now is certain that a big effort and push is needed to maintain your web presence across medium
We help you develop it with our experts. They are:
✓ Net addicts for a lifetime. Download all new apps that are featured on the android or iPhone (and any
device under the sun).
✓ Figure out the backdoor to the ways these operate and make you appear on the first page of a
Google search even when a ‘c’ is typed (impossible ?)
✓ Multiply customer interaction and also alliances
We showcase Ads, Content, Blogs, Infographics, White papers, Case Studies, Presentations, Videos and Graphics to get Social Media attention to you.
DIGITAL MARKETING #3
12. WEBSITES & APPS #4
The Website is you virtual address
Today a website is similar to a physical address similar to an office space. Previously people and
brands decorated the office space to transmit brand image to clients and customer in addition to the
product or service design and service levels. Today with remote business and cross continental deals,
the website is the focal point of what a company wants to convey. All relevant information has to be
easily found quickly here.
Our specialists have worked on various platforms for a basic html site to more complex and newer
versions of Wordpress, Drupal, Joomala, Magento and many more.
We can create a website and integrate it to be your virtual shopping e-store. All leveled up with state
of the art secure payment gateways to integrations to web app and multiple site integrations.
We hand over your website with a customized CMS so that going forward you can handled and
change content, add products and services on the go. All this can be achieved once you have a
conversation with us.
In today’s reality, these need to be accessible on Laptops, Desktops, Tablets and Phones. Without
this reach, the effort is futile.
13. WEBSITES & APPS #4
Website and Apps are needed to be
optimized to different devices. They ﬁnally
drive trafﬁc in conjunction with Digital and
Social Media Marketing, SEO and other
endeavors to eventually get you that
Brand Exposure and Leads.
14. EVENT MANAGEMENT #5
Creation of Corporate and Personal Events
The aspect of Events have been a part of CoffeeCup Ventures. We have always supported designs of
Stage, Entertainment, Conference Schedules, Logistics, Artistes, Sound & Light, MC’s, DJs’ and the
entire gamut of requirements for an event right from the start.
We have lists of venues, vendors, logistics operators and just about every requirement across Indian
cities to make that a success for you. Whether it’s a Road Show, a showcase of an educational
institution for admissions, Mobile Phone promotion or launch, its a walk in the park. There are ready
checklists, venues and options that fit to your budget and spend. We do the homework for you.
It’s all easier with the Brand in place, we organize everything according to your brand specifications
right from the start. The advantage is that we have worked alongside execution of events across the
country and supported Pan India operations with hubs at Kolkata, Chennai, Hyderabad, Pune and
Bangalore. Rest assured we can support you pan India.
15. EVENT MANAGEMENT #5
of the event using
your event a
Get Creative Ideas
and Present them
We shortlist the entire
event into small pieces
breakdown of costs