3. Although our trailer will be a 12/12A but anyone aged 12 and above or below accompanied by an adult can
watch, as a group we discussed that we are specifically aiming at just 12 year olds. This is because we feel
that at the age of 12-14 these children will be more aware and in touch with reality so they know that
Hansel & Gretel is just a fairy-tale; not a true story and our adaptation wouldn’t cause any children to
turn away from fairy tales. Though, those who are below the age of 12 who decide to watch (like I
said, there is no heavy content) but it can disturb children’s ideas.
I believe children aged between 12 are still conscious of what stories were told during their childhood and
so this is why we are aiming at this age. Also because most 12 year olds have just started secondary school
so they think watching a thriller is something cool to do and this is the twist to our story, we are mixing
both worlds together; the fairy-tale happy ending and a darker side to it. If anything, with our film we are
persuading and influencing 12 year olds to continue interested in fairy tales as they grow up but of course
with a different vision and perspective; this is why our genre is thriller.
However, even though we are aiming at 12 year olds mainly we will not put a limit or age range to how old
the audience should be to watch it (if they’re 12+) or even younger but accompanied by an adult. This way
it expands our viewers base but at the same time we have a starting point with the 12A.
4. • 12 year old girl • 12 year old boy
• Just started high school • Just started high school too
• Still conscious about fairy • Finds thrillers/horror exciting
tales
5. According to ‘BBFC’ (British Board of Film Classification) a 12’12a film is suitable for
anyone of the age of 12 of the age of 12 and above.
We chose to classify our film as a 12/12A. This is because at the end of the day our genre will always
be thriller which, the genre itself implies that some scenes may be unsettling or disturbing for
anyone below the age of 12 to watch. Although, children below the age of 12 can assist our film as
long as they’re accompanied by an adult (18+), we decided this based on our work so far and also
based on our storyboard, and so far we are aware that our trailer will not contain any heavy content
such as;
6. Ideally I’d like my audience to interpret my trailer as a story that will have moral. I want my audience to
enjoy the film as much as learn as much as possible from it. Personally, I think the most my audience can
learn from it (as in moral behaviour) is that family should be above all. This is because those who are
familiar with the original story of Hansel and Gretel know that the kids are abandoned influenced by the
mother. Although it could be a counter argument, that the only reason she done that was because there
was not enough money for all four of them (mother, father and Hansel & Gretel) which creates a
controversial issue and raises the question: ‘Put myself above my kids?’ On the other hand, the counter
argument would be ‘What if the mother done this because she believed fate would give them more than
she possibly could…
A more obvious meaning of my trailer to my audience, is that it’s a well known fairy-tale that my
audience probably know the storyline by heart, whether because of their mothers telling them or even
older audience who choose to watch it, telling their kids. Either way, I believe they would be keen to see
another side/perspective to the story because it’s not what they know already. Even though, as a group we
are trying to keep loyal to the original as much as possible there will be obvious and oblivious twists to it.
For example: The few props we decided to use but yet make them drastic and noticeable.
7. According to the results of my questionnaire, my target audience expect to see death in thrillers and even
expect to get scared whilst watching thrillers. I believe we can achieve my audience’s expectations
because we will have the whole sense of mystery and evil present throughout our thriller. We plan to
emphasize and highlight the witches role so it’s clear from the beginning that this is loyal to the original
story yet different in a different perspective.
Our audience can expect suspense, as according to our storyboard our trailer will start with a cheerful
voiceover saying ‘’ Once upon a time.. ‘’ as you do in ordinary happy fairytales and then it will rapidly be
clear that it’s no longer a happy fairytale, perhaps the unknown story of Hansel and Gretel like never seen
before.
8. The biggest way the audience will see this trailer was put together to appeal to the audience is the idea
that it is a fairytale after all but also, with a twist to the genre which suits the genre as it’s no longer the
happy fairytale ending. This is important because at this age, presumably the audience has moved on
from fairy tale but with our trailer they will step back and see it from a different perspective.
Although they’ll still know fairy tale stories from their childhood in the back of their hand this is a twist
to the story of Hansel & Gretel that they do not expect or ever expected to see. The trailer main
purpose is to suit our audience and appeal to them, so everything we’ve put together has been deeply
thought of and analysed carefully to make it as successful as possible and overall to suit our audience
which is the primary idea.
Our audience has a place in our work, as we went out and researched age, interest etc. And it was through
this that we have achieved what we have now; the pitch, storyline etc and all in consideration of the
audience.
9. My trailer will give the audience a viewpoint about the world overall. Although in a city (which is where
our audience is mainly focused on) no one lives in a forest house and normally in today’s 21st century the
father doesn’t abandon his kids because there’s all sorts of help for family support etc.
But, I do believe that our trailer gives the audience a viewpoint about the world in the sense that, not
everyone is as nice as we think they are. For example, being 12 years old, you’re still naïve to most life
dangers either because you haven’t experienced any or most commonly you are over protected by your
parents to explore. So our trailer shows that you shouldn’t judge a book by its cover; I say this because in
our storyboard when they see the house Gretel gets happy but, Hansel being older and wiser holds her
back cautiously. This also shows that us being young or not, we should listen and respect our elders
opinion, decision especially when we are close to them. We should trust them.
10. I think that the audience will identify themselves mostly with Gretel, because if the audience was in their
shoes they too would be happy to see a house in a forest after being abadonned by their father.
Although, some may say that they wouldn’t this is a personal opinion, and even so we can’t really say as
said before, not many people are in this situation in today’s society especially in a forest.
And for those adults who would watch it freely or accompaign their little ones to watch it, would focus on
the mother and father’s role in Hansel and Gretel. I presume most of them would say that they could
never do that to their kids and would rather not eat then letting their kids starve. Also they would say
they would never put that the dad of the kids in that situation of leaving them. On the other hand, some
wuold also say that no matter what the other parent would say to leave the kids etc, they would never
leave them just because.
So particularly in the parents role, not many would identify themselves instead they would perhaps judge
and debate over the authority a normal parent has which is 50/50, so why would the father listen to
Hansel & Gretel’s mother? But this is still how my audience will interpret the characters although they
would not agree etc.
11. The audience will engage in understanding the meaning of our trailer, and perhaps even disagree or
confront the characters decisions. The reaction to the kids will be sympathy and kindness whereas to the
parents and witch will be hatred and confusion (to the parents) as how they were capable of doing such
thing.
Because it’s a thriller and most people enjoy thrillers, the outcome would be positive as we are following
thrillers common codes and conventions as this is what the audience expects. So to the product itself, it
would be a good reaction; although not so much to the audience.
Towards the kids, I believe the audience will feel sympathy as they were left by their parents, especially
when it was the mum’s idea, and kids tend to be closer to their mothers at a young age, in general. And
the audience will be aware how a kids relation ship should be with their parents and how they should be
treated by their parents, and how most parents would do anything for their kids, this is a common thing
to be said amongst parents. The fact that the kids are abandoned in the forest and left by themselves not
knowing anything or anyone, not even having anything, yet they have each other and the mother has
hope they will find some place better for them, the audience would react to this as morally incorrect as a
place a kid should be is at home with their family no matter how bad the situation is, family is meant to
overcome these things.
12. Although our target audience is 12A/+, our trailer speaks to many people of different age range and
thought provokes their views, especially parents according to the obvious situation that happens during
the trailer.
Personally, I don’t think that the trailer would actually speak to the target audience as they are young and
once again naïve, and to them is just a thriller based on the fairy-tale of Hansel And Gretel. but to
whoever is accompanying them may mean something deeper. Although, it is not aimed at anyone in
particular, people individually may interpret different things such as, how they treat people around them
and how easy it is to loose someone, the meaning of family, relationship with their parents and
brother/sisters and so on. Some people may reflect about their real life relation ships and look at the
meaning it has to them.
13. Like it was said on my previous slide, whoever sees it (not just my audience) will start reflection on their
real life relation ships. Maybe they will think differently towards someone, or that the trailer would help
understand someone else’s decision about something that they’ve always disagreed about, etc.
Also, the trailer isn’t mainly focused on influencing people about one thing so each person may interpret
it different and even apply it to real life and in different areas.
It supports my idea, on the fact that parents will not understand how the mother could put the father up
to such thing, but then again I could be wrong… Some people may believe that the mother done the best
thing with a good intention; that the kids would find a better place even though that wasn’t the
situation. Some people will argue that it is the intention that counts.
