For weight loss tips check this out: http://tinyurl.com/7ragwyn

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For Great Weight Loss Tips Check This Out:
http://tinyurl.com/7ragwyn
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Are you one of the many who may be tempted by advertisements for diet pills and other weight
loss products promising easy, quick ways to lose weight? Were you aware that a simple 30 minute
infomercial can cost anywhere from $80,000 to 120,000 dollars to make. Pretty crazy don't you
think? Yet time and time again you see countless weight loss infomercials selling product after
product.
Fad Diets and many diet pills are pitched by persistent advertising and many people, possibly
even you will join the parade of followers. Yet 95% of the time, these weight loss products will
prove to fail you once again -- leaving you with nothing but charges to your credit card and set-up
to regain all those pounds. So why are people constantly and willingly paying their hard earned
money for these weight loss products?
"Stop Throwing Your Hopes Into Every Weight Loss Product That Comes By"
We want you to stop being their guinea pigs and understand and realize just how many of these
diet pills and other weight loss companies are cashing in at your expense. To help you avoid
getting "trapped or suckered" into believing or choosing a weight loss product or service that does
nothing but contribute and add to the problems.
Stop Getting Taken! The following factors are exactly what many weight loss products and
services use and exploit in order to get you to buy into their utterly false claims...
Factor 1 -- HOPE
Hope is a good thing, you need hope. But the problem is that many times you have such high
hopes that you put those hopes into anything, regardless if its legit or not. By putting your hopes
of weight loss into products and services that are not providing the necessary means you need,
your ultimately setting yourself up for failure and your hopes will get crushed. Have hope, just
make sure you put your hope into the right service and don't let your strong sense of hope blind
you into not seeing the red-flags and other lies.
Bottom Line -- Don't let your strong sense of hope make you believe things that are not true!
Factor 2 -- Emotion
Lets face it, your weight and appearance can be a touchy, emotional subject. And it should be, its
your life! But how many times have you seen a weight loss infomercial where someone breaks
down into tears while talking about how miserable they were when overweight and how deeply
happy and relieved they are now ... and how they owe it all to that particular weight loss product or
"revolutionary system." The product is doing this intentionally!

2. Weight loss products know you're emotional about how you look ... they also know that when your
emotional, it causes you to act on impulse. They have a better chance to "hook- you" when you're
emotional and "touched." Products try to stir up your emotion in an effort to get you to act
impulsively and buy into their claims. You should be emotional about your health and the way you
look, but don't let them use your emotion against you. Don't let your emotion blind you into not
seeing the red-flags and real reason that they're really there -- to get the "2 easy payments of
$39.99" out of you!
Factor 3 -- Marketing Savvy & Media
Just because you're constantly seeing weight loss ads and commercials for diet pills and the new
"xxx diet" does not mean it works and is credible. Just because you see a celebrity hosting the
weight loss infomercial or program (who has been generously paid off ... do you really think a
movie star is going to do an infomercial for free?) does not mean it's effective. What it does mean
is that they have thousands, if not millions of dollars to pay for advertising and marketing so they
can get their product in front of you, be it radio, television, internet etc. so they can constantly
"pitch you."
How affective is marketing? Recently, a diet pill company was making the bogus claim "take our
weight loss pill and you can eat what you want and burn fat as you sleep" and made $152 million
in profit over 3 short years by doing radio commercials at over 600 stations across the country!
That is until the Government stepped in and cracked down! And all the restaurants that are
adding the "new xxx diet approved" menus, all they're doing is trying to make money too!
Restaurants know that people are willingly paying, so why wouldn't they add low carb diet dishes
(even though the number of calories in these dishes are alarmingly high and will cause you to
pack on pounds!)
Realize, that just because you see a weight loss product time and time again on the television or
radio does not mean it will be effective in losing permanent weight. All these weight loss
companies are trying to do is get their product in front of you over and over so it will be there when
you're ready to buy. Many people make the mistake of assuming a product is credible simply
because it's constantly on television.
Factor 4 - Repetition
Diet pills and other weight loss products figure they more they can get in front of you, the more
likely you're going to buy it when that time comes. Lets face it, if you were interested in building a
deck, when that time comes don't you think your going to choose the "smith deck company" that
you saw time and time again on TV. Most people will simply use the one that's most convenient
and right there. Many times people just pick the first product or service that comes to their head
and have high hopes that everything will just work out. Unfortunately, many times it's no different
with weight loss products.
This is exactly why you see the same infomercial every day, every hour of the day for like 1 month
straight ... and then all of a sudden it's gone. They get in, make their money on desperate people
looking to lose weight, and then they get out! And if you see it again in like 3-4 months down the
road, this means they made a lot of money on it previously and are back to make more. They
wouldn't be there if they weren't making money - period!
The product is trying to pound it into you head and keep coming at you because they know, the

3. more you see it, the more likely you will be to buy it. Don't get suckered! Just because they are
always there, does not mean it will help you.
Factor 5 - Pressure
This is a big one. The bottom line -- when people are pressured they act impulsively. Often times
you put way to much pressure on yourself. In today's society so much emphasis is placed on
health and appearance. People feel pressured to look a certain way and this is certainly the case
with being overweight as people will do anything to lose weight. Weight loss products go out of
their way to put additional pressure on you, knowing that it will cause you to act and buy. Many of
the weight loss infomercials are very good at the art of getting you to believe that ... "finally this is
it, the only product that's going to change your life!" The truth is that all they're doing is adding
additional pressure.
Bottom Line -- Don't let the pressure you feel to lose weight allow you to buy into and believe false
claims. A sense of urgency to lose weight is good, but don't feel so pressured that it causes you
to act impulsively and spend your hard - earned money on the first thing you come across that
sounds good. When you feel pressured, it will allow you to start believing and putting your hopes
into things that are not true because you feel like "I need to do something about my weight and I
need to do it now!" Weight loss products know this and that is what they are wanting you to do.
Don't allow it and don't allow yourself to be one of their guinea pigs! It will just cost you in the end!
General Rules To Keep In Mind When
Dealing With Weight Loss Products
Be Realistic -- If there was a way to "lose 30 pounds in 30 days and keep it off" or "eat what you
want and still lose weight" don't you think that we would all look like supermodels?
Use Common Sense -- If there were magic diet pills or easy way to lose weight and keep it off,
don't you think the top movie stars and celebrities who make millions and millions of dollars would
have it.
Allow Yourself To Believe Both Sides -- If you're going to make the mistake of believing the lies
and fabrications many weight loss products are telling you, at least allow yourself to believe that
they may indeed be "lying and deceiving you" as well. It's only fair that you allow yourself to look
at both sides as this will help you to form a better judgment.
"If It Was That Easy..." Lets face it, if it was as easy as all these health and weight loss
infomercials and ab contraptions make it, the statistic of 95% failing would not exist! There would
be no problems. Don't believe their lies and fabrications
Kenny Leonard is the President Of Excel Media and the creator of The Ultimate Weight Loss And
Fitness Bible. The much talked about Weight Loss Bible is authored by Mari Kudla, who is the 4th
ranked IFBB Fitness Professional And Figure Model in the world. She has been featured and
contributed in numerous world wide media weight loss giants such as Muscle & Fitness Hers,
Oxygen, and Flex magazines -- just to name a few. Her new book, "The Ultimate Weight Loss
And Fitness Bible," has said to make weight loss ..."amazingly simple to understand and easy"

4. More info at http://www.ultimate-weight-loss-bible.com
Article Source:
http://EzineArticles.com/?expert=Kenny_Leonard
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For Great Weight Loss Tips Check This Out:
http://tinyurl.com/7ragwyn
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