SlideShare a Scribd company logo
1 of 10
© 2014 IBM Corporation@CagedEther
Building an effective mobile strategy
Daryl Pereira
© 2014 IBM Corporation2 @CagedEther
BYOD
A
Wearables/IoT
B
Remote working
C
The case study
© 2014 IBM Corporation3 @CagedEther
Mobile Adoption Shows NO Signs of Decline
5.6
Billion
Personal
Devices Sold
1 Trillion
Connected
Devices
41% CAGR
Wearable
Wireless
Devices
2013 2014 2015
© 2014 IBM Corporation4 @CagedEther
BYOD – what does it bring?
© 2014 IBM Corporation5 @CagedEther
BYOD challenges
© 2014 IBM Corporation6 @CagedEther
What we want is changing
71% of 16-24 year-olds want a wearable device
© 2014 IBM Corporation7 @CagedEther
Mobile Is Changing How We Work
62% use
devices for work
related email
47% use
devices to read
and write docs
41% use
devices to access
work related apps
© 2014 IBM Corporation8 @CagedEther
What does it take to build a mobile app?
Devices Wireless Internet Firewall Server Database
© 2014 IBM Corporation9 @CagedEther
BYOD
A
Wearables/IoT
B
Remote working
C
The case study
© 2014 IBM Corporation9 @CagedEther
BYOD
A
Wearables/IoT
B
Remote working
C
The case study

More Related Content

What's hot

Schneider electric overview laurie addisonlavelle_2
Schneider electric overview laurie addisonlavelle_2Schneider electric overview laurie addisonlavelle_2
Schneider electric overview laurie addisonlavelle_2Society of Women Engineers
 
Event Report - Informatica InformaticaWorld 2019 - Progress across the Suite
Event Report - Informatica InformaticaWorld 2019 - Progress across the SuiteEvent Report - Informatica InformaticaWorld 2019 - Progress across the Suite
Event Report - Informatica InformaticaWorld 2019 - Progress across the SuiteHolger Mueller
 
Event Report - Informatica InformaticaWorld 2019 - Progress across the Suite
Event Report - Informatica InformaticaWorld 2019 - Progress across the SuiteEvent Report - Informatica InformaticaWorld 2019 - Progress across the Suite
Event Report - Informatica InformaticaWorld 2019 - Progress across the SuiteHolger Mueller
 
Community Managers: Don’t Get Left Behind in the Modern Economy
Community Managers: Don’t Get Left Behind in the Modern EconomyCommunity Managers: Don’t Get Left Behind in the Modern Economy
Community Managers: Don’t Get Left Behind in the Modern EconomyAppFolio
 
Mobile App Virtualization (MAV)
Mobile App Virtualization (MAV) Mobile App Virtualization (MAV)
Mobile App Virtualization (MAV) Michael P. Gagnon
 
Businessday okt 2016 - HP - The Office of the future
Businessday okt 2016 - HP - The Office of the futureBusinessday okt 2016 - HP - The Office of the future
Businessday okt 2016 - HP - The Office of the futureMarketing Team
 
NextStep Boston - Its 2025 How are You Managing Your Team of Citizen Develope...
NextStep Boston - Its 2025 How are You Managing Your Team of Citizen Develope...NextStep Boston - Its 2025 How are You Managing Your Team of Citizen Develope...
NextStep Boston - Its 2025 How are You Managing Your Team of Citizen Develope...OutSystems
 
SauceCon 2018 Key Trends by Lubos Parobek
SauceCon 2018 Key Trends by Lubos ParobekSauceCon 2018 Key Trends by Lubos Parobek
SauceCon 2018 Key Trends by Lubos ParobekSauce Labs
 
OutSystems for Higher Education Allowing Colleges to Excel at Digital Transfo...
OutSystems for Higher Education Allowing Colleges to Excel at Digital Transfo...OutSystems for Higher Education Allowing Colleges to Excel at Digital Transfo...
OutSystems for Higher Education Allowing Colleges to Excel at Digital Transfo...OutSystems
 
Android for work makes your favourite smartphone or tablet the perfect busine...
Android for work makes your favourite smartphone or tablet the perfect busine...Android for work makes your favourite smartphone or tablet the perfect busine...
Android for work makes your favourite smartphone or tablet the perfect busine...Ketan Raval
 
Interesting enterprise application trends that will take over the ecommerce w...
Interesting enterprise application trends that will take over the ecommerce w...Interesting enterprise application trends that will take over the ecommerce w...
Interesting enterprise application trends that will take over the ecommerce w...Paul Cook
 
Design - Start Your API Journey Today
Design - Start Your API Journey TodayDesign - Start Your API Journey Today
Design - Start Your API Journey TodayLaurenWendler
 
Mobility and BYOD
Mobility and BYODMobility and BYOD
Mobility and BYODJay McBain
 
What 2016's Most-Downloaded Travel Apps Have in Common and How Yours Can Be L...
What 2016's Most-Downloaded Travel Apps Have in Common and How Yours Can Be L...What 2016's Most-Downloaded Travel Apps Have in Common and How Yours Can Be L...
What 2016's Most-Downloaded Travel Apps Have in Common and How Yours Can Be L...Smartling
 
The Apple Watch. Not
The Apple Watch. NotThe Apple Watch. Not
The Apple Watch. NotSlashData
 
Top app development and design trends expected in 2020
Top app development and design trends expected in 2020  Top app development and design trends expected in 2020
Top app development and design trends expected in 2020 parangat_technologies
 
Top Rumors About Apple March 21 Big Event
Top Rumors About Apple March 21 Big EventTop Rumors About Apple March 21 Big Event
Top Rumors About Apple March 21 Big EventChromeInfo Technologies
 
The Future is Now – Software-Enabled Innovation
The Future is Now – Software-Enabled InnovationThe Future is Now – Software-Enabled Innovation
The Future is Now – Software-Enabled InnovationPTC
 

What's hot (20)

Schneider electric overview laurie addisonlavelle_2
Schneider electric overview laurie addisonlavelle_2Schneider electric overview laurie addisonlavelle_2
Schneider electric overview laurie addisonlavelle_2
 
Event Report - Informatica InformaticaWorld 2019 - Progress across the Suite
Event Report - Informatica InformaticaWorld 2019 - Progress across the SuiteEvent Report - Informatica InformaticaWorld 2019 - Progress across the Suite
Event Report - Informatica InformaticaWorld 2019 - Progress across the Suite
 
Event Report - Informatica InformaticaWorld 2019 - Progress across the Suite
Event Report - Informatica InformaticaWorld 2019 - Progress across the SuiteEvent Report - Informatica InformaticaWorld 2019 - Progress across the Suite
Event Report - Informatica InformaticaWorld 2019 - Progress across the Suite
 
Community Managers: Don’t Get Left Behind in the Modern Economy
Community Managers: Don’t Get Left Behind in the Modern EconomyCommunity Managers: Don’t Get Left Behind in the Modern Economy
Community Managers: Don’t Get Left Behind in the Modern Economy
 
Mobile App Virtualization (MAV)
Mobile App Virtualization (MAV) Mobile App Virtualization (MAV)
Mobile App Virtualization (MAV)
 
Businessday okt 2016 - HP - The Office of the future
Businessday okt 2016 - HP - The Office of the futureBusinessday okt 2016 - HP - The Office of the future
Businessday okt 2016 - HP - The Office of the future
 
NextStep Boston - Its 2025 How are You Managing Your Team of Citizen Develope...
NextStep Boston - Its 2025 How are You Managing Your Team of Citizen Develope...NextStep Boston - Its 2025 How are You Managing Your Team of Citizen Develope...
NextStep Boston - Its 2025 How are You Managing Your Team of Citizen Develope...
 
SauceCon 2018 Key Trends by Lubos Parobek
SauceCon 2018 Key Trends by Lubos ParobekSauceCon 2018 Key Trends by Lubos Parobek
SauceCon 2018 Key Trends by Lubos Parobek
 
OutSystems for Higher Education Allowing Colleges to Excel at Digital Transfo...
OutSystems for Higher Education Allowing Colleges to Excel at Digital Transfo...OutSystems for Higher Education Allowing Colleges to Excel at Digital Transfo...
OutSystems for Higher Education Allowing Colleges to Excel at Digital Transfo...
 
Android for work makes your favourite smartphone or tablet the perfect busine...
Android for work makes your favourite smartphone or tablet the perfect busine...Android for work makes your favourite smartphone or tablet the perfect busine...
Android for work makes your favourite smartphone or tablet the perfect busine...
 
Atrix
AtrixAtrix
Atrix
 
Interesting enterprise application trends that will take over the ecommerce w...
Interesting enterprise application trends that will take over the ecommerce w...Interesting enterprise application trends that will take over the ecommerce w...
Interesting enterprise application trends that will take over the ecommerce w...
 
Design - Start Your API Journey Today
Design - Start Your API Journey TodayDesign - Start Your API Journey Today
Design - Start Your API Journey Today
 
Mobility and BYOD
Mobility and BYODMobility and BYOD
Mobility and BYOD
 
What 2016's Most-Downloaded Travel Apps Have in Common and How Yours Can Be L...
What 2016's Most-Downloaded Travel Apps Have in Common and How Yours Can Be L...What 2016's Most-Downloaded Travel Apps Have in Common and How Yours Can Be L...
What 2016's Most-Downloaded Travel Apps Have in Common and How Yours Can Be L...
 
The Apple Watch. Not
The Apple Watch. NotThe Apple Watch. Not
The Apple Watch. Not
 
Top app development and design trends expected in 2020
Top app development and design trends expected in 2020  Top app development and design trends expected in 2020
Top app development and design trends expected in 2020
 
Top Rumors About Apple March 21 Big Event
Top Rumors About Apple March 21 Big EventTop Rumors About Apple March 21 Big Event
Top Rumors About Apple March 21 Big Event
 
PP on IBeacons
PP on IBeaconsPP on IBeacons
PP on IBeacons
 
The Future is Now – Software-Enabled Innovation
The Future is Now – Software-Enabled InnovationThe Future is Now – Software-Enabled Innovation
The Future is Now – Software-Enabled Innovation
 

Similar to Building an Effective Mobile Strategy

Build a MobileFirst Agenda - IBM Mobile Enterprise
Build a MobileFirst Agenda - IBM Mobile EnterpriseBuild a MobileFirst Agenda - IBM Mobile Enterprise
Build a MobileFirst Agenda - IBM Mobile EnterpriseEd Brill
 
A strategic guide to becoming a mobile enterprise
A strategic guide to becoming a mobile enterprise A strategic guide to becoming a mobile enterprise
A strategic guide to becoming a mobile enterprise Daryl Pereira
 
AD502: The Mobile Disruption: Why XPages Development is Targeting Mobile First
AD502: The Mobile Disruption: Why XPages Development is Targeting Mobile FirstAD502: The Mobile Disruption: Why XPages Development is Targeting Mobile First
AD502: The Mobile Disruption: Why XPages Development is Targeting Mobile FirstJohn Head
 
IBM InterConnect 2013 Mobile Keynote: Marie Wieck
IBM InterConnect 2013 Mobile Keynote: Marie WieckIBM InterConnect 2013 Mobile Keynote: Marie Wieck
IBM InterConnect 2013 Mobile Keynote: Marie WieckIBM Events
 
Big Data and Internet of Things: Creating Customer Value for the Internet of ...
Big Data and Internet of Things:Creating Customer Value for the Internet of ...Big Data and Internet of Things:Creating Customer Value for the Internet of ...
Big Data and Internet of Things: Creating Customer Value for the Internet of ...Red Bend Software
 
IBM Recipe: 1 part IoT Foundation, 2 parts IBM Bluemix - mix them to create ...
IBM Recipe: 1 part IoT Foundation, 2 parts IBM Bluemix - mix them to create ...IBM Recipe: 1 part IoT Foundation, 2 parts IBM Bluemix - mix them to create ...
IBM Recipe: 1 part IoT Foundation, 2 parts IBM Bluemix - mix them to create ...Foong Yen Lee
 
Analyse your audience by device - Webinar AT Internet
Analyse your audience by device - Webinar AT InternetAnalyse your audience by device - Webinar AT Internet
Analyse your audience by device - Webinar AT InternetAT Internet
 
E2 lennertdewaal
E2 lennertdewaalE2 lennertdewaal
E2 lennertdewaalStrategy
 
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
50 Incredible Wi-Fi Tech Statistics That Businesses Must KnowVala Afshar
 
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
50 Incredible Wi-Fi Tech Statistics That Businesses Must KnowExtreme Networks
 
Mobile Strategy: Mobile Context
Mobile Strategy: Mobile ContextMobile Strategy: Mobile Context
Mobile Strategy: Mobile ContextiQcontent
 
HP at Mobile World Congress 2014 Leverage Big Data for Your Mobile Apps
HP at Mobile World Congress 2014 Leverage Big Data for Your Mobile AppsHP at Mobile World Congress 2014 Leverage Big Data for Your Mobile Apps
HP at Mobile World Congress 2014 Leverage Big Data for Your Mobile AppsPronq by HP
 
Small Business Mobile Marketing
Small Business Mobile MarketingSmall Business Mobile Marketing
Small Business Mobile MarketingBarb Cagley
 
Mobile Apps, Embedded Apps...and IoT - session from Data Driven Summit 2014
Mobile Apps, Embedded Apps...and IoT - session from Data Driven Summit 2014Mobile Apps, Embedded Apps...and IoT - session from Data Driven Summit 2014
Mobile Apps, Embedded Apps...and IoT - session from Data Driven Summit 2014Allen Bonde
 
Mobliciti's Mobile and Cloud Technical Showcase 2016
Mobliciti's Mobile and Cloud Technical Showcase 2016 Mobliciti's Mobile and Cloud Technical Showcase 2016
Mobliciti's Mobile and Cloud Technical Showcase 2016 Mobliciti
 
IBM Partner Jam - 10th April 2013
IBM Partner Jam - 10th April 2013IBM Partner Jam - 10th April 2013
IBM Partner Jam - 10th April 2013Arrow ECS UK
 
Why Mobile will Change your Business - Parmelee
Why Mobile will Change your Business - ParmeleeWhy Mobile will Change your Business - Parmelee
Why Mobile will Change your Business - ParmeleeProlifics
 
Android: Open for Business as part of a Mobility Strategy
Android: Open for Business as part of a Mobility StrategyAndroid: Open for Business as part of a Mobility Strategy
Android: Open for Business as part of a Mobility StrategyiPass
 

Similar to Building an Effective Mobile Strategy (20)

Build a MobileFirst Agenda - IBM Mobile Enterprise
Build a MobileFirst Agenda - IBM Mobile EnterpriseBuild a MobileFirst Agenda - IBM Mobile Enterprise
Build a MobileFirst Agenda - IBM Mobile Enterprise
 
A strategic guide to becoming a mobile enterprise
A strategic guide to becoming a mobile enterprise A strategic guide to becoming a mobile enterprise
A strategic guide to becoming a mobile enterprise
 
AD502: The Mobile Disruption: Why XPages Development is Targeting Mobile First
AD502: The Mobile Disruption: Why XPages Development is Targeting Mobile FirstAD502: The Mobile Disruption: Why XPages Development is Targeting Mobile First
AD502: The Mobile Disruption: Why XPages Development is Targeting Mobile First
 
IBM InterConnect 2013 Mobile Keynote: Marie Wieck
IBM InterConnect 2013 Mobile Keynote: Marie WieckIBM InterConnect 2013 Mobile Keynote: Marie Wieck
IBM InterConnect 2013 Mobile Keynote: Marie Wieck
 
Big Data and Internet of Things: Creating Customer Value for the Internet of ...
Big Data and Internet of Things:Creating Customer Value for the Internet of ...Big Data and Internet of Things:Creating Customer Value for the Internet of ...
Big Data and Internet of Things: Creating Customer Value for the Internet of ...
 
IBM Recipe: 1 part IoT Foundation, 2 parts IBM Bluemix - mix them to create ...
IBM Recipe: 1 part IoT Foundation, 2 parts IBM Bluemix - mix them to create ...IBM Recipe: 1 part IoT Foundation, 2 parts IBM Bluemix - mix them to create ...
IBM Recipe: 1 part IoT Foundation, 2 parts IBM Bluemix - mix them to create ...
 
Analyse your audience by device - Webinar AT Internet
Analyse your audience by device - Webinar AT InternetAnalyse your audience by device - Webinar AT Internet
Analyse your audience by device - Webinar AT Internet
 
E2 lennertdewaal
E2 lennertdewaalE2 lennertdewaal
E2 lennertdewaal
 
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
 
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
50 Incredible Wi-Fi Tech Statistics That Businesses Must Know
 
Mobile Strategy: Mobile Context
Mobile Strategy: Mobile ContextMobile Strategy: Mobile Context
Mobile Strategy: Mobile Context
 
HP at Mobile World Congress 2014 Leverage Big Data for Your Mobile Apps
HP at Mobile World Congress 2014 Leverage Big Data for Your Mobile AppsHP at Mobile World Congress 2014 Leverage Big Data for Your Mobile Apps
HP at Mobile World Congress 2014 Leverage Big Data for Your Mobile Apps
 
Small Business Mobile Marketing
Small Business Mobile MarketingSmall Business Mobile Marketing
Small Business Mobile Marketing
 
Mobile Apps, Embedded Apps...and IoT - session from Data Driven Summit 2014
Mobile Apps, Embedded Apps...and IoT - session from Data Driven Summit 2014Mobile Apps, Embedded Apps...and IoT - session from Data Driven Summit 2014
Mobile Apps, Embedded Apps...and IoT - session from Data Driven Summit 2014
 
Welcome on board to HP Mobility
Welcome on board to HP MobilityWelcome on board to HP Mobility
Welcome on board to HP Mobility
 
Mobliciti's Mobile and Cloud Technical Showcase 2016
Mobliciti's Mobile and Cloud Technical Showcase 2016 Mobliciti's Mobile and Cloud Technical Showcase 2016
Mobliciti's Mobile and Cloud Technical Showcase 2016
 
IBM Partner Jam - 10th April 2013
IBM Partner Jam - 10th April 2013IBM Partner Jam - 10th April 2013
IBM Partner Jam - 10th April 2013
 
Why Mobile will Change your Business - Parmelee
Why Mobile will Change your Business - ParmeleeWhy Mobile will Change your Business - Parmelee
Why Mobile will Change your Business - Parmelee
 
Android: Open for Business as part of a Mobility Strategy
Android: Open for Business as part of a Mobility StrategyAndroid: Open for Business as part of a Mobility Strategy
Android: Open for Business as part of a Mobility Strategy
 
Ibm mobilefirst overview presentation
Ibm mobilefirst overview presentationIbm mobilefirst overview presentation
Ibm mobilefirst overview presentation
 

More from Daryl Pereira

Trending trends showcase for 2022
Trending trends showcase for 2022Trending trends showcase for 2022
Trending trends showcase for 2022Daryl Pereira
 
The Business of Content - SFSU Presentation
The Business of Content - SFSU PresentationThe Business of Content - SFSU Presentation
The Business of Content - SFSU PresentationDaryl Pereira
 
Writing for social media
Writing for social mediaWriting for social media
Writing for social mediaDaryl Pereira
 
Writing for social media: content focus
Writing for social media: content focusWriting for social media: content focus
Writing for social media: content focusDaryl Pereira
 
Writing for social media
Writing for social mediaWriting for social media
Writing for social mediaDaryl Pereira
 
How Cognitive Business is Reshaping Communications
How Cognitive Business is Reshaping CommunicationsHow Cognitive Business is Reshaping Communications
How Cognitive Business is Reshaping CommunicationsDaryl Pereira
 
Cognitive Business and Facebook Messenger Bots
Cognitive Business and Facebook Messenger BotsCognitive Business and Facebook Messenger Bots
Cognitive Business and Facebook Messenger BotsDaryl Pereira
 
Why use the Medium platform?
Why use the Medium platform?Why use the Medium platform?
Why use the Medium platform?Daryl Pereira
 
Cognitive Sustainability Presentation for Berkeley
Cognitive Sustainability Presentation for Berkeley Cognitive Sustainability Presentation for Berkeley
Cognitive Sustainability Presentation for Berkeley Daryl Pereira
 
What is Cognitive Business? SJSU Presentation March 2016
What is Cognitive Business? SJSU Presentation March 2016What is Cognitive Business? SJSU Presentation March 2016
What is Cognitive Business? SJSU Presentation March 2016Daryl Pereira
 
Social business case study - SJSU Sept 2015
Social business case study - SJSU Sept 2015Social business case study - SJSU Sept 2015
Social business case study - SJSU Sept 2015Daryl Pereira
 
Nustory: students and startups explore social media
Nustory: students and startups explore social mediaNustory: students and startups explore social media
Nustory: students and startups explore social mediaDaryl Pereira
 
Content Marketing Introduction (Nustory)
Content Marketing Introduction (Nustory) Content Marketing Introduction (Nustory)
Content Marketing Introduction (Nustory) Daryl Pereira
 
What is the Nustory content marketing project (an overview)
What is the Nustory content marketing project (an overview) What is the Nustory content marketing project (an overview)
What is the Nustory content marketing project (an overview) Daryl Pereira
 
On leadership (MBA presentation)
On leadership (MBA presentation) On leadership (MBA presentation)
On leadership (MBA presentation) Daryl Pereira
 
The importance of cloud containers and Docker
The importance of cloud containers and DockerThe importance of cloud containers and Docker
The importance of cloud containers and DockerDaryl Pereira
 
Disrupting Business: the rise of citizen developers
Disrupting Business: the rise of citizen developers Disrupting Business: the rise of citizen developers
Disrupting Business: the rise of citizen developers Daryl Pereira
 
The Roots of Social Business - featuring the case of Tesla
The Roots of Social Business - featuring the case of TeslaThe Roots of Social Business - featuring the case of Tesla
The Roots of Social Business - featuring the case of TeslaDaryl Pereira
 
Social Business Overview - SJSU Sept 2014
Social Business Overview - SJSU Sept 2014Social Business Overview - SJSU Sept 2014
Social Business Overview - SJSU Sept 2014Daryl Pereira
 
Social Business Content Marketing Overview
Social Business Content Marketing OverviewSocial Business Content Marketing Overview
Social Business Content Marketing OverviewDaryl Pereira
 

More from Daryl Pereira (20)

Trending trends showcase for 2022
Trending trends showcase for 2022Trending trends showcase for 2022
Trending trends showcase for 2022
 
The Business of Content - SFSU Presentation
The Business of Content - SFSU PresentationThe Business of Content - SFSU Presentation
The Business of Content - SFSU Presentation
 
Writing for social media
Writing for social mediaWriting for social media
Writing for social media
 
Writing for social media: content focus
Writing for social media: content focusWriting for social media: content focus
Writing for social media: content focus
 
Writing for social media
Writing for social mediaWriting for social media
Writing for social media
 
How Cognitive Business is Reshaping Communications
How Cognitive Business is Reshaping CommunicationsHow Cognitive Business is Reshaping Communications
How Cognitive Business is Reshaping Communications
 
Cognitive Business and Facebook Messenger Bots
Cognitive Business and Facebook Messenger BotsCognitive Business and Facebook Messenger Bots
Cognitive Business and Facebook Messenger Bots
 
Why use the Medium platform?
Why use the Medium platform?Why use the Medium platform?
Why use the Medium platform?
 
Cognitive Sustainability Presentation for Berkeley
Cognitive Sustainability Presentation for Berkeley Cognitive Sustainability Presentation for Berkeley
Cognitive Sustainability Presentation for Berkeley
 
What is Cognitive Business? SJSU Presentation March 2016
What is Cognitive Business? SJSU Presentation March 2016What is Cognitive Business? SJSU Presentation March 2016
What is Cognitive Business? SJSU Presentation March 2016
 
Social business case study - SJSU Sept 2015
Social business case study - SJSU Sept 2015Social business case study - SJSU Sept 2015
Social business case study - SJSU Sept 2015
 
Nustory: students and startups explore social media
Nustory: students and startups explore social mediaNustory: students and startups explore social media
Nustory: students and startups explore social media
 
Content Marketing Introduction (Nustory)
Content Marketing Introduction (Nustory) Content Marketing Introduction (Nustory)
Content Marketing Introduction (Nustory)
 
What is the Nustory content marketing project (an overview)
What is the Nustory content marketing project (an overview) What is the Nustory content marketing project (an overview)
What is the Nustory content marketing project (an overview)
 
On leadership (MBA presentation)
On leadership (MBA presentation) On leadership (MBA presentation)
On leadership (MBA presentation)
 
The importance of cloud containers and Docker
The importance of cloud containers and DockerThe importance of cloud containers and Docker
The importance of cloud containers and Docker
 
Disrupting Business: the rise of citizen developers
Disrupting Business: the rise of citizen developers Disrupting Business: the rise of citizen developers
Disrupting Business: the rise of citizen developers
 
The Roots of Social Business - featuring the case of Tesla
The Roots of Social Business - featuring the case of TeslaThe Roots of Social Business - featuring the case of Tesla
The Roots of Social Business - featuring the case of Tesla
 
Social Business Overview - SJSU Sept 2014
Social Business Overview - SJSU Sept 2014Social Business Overview - SJSU Sept 2014
Social Business Overview - SJSU Sept 2014
 
Social Business Content Marketing Overview
Social Business Content Marketing OverviewSocial Business Content Marketing Overview
Social Business Content Marketing Overview
 

Recently uploaded

John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfAmzadHosen3
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756dollysharma2066
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxpriyanshujha201
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Grateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfGrateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfPaul Menig
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageMatteo Carbone
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMRavindra Nath Shukla
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒anilsa9823
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Centuryrwgiffor
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...amitlee9823
 

Recently uploaded (20)

John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdf
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pillsMifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear Regression
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
Grateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfGrateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdf
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSM
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 

Building an Effective Mobile Strategy

  • 1. © 2014 IBM Corporation@CagedEther Building an effective mobile strategy Daryl Pereira
  • 2. © 2014 IBM Corporation2 @CagedEther BYOD A Wearables/IoT B Remote working C The case study
  • 3. © 2014 IBM Corporation3 @CagedEther Mobile Adoption Shows NO Signs of Decline 5.6 Billion Personal Devices Sold 1 Trillion Connected Devices 41% CAGR Wearable Wireless Devices 2013 2014 2015
  • 4. © 2014 IBM Corporation4 @CagedEther BYOD – what does it bring?
  • 5. © 2014 IBM Corporation5 @CagedEther BYOD challenges
  • 6. © 2014 IBM Corporation6 @CagedEther What we want is changing 71% of 16-24 year-olds want a wearable device
  • 7. © 2014 IBM Corporation7 @CagedEther Mobile Is Changing How We Work 62% use devices for work related email 47% use devices to read and write docs 41% use devices to access work related apps
  • 8. © 2014 IBM Corporation8 @CagedEther What does it take to build a mobile app? Devices Wireless Internet Firewall Server Database
  • 9. © 2014 IBM Corporation9 @CagedEther BYOD A Wearables/IoT B Remote working C The case study
  • 10. © 2014 IBM Corporation9 @CagedEther BYOD A Wearables/IoT B Remote working C The case study

Editor's Notes

  1. Abstract: Mobile expectations are changing - enterprises continuously need new skills and offerings to successfully turn mobile opportunities into business outcomes. But, in order to be successful, there are a number of obstacles to overcome. Based on actual customer experiences, this session will show you a comprehensive approach to planning, implementing and managing a ‘mobile first’ approach. In particular, you will learn how to launch a mobile first business transformation, deploy mobile first applications, create a mobile first customer experience and institute a mobile first IT infrastructure. Attend this session and learn the key steps toward building a mobile enterprise.
  2. Over the next five years, the total market for wearable wireless devices in sports and healthcare will grow to 169.5 million devices in 2017, up from 20.77 million in 2011, a CAGR of 41%.
  3. Over the next five years, the total market for wearable wireless devices in sports and healthcare will grow to 169.5 million devices in 2017, up from 20.77 million in 2011, a CAGR of 41%.
  4. Source: Digital Front Office (DFO) Institute for Business Value Study, Q19a. For which of the following do you use your mobile phone? Select all that apply. Q19b. For which of the following do you use your mobile phone? Select all that apply.