1. MOBILE FINANCE MASTERCLASS
Designing for users
ustwo™
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2. 4 Things
Interaction Design
Pixel Perfection
Fail Fast, Fail Early, Fail Often
Light Process & Collaboration
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3. Interaction
Design

4. Interaction Design
interaction design is understanding
how your users think and feel when
using your product or service, and
designing around this knowledge
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5. Interaction Design
place the user at the centre of your
thinking, align business objectives
with their specific needs.
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6. Interaction Design
interaction design is the foundations
of User Experience
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7. Pixel Perfection

8. Pixel Perfection
perceptions of quality and security
will be judged by visual acuity.
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9. Fail Fast
Fail Early
Fail Often

10. 1

11. Process: Light,
Collaborate

12. Process Light: Collaborate
agile
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13. Process Light: Collaborate
face to face collaboration = gold
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14. Process Light: Collaborate
more stakeholders = more noise
more changes = poor ux
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15. Process Light: Collaborate
keep it tight, keep hierarchy flat.
our most successful projects have
been ones where we work directly
with the product owner who can
make tough calls.
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16. Process Light: Collaborate
enabler as well as a decision
maker.
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17. 4 Things
Interaction Design
Pixel Perfection
Fail Fast, Fail Early, Fail Often
Light Process & Collaboration
4

18. lawrence@ustwo.co.uk
Interaction Design & UX
jules@ustwo.co.uk
Partner, Business Development
Founded: 2004 by Matt Miller & John Sinclair
Directors: 4 - mills, sinx, marcus, jules
Status: Independent
Studios: London, England founded 2004
Malmö, Sweden founded 2008
New York, USA founded 2012
Staff: 107 (Q12012)
Nationalities: 19 (and counting)
America, Australia, Belarus, Britain, China, Denmark, Germany, Hungary,
Israel, Italy, Japan, Korea, Moldova, Poland, Spain, Sweden, Turkey, Ukraine
Website: www.ustwo.co.uk
Contact: work@ustwo.co.uk