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iPhone & Applications for People With Disabilities Carol Scholz

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iPhone <ul><li>The iPhone is a line of Internet and multimedia-enabled smartphones designed and marketed by Apple Inc. </li></ul><ul><li>The first iPhone was introduced on January 9, 2007. </li></ul>

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Need <ul><li>Why do we need the iPhone? </li></ul><ul><li>The iPhone helps to streamline your life! </li></ul><ul><li>The iPhone actually provides access to three electronic devices in one; </li></ul><ul><ul><li>cell phone </li></ul></ul><ul><ul><li>iPod or media device </li></ul></ul><ul><ul><li>PDA </li></ul></ul>

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iPhone Applications for People With Disabilities

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Research <ul><li>Research that went into the development of the iPhone includes; </li></ul><ul><li>(a) organization/people who developed the innovation, </li></ul><ul><li>(b) findings of their research, </li></ul><ul><li>(c) “lead thinkers,” for the innovation </li></ul><ul><li>d) how they convinced a manufacturer to produce the innovation </li></ul>

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Organization that Developed the iPhone <ul><li>Apple CEO Steve Jobs </li></ul><ul><li>Investigated Touch Screens </li></ul><ul><li>Began with Collaboration with AT & T Mobility and Cingular </li></ul><ul><li>Motorola Collaborative Venture Rejected ROKR E1 </li></ul><ul><li>Cingular Gave iPhone development to </li></ul>

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Research Findings Podcast & PowerPoint Slide <ul><li>Four Generations of iPhone </li></ul><ul><li>Four Major Releases of iPhone OS </li></ul><ul><li>Orginal Design of Screen Size and Buttons Still Used </li></ul><ul><li>iPhone 3G – Cellular Network, GPS,compass faster processor,higher resolution camera and video </li></ul><ul><li>iPhone 4 has two cameras for FaceTime video calling higher resolution display,released on June 24, 2010 in certain countries and is in the process of being released worldwide. </li></ul>

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Lead Thinkers U-Tube Video of Jobs & Podcast Embedded in Pwrpt <ul><li>Click here to watch Steve Jobs announce the release of iPhone 4 </li></ul>

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Convincing a Manufacturer A global effort! <ul><li>Apple Inc does NOT manufacture the iPhone alone. The iPhone is a global effort. </li></ul><ul><li>More than 30 companies on 3 continents work together to make Apple's first phone possible. Apple, of course, designs the product, and also created the single most important 'component' - the software that gives the iPhone its unique personalit </li></ul>

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Development Problems Podcast & PowerPoint <ul><li>Critical iPhone 4 Issues </li></ul><ul><li>Yellow Display - iPhone’s “Retina Display” is susceptible to a yellow discoloration, either as a thin line of yellow or as a circular tint. </li></ul><ul><li>Reception - holding the new iPhone by its sides can decrease reception quality. The metal bands of the iPhone 4 also act as antennas for the device. </li></ul>

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Intended Market Podcast & PowerPoint The intended market for the iPhone 4 is any Cell phone user who also would like to have access to three technologies in one package including the capabilty to surf the net, video phone, GPS as wall as access to thousands of applications.

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Accessibility <ul><li>Click here to watch a video on Voice Over </li></ul><ul><li>http://www.youtube.com/watch?v=WxQ2qKShvmc </li></ul><ul><li>Enlarged Text </li></ul><ul><li>Closed Captioning </li></ul><ul><li>External TTY </li></ul><ul><li>White on Black </li></ul><ul><li>Voice Over </li></ul><ul><li>Zooming </li></ul><ul><li>Mono audio </li></ul>

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Production Release, Manufacturing & Packaging Podcast & PowerPoint

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Marketing and Distribution Podcast & PowerPoint

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Time Line for the iPhone Five Stages Rogers’ Innovation-Decision Process: Podcast & PowerPoint Knowledge Persuasion Decision Implementation Confirmation

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iPhone Timeline http://www.iphonegold.org/iphone-timeline.html

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iAd Communication Channel for iPhone

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S Curve for the iPhone

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iPhone - Growth Stage <ul><li>The iPhone and its Applications are in the growth stage of the s-Curve as they do not have all of the market share. </li></ul><ul><li>The Droid and Curve are two other phones with significant market share. </li></ul><ul><li>One of the advantages of the iPhone is that it has more applications which have been developed than any other smart phone and has cornered the market on the applications for people with disabilities. </li></ul><ul><li>The iPhone and its apps have not leveled out or reached their maximum market share so have not completed the s-curve trajectory. </li></ul><ul><li>The final stages are maturity and the iPhone and its applications are still so new having been first released in 2007 that they have not reached maturity. </li></ul><ul><li>Unless the iPhone’s competition the Droid and Curve developers manage to develop a product which directly competes with the iPhone multifaceted capabilities and thousands of apps the market share for the iPhone will continue to grow. </li></ul>

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iPhone Customers are Very Satisfied!

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Transformative Technology iPhone and Applications for People With Disabilities Transforming Lives!

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References <ul><li>iPhone Timeline retrieved July 7, 2010 from http://www.iphonegold.org/iphone-timeline.html </li></ul><ul><li>iPhone Timeline retrieved July 9, 2010 http://theiphonewiki.com/wiki/index.php?title=Timeline </li></ul><ul><li>iPhone Manufacturers retrieved July 12, 2010 from http://wiki.answers.com/Q/Who_manufactures_the_iPhone&alreadyAsked=1&rtitle=Where_genuine_iphone_manufactured </li></ul><ul><li>Sweney, M Apple's iAd iPhone advertising platform claims $60m in pre-launch bookings The Guardian Retrieved July 12, </li></ul><ul><li>2010 from http://www.guardian.co.uk/technology/2010/jun/08/apple-iad-iphone-advertising-bookings </li></ul><ul><li>Ipod touchphone apps round up retrieved July, 12, 2010 from http://teachinglearnerswithmultipleneeds.blogspot.com/2009/06/ipod-touchiphone-app-round-up-for-users.html </li></ul>