The “Front Line” of Digital Transformation: Opportunities Are Clear, But The Journey To Get There Less So Research from Capgemini Consulting and MIT Sloan Management Review explores why organizations continue to struggle driving Digital Transformation and the need for C-level leadership.

1. Embracing Digital Technology
A New Strategic Imperative
The study – involving over
1,500 executives in 106 countries
The Digital Imperative
78%
say digital
transformation
will become critical to
their organizations
within the next 2 years
Companies where leadership is not focused on digital transformation
Only 18% believe
their competitiveness
would improve
46% project a grim,
less competitive future
Where Digital Transformation is a permanent fixture on the executive agenda
81% of people believe it will give
their company a competitive advantage
Acknowledgement
Action
Despite acknowledging the digital imperative, few companies are responding
64%
Only 37% said that
digital transformation
was a permanent fixture
on their CEO’s agenda
of people said
the pace of technology
change in their organizations
is too slow
The Trouble with digital transformation
1
Leadership: Defining the agenda
40%
36%
Lack Of Urgency
say lack of urgency
is the single biggest
obstacle
The Vision thing
say senior
leaders share a
vision
Picking a Direction:
Companies lack a clear roadmap
40%
25 %
of Digirati, and
2
think leadership
has a roadmap
of non-digirati
Institutional challenges
Legacy technology: Limitations of IT systems ranked third
on the list of significant organizational barriers to
digital transformation
3
Executing the change
Making a case for
Digital Transformation
Only half of companies surveyed
said they create business cases
Incentives help ease
employee concerns about
Digital Transformation
For Beginners, 61% of companies do not
tie rewards to digital transformation efforts
Merely 25% have established KPIs
Only 32% Digirati companies do not
connect digital transformation to incentives
This report has been developed by the Sloan Management Review and Capgemini Consulting
Reach out: Interested in reading the full report?
Head to http://www.capgemini-consulting.com/SMR
Follow us on Twitter @capgeminiconsul or email dtri.in@capgemini.com
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